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- Tasks: Build and optimise Paid Social campaigns to drive performance across international markets.
- Company: Join Gymshark, a rapidly growing brand in the fitness community.
- Benefits: Enjoy a performance-based bonus, funded healthcare, and 25 days holiday plus your birthday off.
- Why this job: Dive into data, test new ideas, and make an impact in digital marketing.
- Qualifications: Experience with Facebook Ads Manager and a solid understanding of digital marketing.
- Other info: Be part of a diverse team that values inclusivity and personal growth.
The predicted salary is between 28800 - 43200 £ per year.
We're looking for a Paid Social Executive to help drive performance across our international markets. You'll play a hands-on role in building, optimising and analysing Paid Social campaigns, making sure we're using the right channels, formats and audiences to hit our brand and commercial goals. This role is perfect for someone who loves diving into data, testing new ideas and staying ahead of what's happening across the social landscape.
What You'll Be Doing
- Build and launch Paid Social campaigns designed to hit weekly and monthly targets, while continually refining audiences to strengthen our retargeting strategy.
- Manage optimisations, budgets and pacing across channels, ensuring we're always visible on the right platforms and placements.
- Grow and refine audiences to support a strong retargeting strategy.
- Share weekly performance updates and insights.
- Shift budget towards best-performing content & audiences.
- Work with platform reps on recommendations and new opportunities.
- Turn performance data into clear, actionable insights.
- Test new formats, creatives & audiences to drive continual improvement.
- Follow best practices for campaign structure and planning.
- Spot new channel opportunities and try emerging formats.
- Create media plans and forecast using historical performance.
- Work closely with other marketing teams to stay aligned.
- Brief social-first content into creative teams.
- Stay up to date with industry trends and platform changes.
- Manage Paid Search activity (planning, budgeting, optimisation, reporting).
- Share insights & opportunities with the Paid Social Manager.
- Ensure customer data is captured and used effectively.
- Manage your own workload and flag risks or blockers early.
What You'll Need
- Solid understanding of digital marketing, especially paid and organic social.
- Experience with Facebook Ads Manager or similar platforms.
- Confidence analysing data and using Excel.
- Hands-on experience optimising Paid Social campaigns.
- Comfortable presenting findings and insights.
- Clear, concise communication skills.
- Strong analytical and problem-solving ability.
- Keen interest in digital marketing and staying up to date with industry changes.
Belonging at Gymshark
Our mission is to be a place where everyone belongs. We're an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We're committed to finding reasonable adjustments for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind.
About Us
We're here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It's what we want for our community, and our team. A team that's growing rapidly around the world. A collective of talented individuals working together to invent Gymshark's future. Our plans are ambitious, and we're looking for people who want to join us for the ride – our growth will be your growth.
The Perks
- Performance-based Bonus opportunity
- Funded Healthcare benefit
- 25 days holiday, additional day for your birthday & Bank Holidays
- Contributory Employer pension scheme
- Flexible benefits programme – including salary sacrifice EV scheme, dental insurance, cycle to work, tech scheme, holiday trading
- Gymshark Employee Discount & long service awards
- Access to High Street cashback and discounts
- Financial, Physical and Mental Wellbeing Support
- Enhanced Family Leave package
- Life Assurance
- Office location specific benefits include (IQ): Gym Membership to The Lifting Club (LC), Onsite lunch provision & coffee bars
- Office location specific benefits include (LDN): Funded multi-site fitness membership
Note: The bonus program and benefits have certain eligibility requirements. Gymshark reserves the right to amend these programs in whole or in part at any time without advance notice.
Paid Social Executive employer: Gymshark
Contact Detail:
Gymshark Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Paid Social Executive
✨Tip Number 1
Get your hands dirty with social media! Dive into platforms like Facebook Ads Manager and start experimenting with campaigns. The more you play around, the better you'll understand what works and what doesn't.
✨Tip Number 2
Networking is key! Connect with industry professionals on LinkedIn or attend local marketing events. You never know who might have a lead on your dream job or can offer valuable insights.
✨Tip Number 3
Stay ahead of the game by keeping up with the latest trends in digital marketing. Follow relevant blogs, podcasts, and social media accounts to ensure you're always in the loop and ready to impress.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're serious about joining our team at Gymshark!
We think you need these skills to ace Paid Social Executive
Some tips for your application 🫡
Show Your Passion for Data: When you're writing your application, make sure to highlight your love for diving into data. We want to see how you've used data in past roles to optimise campaigns and drive performance.
Be Clear and Concise: Your communication skills are key! Keep your application clear and to the point. We appreciate straightforward insights, so don’t hesitate to share your thoughts on campaign performance and optimisation strategies.
Tailor Your Experience: Make sure to tailor your application to reflect your experience with platforms like Facebook Ads Manager. We’re looking for hands-on experience, so share specific examples of campaigns you’ve managed and optimised.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Gymshark
✨Know Your Numbers
As a Paid Social Executive, you'll need to be comfortable with data. Brush up on your analytics skills and be ready to discuss how you've used data to optimise campaigns in the past. Bring examples of successful campaigns you've managed and the metrics that demonstrate their success.
✨Stay Ahead of Trends
The social landscape is always changing, so show that you're on top of the latest trends and platform updates. Research recent changes in social media algorithms or new ad formats, and be prepared to share your thoughts on how these could impact campaign performance.
✨Demonstrate Your Creativity
While data is crucial, creativity plays a big role in paid social. Think of innovative ideas for campaigns or audience targeting strategies that you can present during the interview. This will show that you can think outside the box while still being data-driven.
✨Practice Clear Communication
You'll need to share insights and updates with your team, so practice articulating your thoughts clearly and concisely. Consider doing a mock presentation of a campaign analysis to a friend or family member to refine your delivery and ensure your points are easy to understand.