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For Companies At a Glance
- Tasks: Lead digital performance marketing and CRM strategies to drive revenue and optimise customer engagement.
- Company: Dynamic beauty brand in London, focused on e-commerce innovation.
- Benefits: Competitive salary, opportunity for real impact, and a vibrant team culture.
- Why this job: Join a fast-paced environment and make a significant impact on brand growth.
- Qualifications: 5+ years in digital performance and CRM with strong media expertise.
- Other info: Fixed-term maternity cover with excellent visibility and ownership.
The predicted salary is between 43200 - 72000 £ per year.
Overview
Digital Performance & CRM Manager (Maternity Cover), Ecommerce – c. £60K
London | Fixed-term | E-commerce
Responsibilities
- Owning performance marketing across paid search, paid social, SEO, affiliates, CRM, display and on-site messaging
- Building acquisition, retention and lifecycle strategies that drive revenue and ROI
- Managing and optimising significant digital budgets
- Leading CRM strategy: segmentation, personalisation, journeys and creative testing
- Working closely with brand, content and social teams to ensure performance activity stays on-brand
- Managing agencies and developing internal team members
- Using data and insight to forecast, optimise and improve customer KPIs
What We’re Looking For
- 5+ years’ experience in digital performance and CRM (brand or agency side)
- Strong expertise in paid media, CRM and affiliate marketing
- Comfortable owning strategy, execution and optimisation
- Commercial, data-driven and confident making decisions
- Experience working in fast-paced DTC or e-commerce environments
The role
- Fixed-term maternity cover
- London-based
- Real ownership, visibility and impact
How to apply
To apply for this role, please click the 'Apply' button or email.
Digital Performance and CRM Manager, Beauty, London, c. £60K employer: Guillaume Masson
Contact Detail:
Guillaume Masson Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Performance and CRM Manager, Beauty, London, c. £60K
✨Tip Number 1
Network like a pro! Reach out to your connections in the beauty and e-commerce sectors. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past successes in digital performance and CRM. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company’s current digital strategies. Be ready to discuss how you can enhance their performance marketing and CRM efforts with your expertise.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to connect directly with us.
We think you need these skills to ace Digital Performance and CRM Manager, Beauty, London, c. £60K
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Digital Performance and CRM Manager role. Highlight your experience in performance marketing, CRM, and any relevant achievements that align with what we're looking for.
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of how you've driven revenue and ROI in previous positions, and don’t forget to show your passion for the beauty industry!
Showcase Your Data Skills: Since we’re all about data-driven decisions, make sure to highlight your analytical skills. Mention any tools or methodologies you’ve used to optimise customer KPIs and improve performance.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Guillaume Masson
✨Know Your Numbers
Make sure you’re familiar with key metrics related to digital performance and CRM. Brush up on your understanding of ROI, customer KPIs, and how to optimise budgets. Being able to discuss specific examples of how you've improved these metrics in past roles will show your expertise.
✨Showcase Your Strategy Skills
Prepare to talk about your experience in building acquisition and retention strategies. Have a few case studies ready where you successfully implemented lifecycle strategies that drove revenue. This will demonstrate your ability to own strategy and execution, which is crucial for this role.
✨Collaboration is Key
This role involves working closely with various teams, so be ready to discuss how you’ve collaborated with brand, content, and social teams in the past. Highlight any successful projects where teamwork led to improved performance, as this will show you can integrate well into their existing structure.
✨Data-Driven Decision Making
Be prepared to explain how you use data and insights to inform your decisions. Discuss tools or methodologies you’ve used to forecast and optimise campaigns. Showing that you’re comfortable with data will reassure them that you can handle the commercial aspects of the role.
