hackajob is partnering directly with Vitality to hire for this role.
Team Social Media
Working Pattern - Hybrid 2days per week in the Vitality London Office.Full time, 37.5 hours per week.
We are happy to discuss flexible working!
Top 3 skills needed for this role:
Strong B2B Content Storytelling
Advanced LinkedIn Marketing Expertise
Creative Thinking & Passion for Social Media
What this role is all about:
We're looking for a creative and organised Social Media Specialist to help bring Vitality's brand to life across social media. Working as part of the wider marketing team, you'll create engaging content, support exciting campaigns and help tell stories that connect with audiences. From LinkedIn content and events to customer success stories and social-first campaigns, this is a varied role with plenty of opportunity to make an impact.
Key Actions
Develop and deliver engaging social-first content that strengthens brand awareness, audience engagement and consideration across Vitality's social channels
Manage and grow key LinkedIn channels including Vitality UK, Vitality Business and Vitality Adviser, overseeing content planning, publishing and community engagement
Create compelling social campaigns aligned to wider marketing objectives, collaborating with marketing, content, PR, adviser and employer teams as well as external agencies
Support paid social activity for adviser audiences, working alongside media agency partners to optimise creative effectiveness and campaign performance
Transform complex business and technical topics into clear, engaging and audience-focused social content that resonates across multiple channels
Monitor social media performance, analyse trends and produce actionable insights to continuously improve content strategy, engagement and campaign outcomes
Track competitor activity, industry developments and platform innovations to identify opportunities that keep Vitality at the forefront of social conversations
Capture and create high-quality content from events, trade shows, shoots and brand activities, including behind-the-scenes storytelling and live social coverage
Lead social media support for busines...
Social Media Specialist in London employer: Hackajob
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