At a Glance
- Tasks: Lead our media and search strategy, managing campaigns across PPC, paid social, and digital display.
- Company: Join a dynamic team in a leading financial services company.
- Benefits: Competitive salary, flexible working options, and opportunities for professional growth.
- Other info: Work from either Edinburgh or Glasgow with a focus on innovation and collaboration.
- Why this job: Shape impactful media strategies and drive brand visibility in a fast-paced environment.
- Qualifications: Experience in media strategy, budget management, and team leadership required.
The predicted salary is between 50000 - 65000 € per year.
Join us as a Media and Search Lead, where you will be accountable for shaping and owning our media and search strategy. You will manage a significant annual media budget, and lead delivery across PPC, paid social, and digital display, while enhancing organic search and SEO performance. Working closely with internal marketing teams and our agency partner, you’ll drive effective, efficient and compliant media investment, using insight, data and experimentation to maximise brand and commercial impact.
Key Qualifications
- Experience owning the end-to-end media and search strategy.
- Proven experience of planning, buying and optimisation of paid media (focus on PPC, paid social and digital display) aligned to business and brand objectives.
- Managing a substantial media budget.
- Solid analytical and commercial mindset.
- Proven people leadership and team management experience.
Additional Highly Valued Skills
- Regulated industry experience in particular within financial services.
- Knowledge of econometric or advanced media measurement methodologies.
Responsibilities
- Develop a comprehensive media strategy aligned with objectives, leveraging multiple channels to maximize brand visibility, customer engagement, and revenue-generating metrics.
- Plan and implement media campaigns across channels, including traditional and digital channels.
- Manage budget and resourcing initiatives across multiple channels and campaigns, where applicable.
- Build and maintain relationships with media partners, securing advantageous terms for placements and negotiating rates and contracts.
- Measure the effectiveness of media, providing insights for continuous improvement and demonstrating ROI.
- Develop reports and presentations to communicate key findings on media performance metrics and trends to senior stakeholders and internal teams.
Location
The role can be based in either Edinburgh or Glasgow.
Media and Search Lead employer: hackajob
Join a dynamic and innovative team as a Media and Search Lead, where you will not only shape our media strategy but also enjoy a collaborative work culture that values creativity and data-driven decision-making. With a significant annual media budget at your disposal, you'll have the opportunity to lead impactful campaigns while benefiting from professional growth opportunities in the vibrant cities of Edinburgh or Glasgow. Our commitment to employee development and a supportive environment makes us an excellent employer for those seeking meaningful and rewarding careers in the financial services sector.
StudySmarter Expert Advice🤫
We think this is how you could land Media and Search Lead
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your previous media and search strategies. This will help you stand out and demonstrate your expertise when chatting with hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company’s media strategy and recent campaigns. Bring insights and ideas to the table that align with their goals – it shows you're genuinely interested and ready to contribute from day one.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Media and Search Lead
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in media and search strategy. We want to see how your skills align with our needs, so don’t be shy about showcasing your achievements in PPC, paid social, and digital display.
Showcase Your Analytical Skills:Since we value a solid analytical mindset, include examples of how you've used data to drive decisions in your previous roles. Whether it’s optimising campaigns or measuring ROI, let us know how you’ve made an impact through insights.
Highlight Leadership Experience:As a Media and Search Lead, you'll be managing teams, so share your leadership experiences. We’re keen to hear about how you’ve motivated teams and driven results, especially in a regulated industry like financial services.
Apply Through Our Website:We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!
How to prepare for a job interview at hackajob
✨Know Your Media Strategy Inside Out
Before the interview, make sure you thoroughly understand media and search strategies. Be ready to discuss your past experiences in planning, buying, and optimising paid media, especially PPC and paid social. Highlight specific campaigns you've led and the results achieved.
✨Showcase Your Analytical Skills
Since the role requires a solid analytical mindset, prepare to discuss how you've used data to drive decisions in previous roles. Bring examples of how you've measured media effectiveness and demonstrated ROI, as this will show your ability to maximise brand impact.
✨Demonstrate Leadership Experience
As a Media and Search Lead, you'll need to manage teams effectively. Be prepared to share examples of your leadership style and how you've successfully managed people in the past. Discuss any challenges you've faced and how you overcame them to inspire your team.
✨Prepare for Questions on Budget Management
Managing a substantial media budget is key for this role. Think about your experience with budget allocation and resource management across multiple channels. Be ready to explain how you've maximised media investment while ensuring compliance and efficiency.
