Commercial Operations Manager - Wholesale & Franchise

The Commercial Operations Manager is a hybrid role with a primary focus on leading Commercial Operations across the Wholesale and Franchise (WHS/FRA) channels. The role oversees the complete end-to-end order lifecycle and acts as the central operational interface between Wholesale, Planning, Supply Chain, Finance, and Sourcing. It ensures partner demand is accurately captured, fulfilled efficiently, and delivered on time and in full (OTIF). The position owns the order book, leads the Operational Team, and drives operational excellence through strong team leadership, proactive issue management, and data-driven performance insights. As SAP Subject Matter Expert, the role ensures systems, tools, and processes are robust, optimised, and future-ready. Additionally, the role supports the Franchise business, acting as a key operational and commercial partner to ensure integration, readiness, and ongoing execution.

What you’ll be doing

• Order Book Management & Delivery Execution: Own the full order lifecycle from order capture to delivery, ensuring strong OTIF performance across WHS/FRA partners. Maintain real-time oversight of the order book, proactively identifying risks and resolving issues. Align demand, supply, and delivery timelines in close coordination with Wholesale, Planning, Supply Chain, and Sourcing. Drive continuous improvement in order accuracy, fulfilment speed, and delivery reliability.
• Operational Leadership & Team Management: Lead the operational team, ensuring high standards of performance, clarity of priorities, and best-in-class execution. Define and continuously refine the WHS/FRA operational model to ensure efficiency, scalability, and service excellence. Provide operational subject-matter expertise across Retail, IRL, Wholesale, and Franchise workflows. Act as a deployable resource for Go-Live support, operational stabilisation, and urgent market-level issue resolution. Foster a collaborative, high-performance team culture with strong cross-functional alignment.
• Partner & Stakeholder Engagement: Collaborate with commercial teams to understand partner needs and translate them into operational solutions. Build and maintain strong relationships with Planning, Supply Chain, Finance, Sourcing, and IT to ensure seamless operational execution. Support partners with clear, timely, and accurate operational communication.
• Performance Reporting & Insights: Deliver actionable reporting on order-book health, OTIF performance, and key operational KPIs. Identify trends, bottlenecks, and root causes to support decision-making and drive operational improvement. Provide performance insights to leadership across the WHS/FRA channels.
• Systems & Process Ownership: Serve as SAP Subject Matter Expert ensuring system workflows, improvements, and enhancements meet operational requirements. Collaborate with IT, Supply Chain, and Planning to drive automation, enhance data integrity, and streamline end-to-end processes. Champion process standardisation and continuous operational improvement.
• Franchise Operational & Commercial Enablement: Act as a key operational and commercial partner for Franchise accounts, supporting onboarding and ongoing execution. Capture, validate, and embed operational, commercial, and system requirements for Franchise partners. Coordinate with Supply Chain, Planning, and Sourcing to ensure seamless integration and readiness. Equip partners with the processes, systems, and tools needed to manage orders, deliveries, and operational interactions effectively.

What you’ll need

• Proven experience in customer operations, order management, or supply chain within wholesale, franchise, or retail environments.
• Strong understanding of order book management and OTIF performance levers.
• Hands-on experience with SAP or a comparable order management system.
• Commercial experience, ideally within a channel such as wholesale, franchise, or retail.
• Excellent stakeholder management skills and the ability to influence cross-functionally.
• Strong analytical skills with a track record of using data to drive operational and commercial performance.
• Demonstrated leadership ability and experience developing high-performing teams.
• Comfort operating in a fast-paced environment with shifting priorities.

Closing date: 18th February 2026

Please note this is a hybrid role and requires the successful candidate to be in the Solihull HQ office 3 days per week. We would also consider 2 days in the Solihull HQ office and 1 day in the London office in Soho.

Belonging at Gymshark

Our mission is to be a place where everyone belongs. We’re an equal opportunities employer, and for us that means we always strive to be as inclusive as possible in all aspects of employment, right from your application. We’re committed to finding reasonable adjustments for candidates with specific needs or have a disability during our recruitment process, and all applicants will be considered fairly and equally. We do not tolerate discrimination of any kind. If you’d like to request a reasonable adjustment please email talent@gymshark.com.

About us

We’re here to unite the conditioning community. We believe that putting the sweat in today, prepares us for tomorrow. So, we give people the tools they need to reach further, go faster, be stronger. We celebrate those who show up – for themselves – to be their physical or mental best, whatever that means for them. It’s what we want for our community, and our team. A team that’s growing rapidly around the world. A collective of talented individuals working together to invent Gymshark’s future. Our plans are ambitious, and we’re looking for people who want to join us for the ride – our growth will be your growth.

The perks

• Performance-based Bonus opportunity
• Funded Healthcare benefit
• 25 days holiday, additional day for your birthday & Bank Holidays
• Contributory Employer pension scheme
• Flexible benefits programme – including salary sacrifice EV scheme, dental insurance, cycle to work, tech scheme, holiday trading
• Gymshark Employee Discount & long service awards
• Access to High Street cashback and discounts
• Financial, Physical and Mental Wellbeing Support
• Enhanced Family Leave package
• Life Assurance

Office location specific benefits include (IQ):

• Gym Membership to The Lifting Club (LC)
• Onsite lunch provision & coffee bars
• EV charge points available

Office location specific benefits include (LDN):

• Funded multi-site fitness membership

Note: The bonus program and benefits have certain eligibility requirements. Gymshark reserves the right to amend these programs in whole or in part at any time without advance notice.