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- Tasks: Lead product marketing to position Wise globally and locally for potential customers.
- Company: Wise, a global tech company revolutionising money management.
- Benefits: Inclusive culture, career growth, and the chance to make a real impact.
- Other info: Join a diverse team committed to building money without borders.
- Why this job: Shape how millions perceive and interact with money across borders.
- Qualifications: Experience in product marketing and understanding of customer insights.
The predicted salary is between 60000 - 80000 ÂŁ per year.
Wise is a global technology company, building the best way to move and manage the world’s money. Our mission is to make moving money around the world instant, transparent, convenient, and eventually free. Wise now has millions of customers all over the world who trust us to manage their money and make it easier to live an international life.
The “discoverability” of Wise is critical to this mission. We’re looking for a Product Marketing Lead to own how we position Wise across our logged-out and discovery surfaces globally as well as locally. As part of the Discovery product team, you’ll own how Wise is positioned to potential customers at the very start of their journey.
You will keep a close eye on micro and macro trends, mapping what people expect when they look for financial solutions and shaping the product and content to meet those expectations. Working closely with design, research, SEO, and regional teams, you’ll drive adoption through clear value propositions and strong positioning across our logged-out website, landing pages, and acquisition surfaces.
You’ll work with marketing to build awareness and conversion campaigns that connect with customers in our main markets. Your job is to make sure people understand what Wise can offer them, and why Wise is ultimately the smart choice.
You’ll keep your finger on the pulse of how customers perceive us. That means listening to customer feedback, monitoring competitive moves, and making sure the team understands what resonates and what doesn’t. You’ll translate these insights into clear positioning frameworks that inform logged out surfaces and product narratives that shape both acquisition and onboarding.
We believe teams are strongest when they are diverse, equitable and inclusive. We celebrate our differences and ensure every Wiser feels respected, empowered to contribute towards our mission and able to progress in their careers.
Product Marketing Lead - Global Consumer employer: hackajob
Contact Detail:
hackajob Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Lead - Global Consumer
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities you might not find on job boards.
✨Tip Number 2
Prepare for interviews by researching Wise and its mission. Understand how your skills align with their goals, and be ready to share how you can contribute to making money management easier for everyone.
✨Tip Number 3
Showcase your passion for the role! When you get the chance to speak with someone from Wise, let your enthusiasm shine through. They want to see that you’re genuinely excited about helping them build money without borders.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the Wise team.
We think you need these skills to ace Product Marketing Lead - Global Consumer
Some tips for your application 🫡
Show Your Passion for Money Management: When you're writing your application, let us see your enthusiasm for making money management easier for everyone. Share any personal experiences or insights that connect you to our mission at Wise.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight how your skills and experiences align with the Product Marketing Lead role. We want to see how you can contribute to our goals, so be specific about your achievements!
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language and avoid jargon where possible. We appreciate a well-structured application that makes it easy for us to see your qualifications.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at hackajob
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand Wise's products and services. Familiarise yourself with their mission to make money management easier and more transparent. This will help you articulate how your experience aligns with their goals and demonstrate your genuine interest in the role.
✨Showcase Your Marketing Savvy
Prepare examples of successful marketing campaigns you've led or contributed to, especially those that involved positioning and customer insights. Be ready to discuss how you can apply these experiences to enhance Wise's discoverability and customer engagement.
✨Stay Updated on Industry Trends
Research current trends in the fintech industry and be prepared to discuss how they might impact Wise's positioning. Showing that you’re aware of macro and micro trends will highlight your proactive approach and strategic thinking.
✨Emphasise Collaboration Skills
Since the role involves working closely with various teams, be ready to share examples of how you've successfully collaborated with design, research, and marketing teams in the past. Highlighting your ability to work cross-functionally will demonstrate that you're a team player who can drive results.