Sales Development Representative New London, UK

Sales Development Representative New London, UK

London Full-Time 28800 - 43200 £ / year (est.) No working from home possible
GWI group

At a Glance

  • Tasks: Kickstart the sales cycle and partner with our dynamic sales team.
  • Company: GWI is a leading consumer research platform, making data accessible to everyone.
  • Benefits: Enjoy 25 days off, flexible hours, and work-from-anywhere options.
  • Other info: We celebrate diversity and encourage applications from all backgrounds.
  • Why this job: Join a fast-paced, innovative environment where your contributions truly matter.
  • Qualifications: Strong communication skills and a willingness to learn are essential.

The predicted salary is between 28800 - 43200 £ per year.

Office requirement: Hybrid, 3 days per week at the office

Employment type: Permanent

Seniority level: Junior

At GWI, we’re always looking for talented, curious people who thrive on having a meaningful impact. Right now, we’re looking for a Sales Development Representative to play a key role in our Revenue team in London. If that’s you, and contributing to growth motivates you, keep reading. It could be the start of something, well, extraordinary.

Sounds great, what will I be doing?

Be the first experience and point of contact for potential new customers at GWI. You’ll play a vital role in building our pipeline — identifying opportunities, starting conversations, and connecting the right people to the right solutions.

A few things you’ll be responsible for:

  • Identify new business opportunities through outbound lead generation, research, and prospecting
  • Manage and respond to inbound requests from prospective clients via outreach and email
  • Secure meetings for the GWI sales organisation
  • Analyze customer needs and identify potential solutions
  • Present and explain GWI product offerings
  • Lead outbound conversations with potential clients across phone, email and video

It’s also a lot of fun — shaking things up is what working for GWI is all about. You’ll need to be flexible, comfortable with continuous change, and working in a fast-paced environment.

What do I need to bring with me?

You’ll need to be able to demonstrate the core skills this role requires. You don’t have to tick all the boxes right away; the important thing is that you’re willing to learn.

Here’s what the team will be looking for in you:

  • Some experience in a customer-facing or sales‑adjacent role (this could include voluntary, freelance, or transferable experience)
  • Excellent communication and presentation skills
  • Effective time management and organisation skills
  • Proficient with standard productivity tools, including MS Office
  • A considered, attentive approach to building professional relationships
  • Able to stay focused and maintain progress when faced with challenges and setbacks
  • Ready to take initiative with your own outreach and build a consistent prospecting routine
  • A confident communicator and active listener, able to navigate nuanced conversations at all levels

Equally important is attitude. We want people who think big, ask why, and show respect. Those are our values, and they’re a big part of what we’re looking for in you.

Why Join Us

  • Clear responsibility from day one — you’ll be building a pipeline that directly impacts GWI’s growth
  • A team that invests in your development — structured onboarding, coaching and clear progression
  • A product you’ll be proud to represent — used by the world’s leading brands and agencies

What We Offer

At GWI, you’ll find meaningful work, visible impact, and a culture that empowers you to do your best. Our package includes:

  • Time to recharge – 25 days’ annual leave, plus office closures over the holidays.
  • Health & wellbeing – Health cash plan, enhanced family benefits, carer days, and mental health support.
  • Financial benefits – Competitive salary, 4% pension matching, and recognition programs that celebrate success.
  • Flexibility & balance – Flexitime, early Friday finishes, hybrid and remote options, plus a “work from home” budget.
  • Career growth – Accredited learning, leadership development, and global career mobility.
  • Community & impact – DE&I initiatives, volunteering opportunities, donation matching, and payroll giving.

Put all that together and GWI is the friendliest, most fulfilling place any of us has ever worked.

Diversity is fundamental to who we are—as a data company and as a workplace. Our data reflects global realities, and so must our teams. We strive to build a workforce as diverse and inclusive as the insights we deliver.

As a Disability Confident employer, we welcome applications from disabled candidates and are committed to making adjustments throughout the hiring process—whether that's extra time, materials in advance or a different format, breaks, an adjusted interview format, assistive tools, or flexible scheduling. We're happy to discuss whatever would work best for you.

We actively encourage applications from underrepresented and marginalised communities.

At GWI, you'll find a place to contribute meaningfully, grow professionally, and belong fully.

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Sales Development Representative New London, UK employer: GWI group

GWI is an exceptional employer located in London, offering a dynamic hybrid work environment that promotes flexibility and work-life balance. With a strong focus on employee growth through accredited learning and leadership development, GWI fosters a collaborative culture where diverse voices are valued and impactful narratives are crafted. The company prioritises health and wellbeing, providing generous leave, mental health support, and community engagement opportunities, making it an ideal place for those seeking meaningful and rewarding employment.

GWI group

Contact Details:

GWI group Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Sales Development Representative New London, UK

Tip Number 1

Familiarise yourself with GWI's values and mission. During your interviews, demonstrate how your personal values align with theirs, especially around diversity and making an impact. This will show that you're not just looking for a job, but that you genuinely want to contribute to their culture.

Tip Number 2

Prepare to discuss your approach to cold calling and relationship building. Think of specific examples where you've successfully engaged with potential clients or navigated challenging conversations. This will highlight your communication skills and readiness for the role.

Tip Number 3

Research the latest trends in marketing technology and consumer behaviour. Being knowledgeable about the industry will not only impress your interviewers but also help you engage in meaningful discussions during your interviews.

Tip Number 4

Practice your presentation skills, as you'll likely need to present during the interview process. Focus on clarity and engagement, and consider how you can convey complex information simply and effectively, which is crucial for a Sales Development Representative.

We think you need these skills to ace Sales Development Representative New London, UK

Excellent Communication Skills
Presentation Skills
Time Management
Cold Calling
Relationship Building
Active Listening
Detail-Oriented

Some tips for your application 🫡

Tailor Your CV:Make sure your CV highlights relevant experience and skills that align with the Sales Development Representative role. Emphasise your communication skills, organisational abilities, and any experience in sales or customer engagement.

Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for the role and the company. Mention specific aspects of GWI that resonate with you, such as their commitment to diversity and innovation, and explain how you can contribute to their growth.

Showcase Your Soft Skills:In your application, highlight your soft skills like active listening, adaptability, and relationship-building. Provide examples of how you've successfully engaged in complex conversations or built relationships in previous roles.

Prepare for the Interview:Research common interview questions for sales roles and prepare thoughtful responses. Be ready to discuss your approach to cold calling and how you handle challenges in a fast-paced environment. Also, think about how you can demonstrate GWI's values during the interview.

How to prepare for a job interview at GWI group

Showcase Your Communication Skills

As a Sales Development Representative, excellent communication is key. During the interview, make sure to articulate your thoughts clearly and confidently. Practice common interview questions and prepare to discuss your previous experiences where you successfully communicated with clients or team members.

Demonstrate Your Organisational Skills

GWI values an organised approach to work. Be ready to share examples of how you manage your time and tasks effectively. You might want to discuss tools or methods you use to stay organised, especially in a fast-paced environment.

Prepare for Cold Calling Scenarios

Since the role involves cold calling, be prepared to discuss your approach to building relationships over the phone. Consider role-playing a cold call scenario with a friend or family member to build your confidence and refine your pitch.

Embrace the Company Values

GWI places a strong emphasis on their core values: think big, ask why, and show respect. Familiarise yourself with these values and think of examples from your past experiences that demonstrate how you embody them. This will show the interviewers that you align with their company culture.