At a Glance
- Tasks: Lead growth marketing efforts and run innovative product experiments to attract legal clients.
- Company: Exciting AI-native LegalTech startup with rapid growth and strong backing.
- Benefits: Competitive salary, equity options, and a hybrid work model.
- Other info: Dynamic startup environment with opportunities for personal and professional growth.
- Why this job: Join a pioneering team and shape the future of legal services with AI.
- Qualifications: 2-6 years in B2B growth marketing; proficiency in Webflow and Figma.
The predicted salary is between 60000 - 80000 € per year.
Recruit is a specialist Sales Recruitment agency based in London and New York.
H2 Recruit is partnering exclusively with a stealth‑mode, AI‑native law firm that has gone from zero to £1m ARR in under four months. Backed by $10m in funding from a leading US venture capital firm, this is one of the most exciting early‑stage opportunities in London right now. The company is reimagining legal services from the ground up — combining senior legal expertise with proprietary AI infrastructure to deliver work at magic circle quality with radically better speed. They've already processed over $200m of legal work across real estate and private equity markets, and every matter makes the platform smarter. The founding team is exceptional: 80% have previously founded and raised for their own companies. The CEO is an ex‑magic circle lawyer, the CTO was an early AI/ML hire at a UK fintech that scaled to $4bn+ valuation, and the engineering team includes multiple ex‑founders shipping generative AI products end‑to‑end.
The Role
They're hiring their first dedicated Growth Marketer to own top‑of‑funnel pipeline generation, working directly alongside the founding GTM lead. This is a ground‑floor opportunity to build the growth engine from scratch at a company with genuine product‑market fit and serious momentum.
What you'll be doing:
- Running rapid product marketing experiments — iterating on website messaging, structure, and conversion using Webflow and Figma to find what resonates with sophisticated legal buyers
- Owning top‑of‑funnel pipeline generation with meetings booked as your North Star metric
- Building and managing paid acquisition channels (LinkedIn, Google) as the motion matures
- Analysing experiment results and feeding insights back to the GTM lead and C‑suite
- Supporting broader growth initiatives including events, partnerships, and positioning work with the founders
What we're looking for:
- 2–6 years of experience in B2B growth or product marketing, ideally at early‑stage startups
- Webflow and Figma proficiency (or very close adjacents)
- Genuinely AI‑native — you use tools like Claude, Cursor, or Codex daily, and you've built something with them, not just chatted
- Hypothesis‑driven mindset — you can independently identify a growth lever, design an experiment, ship it, and read the data
- High agency, high energy, and a chip on your shoulder — you haven't had your big breakout moment yet, but you know exactly what good looks like
- Bonus: former founder, ex‑consulting, or shipped a product 0?1
The Details:
- £60,000 – £80,000 base salary (flexible for the right person)
- Competitive equity in a company with genuine traction
- Hybrid — 3 days per week in the London office
Growth Marketer | AI-Native LegalTech Startup | London (Hybrid) | £60K–£80K + Equity employer: h2 Recruit
Join an innovative AI-native LegalTech startup in London, where you'll be part of a dynamic team that is reshaping the legal landscape. With competitive salaries, equity options, and a hybrid work model, this company fosters a collaborative culture that prioritises employee growth and creativity. As the first dedicated Growth Marketer, you'll have the unique opportunity to drive impactful marketing strategies in a fast-paced environment backed by significant venture capital funding.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketer | AI-Native LegalTech Startup | London (Hybrid) | £60K–£80K + Equity
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your growth marketing projects. Use tools like Webflow to make it visually appealing. This is your chance to demonstrate what you can do beyond just a CV.
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios specific to growth marketing. Think about how you would approach top-of-funnel strategies and product marketing experiments. The more prepared you are, the more confident you'll feel!
✨Tip Number 4
Apply through our website! We’re always on the lookout for passionate individuals ready to make an impact. Tailor your application to highlight your experience with AI tools and your hypothesis-driven mindset. Let’s get you that dream job!
We think you need these skills to ace Growth Marketer | AI-Native LegalTech Startup | London (Hybrid) | £60K–£80K + Equity
Some tips for your application 🫡
Show Your Passion for Growth Marketing:When you're writing your application, let your enthusiasm for growth marketing shine through! We want to see how you've tackled challenges in the past and what makes you excited about this role. Share specific examples that highlight your experience and creativity.
Tailor Your Application:Don't just send a generic CV and cover letter. Take the time to tailor your application to our job description. Highlight your relevant skills, especially with tools like Webflow and Figma, and explain how your background aligns with our mission of reimagining legal services.
Be Data-Driven:We love numbers! When discussing your previous roles, include metrics and results that showcase your impact. Whether it’s conversion rates or successful campaigns, quantifying your achievements will help us see your potential as a Growth Marketer.
Apply Through Our Website:Make sure to apply through our website for the best chance of getting noticed! It helps us keep track of applications and ensures you’re considered for this exciting opportunity. Plus, it shows you’re serious about joining our team!
How to prepare for a job interview at h2 Recruit
✨Know Your Growth Marketing Fundamentals
Make sure you brush up on your B2B growth marketing principles. Understand the key metrics that matter, especially top-of-funnel pipeline generation. Be ready to discuss how you've successfully run marketing experiments in the past and what results you achieved.
✨Familiarise Yourself with Tools
Since the role requires proficiency in Webflow and Figma, it’s crucial to demonstrate your familiarity with these tools. If you’ve used similar platforms, be prepared to explain how you can quickly adapt and leverage them for rapid product marketing experiments.
✨Showcase Your AI-Native Experience
This startup is looking for someone who is genuinely AI-native. Be ready to share specific examples of how you've used AI tools like Claude or Codex in your previous roles. Highlight any projects where you built something innovative using these technologies.
✨Prepare for Hypothesis-Driven Discussions
The company values a hypothesis-driven mindset. Think of a few growth levers you’ve identified in the past, the experiments you designed around them, and the insights you gained. This will show that you can think critically and contribute to their growth strategy from day one.
