At a Glance
- Tasks: Drive sales and marketing strategies to engage travel partners and boost client relationships.
- Company: Join Hablo, a fast-growing B2B travel engagement platform transforming the industry.
- Benefits: Competitive salary, performance bonuses, hybrid working, and a company pension scheme.
- Other info: Opportunity for career growth and to work with leading travel industry stakeholders.
- Why this job: Be at the forefront of travel innovation and make a real impact in a dynamic environment.
- Qualifications: 2+ years in management, strong digital marketing skills, and a passion for travel.
The predicted salary is between 40000 - 45000 £ per year.
Hablo is the global B2B travel trade engagement and training platform connecting destination management organisations (DMOs), airlines, hotels and travel suppliers with a global community of travel agents. We help our partners educate, engage and incentivise the agents who sell their destinations and products to build sales confidence and drive measurable commercial results. Founded in 2020, Hablo is scaling fast. We're the platform behind California Nova, built for Visit California and launching in Q4 2026 to replace their long-standing STAR programme. We've recently expanded into new international markets across Scandinavia, and we're actively growing our footprint across North America, Asia, Australasia and beyond.
The Opportunity
This is a hybrid sales and marketing role at the heart of Hablo's growth. Reporting into the Head of Sales, you'll combine hands-on sales execution with marketing delivery that supports new product launches, brand campaigns and personalised user journeys across Hablo's online platform. You'll be a driving force behind how Hablo wins, retains and grows its client base as we expand into new markets.
Key Responsibilities
- SALES EXECUTION
- Build and manage a personal pipeline of prospects across DMOs, airlines, hotel groups and other travel suppliers.
- Support the Head of Sales with weekly pipeline reviews, accurate forecasting and clear reporting on deal progress.
- Own an outreach cadence with prospects and clients monthly platform performance updates, quarterly case studies, and follow-up around major industry events (WTM, ITB, IPW).
- MARKETING & CAMPAIGNS
- Plan and execute marketing activity supporting new market launches and international expansion, from campaign materials and partner collateral to newsletters and press releases.
- Develop content and campaigns for digital channels, particularly LinkedIn, to build Hablo's profile with DMO and travel trade decision-makers.
- Support the creation of co-op partner and sales enablement materials used by the wider commercial team.
- Bring digital marketing expertise such as SEO/ GEO, paid social, email marketing and marketing automation to improve how Hablo reaches and converts its target audience.
- CLIENT & RELATIONSHIP ENGAGEMENT
- Represent Hablo at trade events and industry conferences, building relationships with senior stakeholders at DMOs and travel suppliers.
- Contribute to quarterly ‘Voice of the Client’ sessions, feeding client insight back into sales, marketing and product thinking.
- Help maintain Hablo's reputation for being hyper-responsive to clients and the wider travel trade community.
- EVENT MANAGEMENT
- Own end-to-end delivery of Hablo Unplugged, our live events programme for the travel agent community. Currently around 7–9 events per year across the UK and Ireland.
- Source and manage venues for each event, balancing location, capacity and cost within agreed budgets.
- Drive agent recruitment and attendance. Building and maintaining invite lists, and following up personally to counter the industry-wide rise in no-shows.
- Coordinate sponsors and suppliers on the day.
- Support the evolution of the events strategy, including piloting more exclusive, reward-based formats for top-tier Club Hablo members.
- Manage event logistics end to end. Run-of-show, supplier briefings, and post-event reporting on attendance and engagement.
About You
- Minimum 2 years' management experience.
- A genuine interest in digital marketing and technology, and enthusiasm for how AI and digital tools can amplify the travel trade.
- A track record of hitting targets and delivering measurable commercial or marketing results.
- A confident communicator, comfortable building relationships with senior stakeholders.
- Highly organised, self-motivated and comfortable working autonomously.
- London-based preferred, with the ability to attend Hablo's office up to 3 days a week. Though we welcome applications from strong candidates further afield.
Salary & Benefits
- £40,000 – £45,000 per annum, depending on experience.
- Company pension scheme.
- Annual performance-related bonus.
- Hybrid working. London office up to 3 days a week (flexible for the right candidate).
Sales & Marketing Manager employer: Hablo
Hablo is an exceptional employer that fosters a dynamic and collaborative work culture, perfect for those looking to make a significant impact in the travel industry. With a focus on employee growth, we offer ample opportunities for professional development and innovation, all while working in a vibrant location that encourages creativity and networking. Join us to be part of a forward-thinking team that values your contributions and supports your career journey.
StudySmarter Expert Advice🤫
We think this is how you could land Sales & Marketing Manager
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Sales & Marketing Manager at Hablo, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Hablo. Tailor your message to explain why you’re drawn to them and how you can contribute as a Sales & Marketing Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Sales & Marketing Manager
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Hablo:When writing your cover letter, make sure to tailor your message specifically for Hablo. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Hablo
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Hablo that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Hablo that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Hablo’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
