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For Companies At a Glance
- Tasks: Lead digital performance marketing and CRM strategies to drive revenue and optimise customer engagement.
- Company: Dynamic beauty brand in London with a focus on e-commerce.
- Benefits: Competitive salary, opportunity for real impact, and a vibrant team culture.
- Why this job: Join a fast-paced environment and make a significant impact on brand growth.
- Qualifications: 5+ years in digital performance and CRM, with strong media and data skills.
- Other info: Fixed-term maternity cover with excellent career visibility and growth potential.
The predicted salary is between 43200 - 72000 £ per year.
Overview
Digital Performance & CRM Manager (Maternity Cover), Ecommerce – c. £60K London | Fixed-term | E-commerce
Responsibilities
- Owning performance marketing across paid search, paid social, SEO, affiliates, CRM, display and on-site messaging
- Building acquisition, retention and lifecycle strategies that drive revenue and ROI
- Managing and optimising significant digital budgets
- Leading CRM strategy: segmentation, personalisation, journeys and creative testing
- Working closely with brand, content and social teams to ensure performance activity stays on-brand
- Managing agencies and developing internal team members
- Using data and insight to forecast, optimise and improve customer KPIs
What We’re Looking For
- 5+ years’ experience in digital performance and CRM (brand or agency side)
- Strong expertise in paid media, CRM and affiliate marketing
- Comfortable owning strategy, execution and optimisation
- Commercial, data-driven and confident making decisions
- Experience working in fast-paced DTC or e-commerce environments
The role
- Fixed-term maternity cover
- London-based
- Real ownership, visibility and impact
How to apply
To apply for this role, please click the 'Apply' button or email.
Digital Performance and CRM Manager, Beauty, London, c. £60K employer: Guillaume Masson
Contact Detail:
Guillaume Masson Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Performance and CRM Manager, Beauty, London, c. £60K
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and e-commerce sectors on LinkedIn. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your digital performance projects. This is your chance to demonstrate your expertise in CRM and performance marketing – make it shine!
✨Tip Number 3
Prepare for interviews by practising common questions related to digital performance and CRM. We recommend using the STAR method (Situation, Task, Action, Result) to structure your answers and highlight your achievements.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search!
We think you need these skills to ace Digital Performance and CRM Manager, Beauty, London, c. £60K
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Performance and CRM Manager role. Highlight your experience in performance marketing, CRM, and any relevant achievements that align with what we're looking for.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific projects or strategies you've implemented that relate to the responsibilities listed in the job description.
Showcase Your Data Skills: Since this role is all about using data to drive decisions, make sure to showcase your analytical skills. Include examples of how you've used data to optimise campaigns or improve customer KPIs in your application.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Guillaume Masson
✨Know Your Numbers
Make sure you’re familiar with key performance metrics related to digital marketing and CRM. Be ready to discuss how you've used data to drive decisions in your previous roles. This shows you’re not just a creative thinker but also a data-driven professional.
✨Showcase Your Strategy Skills
Prepare examples of successful acquisition, retention, and lifecycle strategies you've implemented. Highlight specific campaigns where you’ve managed budgets and optimised performance. This will demonstrate your ability to own strategy and execution.
✨Collaboration is Key
Since the role involves working closely with various teams, be prepared to discuss how you’ve collaborated with brand, content, and social teams in the past. Share examples that illustrate your teamwork and communication skills.
✨Stay Current with Trends
Familiarise yourself with the latest trends in digital performance marketing and CRM, especially in the beauty sector. Being able to discuss current industry developments will show your passion and commitment to staying ahead in the field.
