Social Content Manager - 15m FTC

Are you a strategic thinker who thrives on making decisions, clearing roadblocks, and driving teams forward? Gymshark’s Social Content team is looking for a Social Content Manager responsible for enabling your team, making high-impact decisions, and partnering closely with brand and creative leaders to deliver best-in-class global social campaigns. You will be responsible for managing the campaign team, owning and managing the seasonal campaign calendar ensuring that your direct team and key stakeholders are aware and aligned with upcoming activity. The ideal candidate must be a strong planner, have a passion for leading a team, know the social landscape and the latest trends, whilst simultaneously having the ability to drive commercial results. This isn’t a hands-on creative role, it’s about strategy, alignment, and action planning. You’ll ensure campaigns run smoothly, KPIs are hit, and your team has the resources, guidance, and clarity they need to excel.

You have agency or freelance experience and are comfortable managing multiple projects and stakeholders. You can bring creative thinking, strategic planning, and commercial awareness together to deliver high-impact social campaigns.

What you’ll be doing:

• Oversee global social campaigns, including product launches, store openings, and events.
• Partner with Creative, Brand, Media, and CRM teams to ensure consistent, high-quality social content.
• Implement social media strategy to drive KPIs, brand awareness, and engagement.
• Recruit, develop, and support the social content team, providing training and resources.
• Manage campaign planning, budgets, schedules, and approvals for content execution.
• Monitor trends, audience behaviour, and competitor activity to inform strategy.
• Maintain content quality, brand protection, and risk management processes.
• Ensure clear communication and alignment across teams and stakeholders.
• Promote social media literacy and best practices within the wider business.

What you’ll need:

Essential Criteria:

• Flexibility to work out-of-hours when needed.
• 3+ years as a Social Media Manager, with line management experience.
• Experienced in delivering KPI-driven campaigns across multiple platforms (Instagram, TikTok, YouTube, Pinterest, Snapchat) and managing multiple workstreams in fast-paced environments.
• Skilled in campaign planning, execution, optimisation, reporting, and brand storytelling, including coordinating regional priorities.
• Commercially aware, confident communicator, and effective stakeholder manager across teams and senior leaders.
• Creative, solutions-focused, agile, collaborative, and commercially pragmatic.
• Bachelor’s degree in Marketing or related field; experience with creative tools (Photoshop, Premiere Pro) preferred.
• Self-driven, curious, with high professional integrity and a passion for understanding audiences.

This role will require 3 days per week in-office attendance (Solihull).

Belonging at Gymshark:

Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind.

About us:

We’re here to unite the conditioning community. We believe that putting the sweat in today prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth.

The perks:

• Performance-based Bonus opportunity
• Funded Healthcare benefit
• 25 days holiday, additional day for your birthday & Bank Holidays
• Contributory Employer pension scheme
• Flexible benefits programme – including salary sacrifice EV scheme, dental insurance, cycle to work, tech scheme, holiday trading
• Gymshark Employee Discount & long service awards
• Access to High Street cashback and discounts
• Financial, Physical and Mental Wellbeing Support
• Enhanced Family Leave package
• Life Assurance
• Office location specific benefits include (IQ): Gym Membership to The Lifting Club (LC), Onsite lunch provision & coffee bars, EV charge points available
• Office location specific benefits include (LDN): Funded multi-site fitness membership

Note: The bonus program and benefits have certain eligibility requirements. Gymshark reserves the right to amend these programs in whole or in part at any time without advance notice.