At a Glance
- Tasks: Drive sales and create memorable events across two vibrant restaurants.
- Company: Join Gusto, a passionate team delivering exceptional Italian experiences.
- Benefits: Competitive salary, bonuses, staff discounts, and career development opportunities.
- Other info: Dynamic role with no two days the same, perfect for creative and proactive individuals.
- Why this job: Make a real impact in hospitality while building relationships and creating unforgettable experiences.
- Qualifications: Experience in sales, events, and a passion for hospitality.
The predicted salary is between 30000 - 40000 £ per year.
Are you passionate about hospitality, building relationships, and creating memorable experiences? At Gusto, we're looking for an ambitious, commercially minded, and community-focused Sales & Events Manager to drive sales growth across our beautiful restaurants in Cheadle and Knutsford. This is an exciting opportunity to combine your passion for hospitality with your flair for networking, business development, and event planning.
Working closely with our General Managers, Marketing Team, and wider operational teams, you'll play a key role in generating revenue, growing brand awareness, and creating compelling reasons for guests to choose Gusto for celebrations, corporate events, networking occasions, and memorable dining experiences.
If you're someone who loves being out in the community, thrives on building relationships, and enjoys seeing your ideas translate into commercial success, we'd love to hear from you.
The Role
As Sales & Events Manager, you will take ownership of driving sales and event bookings across both Gusto Cheadle and Gusto Knutsford. You will proactively seek opportunities to generate new business, develop local partnerships, manage event enquiries, and create engaging experiences that increase guest visits and revenue. This role is a fantastic blend of sales, networking, event management, relationship building, and hospitality operations.
Key Responsibilities
- Revenue Generation & Sales
- Take ownership of sales performance and revenue generation across both restaurants.
- Build and maintain a robust sales pipeline through networking, prospecting, referrals, and local partnerships.
- Convert enquiries into confirmed bookings through exceptional relationship management.
- Identify and develop opportunities for corporate bookings, celebrations, community events, and private dining experiences.
- Monitor sales activity, enquiry conversion, and pipeline performance through regular reporting.
- Review booking patterns and sales data with General Managers to identify growth opportunities.
- Work alongside the Senior Sales & Events Manager to achieve and exceed agreed KPIs and revenue targets.
- Events & Community Engagement
- Create and deliver exciting, on-brand events that drive footfall and increase guest engagement.
- Build strong relationships with local businesses, community groups, event organisers, and key stakeholders.
- Represent Gusto at networking events, business forums, and community functions.
- Develop local partnerships that generate measurable sales and long-term brand awareness.
- Lead planning and promotion of key trading periods, including Christmas, throughout the year.
- Guest Experience
- Ensure every guest journey reflects the Gusto brand and hospitality standards.
- Personally host and support key events and VIP bookings where appropriate.
- Work collaboratively with restaurant teams to ensure flawless event delivery and exceptional guest experiences.
- Build lasting relationships that encourage repeat business and customer loyalty.
- Marketing & Brand Awareness
- Collaborate closely with the Marketing Team to maximise local marketing and PR opportunities.
- Support local marketing initiatives that drive awareness, bookings, and community engagement.
- Ensure all activity aligns with Gusto's brand values and standards.
- Act as an ambassador for the Gusto brand within the local community.
What We're Looking For
We are looking for someone who is:
- Passionate about hospitality and guest experience.
- A natural relationship builder who enjoys meeting new people.
- Commercially aware with a strong focus on delivering results.
- Highly organised, proactive, and self-motivated.
- Confident networking and representing a premium hospitality brand.
- Creative and energetic, with the ability to bring new ideas to life.
- Experienced in sales, events, hospitality, business development, or customer relationship management.
- Comfortable managing multiple projects and priorities across two sites.
- Familiar with CRM and booking systems (experience with SevenRooms and Zonal would be advantageous).
Why Join Gusto?
At Gusto, we're passionate about delivering exceptional Italian experiences through great food, great people, and memorable moments. This is an opportunity to make a genuine impact across two thriving restaurants, working with passionate teams and helping shape the future growth of the business. In return, you'll receive:
- Competitive salary and bonus opportunity.
