At a Glance
- Tasks: Lead marketing operations, automate processes, and enhance data flow for impactful campaigns.
- Company: Join a dynamic tech company focused on innovation and collaboration.
- Benefits: Enjoy 25 days of leave, health perks, flexible work options, and career growth opportunities.
- Other info: Diverse and inclusive workplace committed to professional growth and community impact.
- Why this job: Make a real impact by optimising marketing strategies with cutting-edge technology.
- Qualifications: Experience in marketing ops, sales ops, or RevOps; strong skills in martech tools.
The predicted salary is between 60000 - 75000 £ per year.
Location: London
Weekly office requirement: Hybrid, 2 days/week
Employment type: Permanent
As our Marketing Operations Manager you’ll:
- Run the engine behind our go-to-market, and build it as you go.
- Own our marketing tech stack and the automations that connect it.
- Ensure data flows cleanly between systems, leads move fast and land in the right place, and every campaign is measurable.
- Keep the machine running today, and push it forward tomorrow by building agents and AI-powered workflows.
- Support our FY27 goal of accelerating GTM execution through smarter operations.
- Report to the Marketing Operations Director and work across Marketing, Revenue, Product and RevOps.
What you'll be doing:
- Build AI-powered GTM automation and agents.
- Turn manual work into systems that scale.
- Automate enrichment, routing, the value-proposition engine and creative enablement using Clay, Zapier, Claude and our wider AI stack.
- Speed up lead velocity and routing.
- Sharpen our scoring models and tune routing in LeanData.
- Make attribution self-serve using Dreamdata.
- Own the pipeline reporting that leadership and the board rely on.
- Operationalize account signals and market intent.
- Own the HubSpot and Salesforce integration.
- Automate campaigns and events.
- Power new product launches.
- Run and govern the stack.
- Be the team’s go-to for ops.
- Document how it all works.
What do I need to bring with me?
- This is a GTM engineering role at heart, so you’re a hybrid: part commercial thinker, part builder.
- You’ve probably come from marketing ops, sales ops or RevOps.
- You treat GTM like a design problem, mapping the journey and building systems that scale.
- You think about ROI, and you always ask whether a workflow actually helps someone close a deal.
- You know your way around a modern martech stack, particularly HubSpot.
- You’re fluent in building workflows, managing lifecycle stages and properties, configuring lead scoring, and keeping data clean at scale.
- You’ve worked across various tool types relevant to this role.
- You’re curious and resourceful, learning new tools by getting hands-on experience.
- A fast-moving landscape excites you rather than fazes you.
- You already build with AI, not just chat with it.
- Hands-on experience with an LLM like Claude, ChatGPT or Gemini is a real plus.
Bonus points for:
- Built agentic workflows or AI automations that drove a real GTM outcome.
- Deep HubSpot experience, ideally with admin-level configuration or certification.
- Hands-on with Clay and workflow tools like Zapier or n8n.
- Experience with attribution tooling like Dreamdata.
- Time around a sales motion, enough to understand pipeline velocity and where automation helps versus hurts.
What We Offer:
- 25 days’ annual leave, plus office closures over the holidays.
- Health cash plan, enhanced family benefits, carer days, and mental health support.
- Competitive salary, 4% pension matching, and recognition programs that celebrate success.
- Flexitime, early Friday finishes, hybrid and remote options, plus a “work from home” budget.
- Accredited learning, leadership development, and global career mobility.
- DE&I initiatives, volunteering opportunities, donation matching, and payroll giving.
Diversity, Equity & Inclusion:
Diversity is fundamental to who we are—as a data company and as a workplace. We strive to build a workforce as diverse and inclusive as the insights we deliver. As a Disability Confident employer, we welcome applications from disabled candidates and are committed to making adjustments throughout the hiring process. We actively encourage applications from underrepresented and marginalised communities.
Marketing Operations Manager in London employer: GWI
At GWI, we pride ourselves on being an exceptional employer, offering a vibrant work culture that fosters innovation and collaboration in the heart of London. With a strong focus on employee growth, we provide accredited learning opportunities, leadership development, and a supportive environment that values diversity and inclusion. Our hybrid working model, generous benefits package, and commitment to community impact make GWI a fulfilling place to build a meaningful career.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Operations Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for GWI and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like GWI are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with GWI on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at GWI. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Operations Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit GWI. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of GWI:Show us that you’ve done your homework! In your application, briefly mention what you admire about GWI’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at GWI
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at GWI will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At GWI, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
