At a Glance
- Tasks: Drive revenue and build relationships in the digital advertising space.
- Company: Join GumGum, a leader in AI-powered digital advertising solutions.
- Benefits: Enjoy competitive perks and a culture that values diversity and innovation.
- Other info: Collaborate with a dynamic team and contribute to exciting projects.
- Why this job: Be at the forefront of transforming digital advertising while prioritising data privacy.
- Qualifications: 6+ years in digital advertising sales with a proven track record.
The predicted salary is between 43200 - 72000 € per year.
GumGum is the contextual-first technology leader transforming digital advertising with AI-powered, non-invasive data and media solutions. We champion effective advertising that uplifts and respects consumers. Our proprietary Contextual, Attention, and Creative solutions create the perfect match between a brand and a consumer in the right moment and mindset.
The Senior Digital Director is an experienced individual contributor responsible for prospecting and closing large sales in GumGum's Market Leading Contextual, Creative and Attention Advertising platform. Reporting to the Group Digital Director, this role is responsible for developing key relationships within large and mid-size agencies with regular expert guidance on client calls. This role works autonomously while being supported by a cross-functional pre-sales team.
Senior Digital Directors are experienced sellers with deep knowledge of the online media landscape, the advertising community, and a proven track record of driving revenue growth. With 6+ years of digital media experience, they leverage GumGum's industry-leading products to develop strategic solutions that meet client objectives and maximize sales opportunities. This role requires a strong sales acumen, independent judgment, and the ability to navigate complex client needs. Senior Digital Directors proactively identify high-value opportunities, build lasting client relationships, and consistently exceed revenue targets by presenting tailored solutions.
What Youll Achieve
- Drive revenue for UK agencies - Responsible for a book of business, driving revenue and new business across large to mid-sized agencies in the UK
- Upsell Current Clients in current and new products - Provide market insight into the GumGum offerings by generating sales specifically from key brands and agencies
- Sales Prospecting and Hunting - Generate a high volume of sales activity including cold calling, presentations, RFPs, and innovative sales solutions
- Relationship Development - Cultivate relationships with brands, agency contacts and clients to gain deep insight into their business and provide GumGum solutions for their marketing and advertising goals
- Translate Client Insight to internal Product Team - Provide feedback to the company on how to best service clients' needs
- Ownership & Contribution - Take ownership of your role and designated area, actively contributing solutions to support the team's goals
- Relationship Building - Leverage an extensive network across the media industry
- Strategic Partnership - Act as a trusted advisor and deputy to your manager, serving as a sounding board for ideas and strategies
- Key Stakeholder - Establish yourself as a key stakeholder within the business
- Internal Collaboration - Work with an Account Manager, Client Strategists, Programmatic Solutions Manager, and other internal teams to ensure sold proposals are implemented and aligned with client expectations
Skills Youll Bring
- Ideally 6+ years of selling experience in digital advertising sales
- Experience managing a large book of business
- Must have strong selling experience and a track record of hitting or exceeding sales targets demonstrated with a list of brand and agency contacts in addition to other assignments in the region
- Programmatic experience preferred
- Confident and innovative use of AI to support efficient working
- Outgoing and able to build and maintain/grow client relationships at all levels
GumGum is proud to be an equal opportunity employer. We believe in cultivating an environment where our team members can bring their authentic, whole selves to work. Encouraging identity and belonging is one of the many aspects of our culture that makes us stronger as an organization and drives innovation. We are committed to building and delivering a diverse, inclusive, and equitable workforce that is representative of the world around us, where all individuals are treated with respect and dignity.
Senior Digital Director New London, England, United Kingdom employer: GumGum
GumGum is an exceptional employer that champions a culture of innovation and inclusivity, making it an ideal place for professionals seeking to thrive in the digital advertising landscape. With a strong focus on employee growth, GumGum offers extensive training and development opportunities, alongside a competitive benefits package that reflects its commitment to work-life balance. Located in London, employees enjoy the vibrant city life while contributing to cutting-edge AI-powered solutions that respect consumer privacy and enhance advertising effectiveness.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Digital Director New London, England, United Kingdom
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. Building relationships can open doors that a CV just can't.
✨Tip Number 2
Showcase your expertise! When you get the chance to chat with someone from GumGum or any other company, make sure to highlight your knowledge of digital advertising and how you can drive revenue. Be ready to share specific examples of your past successes.
✨Tip Number 3
Be proactive! Don’t wait for job openings to pop up. Reach out directly to companies you admire, like GumGum, and express your interest in working with them. A well-timed email can sometimes lead to opportunities before they’re even advertised.
✨Tip Number 4
Utilise our website! Check out www.gumgum.com/careers regularly for new roles and updates. Applying through our site not only shows your interest but also keeps you in the loop about what we’re looking for in candidates.
We think you need these skills to ace Senior Digital Director New London, England, United Kingdom
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Senior Digital Director role. Highlight your experience in digital advertising and how it aligns with GumGum's mission of effective, consumer-respecting advertising.
Showcase Your Achievements:Don’t just list your responsibilities; showcase your achievements! Use specific metrics to demonstrate how you've driven revenue growth or built client relationships in your previous roles.
Be Authentic:Let your personality shine through in your application. We value authenticity, so don’t hesitate to share your unique perspective on the digital advertising landscape and how you can contribute to our team.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at GumGum!
How to prepare for a job interview at GumGum
✨Know Your Stuff
Make sure you have a solid understanding of GumGum's products and how they fit into the digital advertising landscape. Familiarise yourself with their contextual, creative, and attention solutions so you can speak confidently about how they can benefit potential clients.
✨Showcase Your Sales Skills
Prepare to discuss your previous sales experiences in detail. Highlight specific examples where you've successfully driven revenue growth or built strong client relationships. Be ready to explain your approach to prospecting and closing deals, especially in the context of large and mid-sized agencies.
✨Build Rapport
During the interview, focus on building a connection with your interviewers. Ask insightful questions about their experiences at GumGum and share your thoughts on industry trends. This will demonstrate your interest in the company and help you stand out as a candidate who values relationships.
✨Be Solution-Oriented
Think about how you can contribute to GumGum's goals by providing tailored solutions for clients. Prepare to discuss how you would leverage your knowledge of the online media landscape to identify high-value opportunities and meet client objectives effectively.