At a Glance
- Tasks: Drive member engagement and optimise their journey from onboarding to retention.
- Company: Join GlobalData Plc, a leader in B2B membership marketing.
- Benefits: Enjoy competitive pay, flexible working, and opportunities for professional growth.
- Other info: Collaborative environment with diverse teams and exciting career prospects.
- Why this job: Make a real impact on member experiences and drive business success.
- Qualifications: Experience in marketing and strong communication skills are essential.
The predicted salary is between 50000 - 65000 Β£ per year.
GlobalData Plc is seeking a B2B Membership Marketing Manager to drive lifecycle engagement across member communities, from onboarding to ongoing retention and growth. You will deliver targeted communications, optimise journeys, and identify opportunities for cross-sell within our premium intelligence portfolio.
You will collaborate with Editorial, Commercial, Events, Product and Data teams to ensure timely, relevant messaging and a consistent member experience across all touchpoints.
We think you need these skills to ace B2B Membership Growth & Lifecycle Lead in London
B2B Marketing
Lifecycle Engagement
Onboarding Strategies
Retention Strategies
Targeted Communications
Customer Journey Optimisation
Cross-Selling