- Staff discounts across the Gusto family.
- Career development and progression opportunities.
- The chance to work with a passionate and supportive team.
- Autonomy to build relationships, drive events, and make a real commercial impact.
- A role where no two days are the same.
Ready to join us? If you're passionate about hospitality, love building relationships, and have the drive to create memorable experiences whilst delivering commercial success, we'd love to hear from you. Apply now and help us bring unforgettable experiences to Gusto Cheadle and Gusto Knutsford.
Sales & Events Manager - Dual-Site Role | Gusto Cheadle & Gusto Knutsford - Cheadle Hulme employer: Gusto
Gusto is an exceptional employer that fosters a vibrant work culture centred around hospitality and community engagement. As a Sales & Events Manager, you'll enjoy competitive salaries, career development opportunities, and the autonomy to drive impactful events across two beautiful locations in Cheadle and Knutsford. Join a passionate team dedicated to creating memorable experiences while benefiting from staff discounts and a supportive environment that values your contributions.
StudySmarter Expert Advice🤫
We think this is how you could land Sales & Events Manager - Dual-Site Role | Gusto Cheadle & Gusto Knutsford - Cheadle Hulme
✨Get a Taste of the Scene
Try visiting local eateries and asking if they have any full-time positions available. Many hospitality jobs aren’t advertised online, so popping in for a chat can give you an edge and show your enthusiasm!
✨Network at Food Festivals
Food festivals and culinary events are buzzing with industry connections. Attend these to meet restaurateurs and other food service pros; you never know who might be looking for their next star employee!
✨Show Off Your Skills
Create a short video showcasing your cooking or customer service flair. Post it on social media or even send it directly to places you want to work at, like Gusto. It’s a fun way to stand out and demonstrate what you bring to the table!
✨Reach Out Directly to Gusto
Don't be shy about reaching out to Gusto directly through their website. Express your interest in available roles and attach your CV, showing your genuine eagerness to be part of their team. Personal touches can go a long way!
We think you need these skills to ace Sales & Events Manager - Dual-Site Role | Gusto Cheadle & Gusto Knutsford - Cheadle Hulme
Some tips for your application 🫡
Show Off Your Service Experience:In the hospitality-food-service world, your experience is key! Make sure to highlight any previous roles you've had in restaurants, cafes, or catering. We want to see your customer service skills shine, so include specific examples where you went above and beyond for clients.
Certificates Matter:If you’ve got any relevant certifications, like food safety or bartender training, flaunt them! They can really set you apart from the crowd and show us your dedication to the industry. Just make sure to mention them clearly in your CV or cover letter!
Craft a Genuine Cover Letter:Take the time to write a personal cover letter that reflects your passion for hospitality. Share why you’re excited about Gusto and how your skills can contribute to our team's success. We're after that genuine connection!
Highlight Your Team Spirit:In full-time roles, teamwork is everything! Emphasise your ability to work collaboratively in busy environments. Mention any experiences where you’ve effectively collaborated with colleagues or managed conflicts — it's just as important as your technical skills!
How to prepare for a job interview at Gusto
✨Show Your People Skills
In hospitality, customer service is everything! Be ready to showcase examples of how you've engaged with customers positively. Maybe you turned a tough situation around or went that extra mile for a guest—let’s hear those stories!
✨Know Your Menu Inside Out
Expect some technical questions about food and drink, especially if you're applying for a kitchen or service role. Brush up on the menu items, including ingredients and any potential allergens. If you’ve got any favourite dishes or cocktails, have a little something prepared to discuss, too!
✨Demonstrate Your Team Spirit
Hospitality thrives on teamwork, so think of examples where you've worked well with others in a fast-paced environment. Be prepared to discuss what makes a great team member and how you contribute to a positive working vibe. They’re looking for that 'good fit!'
✨Get Ready for a Practical Test
In full-time food service roles, don’t be surprised if they want to see your skills in action. Whether it's serving a table or prepping a dish, be mentally prepared for a practical test during the interview. Practice makes perfect—a little dry run with friends could give you the edge!
