Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Create engaging content and collaborate with teams to enhance user experience.
- Company: Join Gumtree.com, the UK's leading marketplace, in a transformative phase.
- Benefits: Competitive salary, annual bonus, private medical, and hybrid work model.
- Why this job: Make a real impact during an exciting period of growth and innovation.
- Qualifications: Experience in UX writing and a strong portfolio showcasing user-focused content.
- Other info: Work in a diverse environment with opportunities for professional development.
The predicted salary is between 36000 - 60000 £ per year.
Join Gumtree.com to help shape the future of Britain’s most popular marketplace. At this pivotal moment, we are transforming Gumtree into a modern, AI‑enhanced platform – and you will be at the front line of that change.
Location: London (Hybrid – 3 days a week in the office).
About The Role
As part of the Customer Experience team, you will bridge product, marketing, design and research to create clear, consistent, and compelling content across every stage of the user journey. Your responsibilities include:
- Writing and refining micro‑copy on buttons, form fields and error messages.
- Crafting engaging CRM and marketing campaigns that drive retention and growth.
- Leading the integration of AI technologies into our content creation workflow, discovering new ways to scale production and improve quality.
- Collaborating daily with designers, product managers, marketers, and researchers to ensure a cohesive brand voice across all touchpoints.
Gumtree is an equal opportunities employer, valuing diversity and is strongly committed to providing equal employment opportunities for all employees and all applicants.
What We’re Looking For
We seek a talented writer with:
- Proven experience in UX writing, content design or a similar digital writing role, ideally within an e‑commerce, marketplace or consumer technology environment.
- A strong portfolio demonstrating micro‑copy, editorial, blogs and marketing/CRM copy that is user‑focused and accessible.
- Passion for AI content tools and a track record of using them to boost creative productivity and scale operations.
- Excellent writing, editing and storytelling skills, combined with deep understanding of UX, content strategy and accessibility principles.
- Expertise in collaborating with cross‑functional product, design and marketing teams and proficiency with tools such as Figma and Braze.
Why Join Us
- Make a visible impact in a transformative period of growth and innovation.
- Lead AI integration across content workflows.
- Own the full content journey from interface copy to campaigns.
- Enjoy a benchmark salary, annual bonus, private medical, Bupa Dental and more.
Digital Experience Writer employer: Gumtree.com
Contact Detail:
Gumtree.com Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Experience Writer
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best work, especially any micro-copy or marketing campaigns you've crafted. Make it easy for potential employers to see what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its culture. Be ready to discuss how your experience aligns with their goals, especially around AI integration and user experience. Confidence is key!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Digital Experience Writer
Some tips for your application 🫡
Showcase Your Writing Skills: Make sure your application highlights your writing prowess. Include samples of micro-copy, marketing campaigns, and any UX writing you've done. We want to see how you can craft clear and engaging content!
Tailor Your Application: Don’t just send a generic application! Tailor your CV and cover letter to reflect the skills and experiences that match the job description. We love seeing how you connect your background to what we’re looking for.
Highlight Your Collaboration Experience: Since you'll be working closely with designers, product managers, and marketers, share examples of how you've successfully collaborated in the past. We value teamwork and want to know how you can contribute to our cross-functional efforts.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you're keen on joining our team at Gumtree!
How to prepare for a job interview at Gumtree.com
✨Know Your Stuff
Before the interview, dive deep into Gumtree's mission and recent changes. Familiarise yourself with their AI initiatives and how they’re enhancing user experience. This will show your genuine interest and help you connect your skills to their goals.
✨Showcase Your Portfolio
Bring along a strong portfolio that highlights your best micro-copy, CRM campaigns, and any relevant UX writing samples. Be ready to discuss the thought process behind each piece and how it aligns with user needs and accessibility principles.
✨Collaborate Like a Pro
Since the role involves working with cross-functional teams, prepare examples of past collaborations. Talk about how you’ve worked with designers, product managers, or marketers to create cohesive content. This will demonstrate your teamwork skills and adaptability.
✨Embrace AI Tools
Gumtree is keen on integrating AI into their workflows, so be prepared to discuss your experience with AI content tools. Share specific examples of how you've used these technologies to enhance your writing process or improve productivity in previous roles.