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- Tasks: Lead eCommerce strategies and optimise website performance through testing and analysis.
- Company: Join a dynamic digital-first beauty retailer with impressive growth and customer loyalty.
- Benefits: Enjoy a competitive salary, bonus opportunities, and a hybrid work model in South London.
- Why this job: Make a real impact from day one in a fast-paced, innovative environment.
- Qualifications: Experience with Shopify, Google Analytics, and A/B testing tools is essential.
- Other info: Collaborate with creative teams to bring your ideas to life and enhance user experience.
The predicted salary is between 43000 - 67000 £ per year.
eCommerce and Optimisation Manager D2C Beauty Hybrid role - 2/3 days South London/Croydon
Salary: £50,000 - £60,000 + bonus
I'm seeking an eCommerce and Optimisation Manager to join a digital-first retailer. This talented individual would come on board to develop a test-and-learn program which will drive conversion across the website. This client has a great repeat order rate of 57% with only 5-7% of their products needing to be refunded. You will be joining an exciting period of growth and have a direct impact from day 1!
Role Responsibilities- You will define and manage the CRO roadmap for the business, conducting qualitative and quantitative research, A/B testing to analyse website performance.
- Collaborate with the clients' in-house developer and graphic designer to turn your test ideas into reality.
- Analyse the effect of the marketing initiatives via relevant tools (Hotjar, Google Analytics, Qubit) to report the ROI to the marketing team.
- Conduct competitor analysis, reviewing their website user experience.
- Previous experience working on Shopify with a D2C background.
- Highly proficient in Google Analytics.
- Previous experience in running A/B tests utilising tools such as Optimizely, Hotjar WVO, Adobe Target, etc.
- Be a good communicator - able to communicate your views to others.
Ecommerce/CRO Manager employer: Guillaume Masson
Contact Detail:
Guillaume Masson Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce/CRO Manager
✨Tip Number 1
Familiarise yourself with the latest trends in eCommerce and conversion rate optimisation (CRO). This will not only help you understand the industry better but also allow you to speak confidently about innovative strategies during interviews.
✨Tip Number 2
Network with professionals in the D2C beauty sector. Attend relevant events or join online forums where you can connect with others in the field. This could lead to valuable insights and even potential referrals for the role.
✨Tip Number 3
Prepare to discuss specific A/B testing examples from your past experience. Be ready to explain the process, tools used, and the outcomes. This will demonstrate your hands-on expertise and problem-solving skills to the hiring team.
✨Tip Number 4
Research the company’s current website and identify areas for improvement. Presenting your thoughts on their user experience and potential CRO strategies during the interview can set you apart as a proactive candidate.
We think you need these skills to ace Ecommerce/CRO Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in eCommerce and conversion rate optimisation. Include specific examples of A/B tests you've conducted and the results achieved, especially if you have experience with Shopify.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the beauty industry and how your skills align with the role. Mention your familiarity with tools like Google Analytics and Hotjar, and how you can contribute to the company's growth from day one.
Showcase Your Analytical Skills: Provide examples of how you've used data to drive decisions in previous roles. Discuss any experience you have with competitor analysis and how it has informed your strategies in the past.
Highlight Collaboration Experience: Since the role involves working closely with developers and designers, mention any past experiences where you've successfully collaborated with cross-functional teams to implement changes based on testing and analysis.
How to prepare for a job interview at Guillaume Masson
✨Showcase Your A/B Testing Knowledge
Be prepared to discuss your experience with A/B testing in detail. Share specific examples of tests you've conducted, the tools you used, and the outcomes. This will demonstrate your hands-on expertise and understanding of conversion rate optimisation.
✨Familiarise Yourself with Relevant Tools
Make sure you know how to use tools like Google Analytics, Hotjar, and Optimizely. During the interview, mention how you've leveraged these tools in past roles to drive results. This shows that you're not just familiar with the tools but can effectively use them to analyse and improve website performance.
✨Understand the Brand and Its Market
Research the company’s products and their target audience. Be ready to discuss how you would approach competitor analysis and what insights you could bring to enhance their eCommerce strategy. This shows your genuine interest in the role and the brand.
✨Communicate Clearly and Confidently
As a good communicator, it's essential to articulate your ideas clearly. Practice explaining complex concepts in simple terms, especially regarding CRO strategies. This will help you connect with the interviewers and convey your thoughts effectively.
