Marketing Manager - FTC in Birmingham

hackajob is collaborating with OneAdvanced to connect them with exceptional tech professionals for this role. We are seeking an experienced Marketing Manager to provide maternity cover for a 12-month fixed-term contract. The successful candidate will be responsible for leading the marketing team, comprising the Marketing Executive and Digital Campaign Manager, and will report directly to the VP of IT Services. This role will be responsible for leading the development, design, and execution of go-to-market plans and campaign execution for IT Services, contributing to the overall growth and revenue objectives of OneAdvanced. This is a Hybrid role.

Responsibilities

• Strategic marketing planning: Develop, design, and execute go-to-market plans that drive measurable qualified leads and sales pipeline growth, including Account-Based Marketing (ABM) and deal-based tactics.
• Brand awareness: Develop and execute brand awareness strategies, including PR, award entries, and partner marketing activities.
• Content production: Drive the creation of high-quality marketing content, including thought leadership pieces, case studies, sales enablement tools and bid presentation support.
• Events & customer marketing activities: Plan and oversee the execution of events, such as webinars, roundtables, and internal events and customer engagement activities to support the GTM strategy and nurture customer relationships.
• Budget management: Create and manage the marketing budget for the financial year, ensuring effective resource allocation and accountability.
• Team management: Effectively lead the Marketing team, managing the Marketing Executive and Digital Campaign Manager, providing guidance and support to ensure a high-performing team and positive team culture.
• Collaboration: Work closely with other IT Services teams including Business Development, Sales, Product and Bid teams to ensure alignment for campaigns, business drivers, and lead nurturing.
• Senior stakeholder engagement: Collaborate regularly with the Leadership Team and stakeholders across OneAdvanced including sector marketing teams, brand teams, external suppliers and our partners.
• Reporting & analytics: Track, measure & report on key marketing metrics, providing actionable insights for optimisation and present these to wider teams on a quarterly basis.

Qualifications

• Bachelor's degree or equivalent in Business, Marketing, or a relevant field.
• Proven experience in a marketing manager (or similar) role within a B2B environment, preferably in technology sector.
• Excellent communication and relationship management skills with an ability to collaborate with multiple internal and external stakeholders.
• Experience in developing and executing multi-channel marketing campaigns, including demand generation activities and brand awareness initiatives.
• Highly creative, proactive, and organised, with a strong ability to manage multiple tasks and priorities.
• Collaborative mindset and a team player, able to work across departments to achieve shared goals.
• Proactive attitude and problem-solving skills, with a passion for creativity and innovation in marketing.

What We Do For You

• Wellbeing that means something: 26 days’ holiday + bank holidays (and the option to buy more) plus 1 paid volunteering day every year.
• Exceptional family leave, 26 weeks fully paid maternity/adoption, 4 weeks fully paid paternity, 22 weeks fully paid shared parental leave, plus 5 days paid bereavement leave.
• Robust sick pay of up to 13 weeks full pay + 13 weeks half pay.
• 24/7 Employee Assistance Programme for confidential support.
• Private medical insurance for everyone, no medical-history exclusions.
• Financial Benefits That Have Your Back
• Group-wide performance bonus, when we win, you win.
• Income protection: up to 75% salary for 5 years if you ever need it.
• Grow your career with us SkillsHub learning platform with leadership pathways, future-manager training, and a huge online library.
• Access to external training and apprenticeships.
• Making a Difference
• MatchIt! Fundraise for a cause close to your heart and OneAdvanced will match part of the funding.
• Pennies from Heaven donate the pennies from your pay check to help make a difference without lifting a finger.
• Plus plenty other flexible benefits to suit your lifestyle on our RewardHub, including ULEV car scheme with 1,000+ models, Dental insurance, Health Cash Plan, Critical Illness Cover, Partner Life Cover.