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- Tasks: Lead marketing strategies and execute engaging events to boost brand awareness and sales.
- Company: Join a dynamic social network focused on innovative marketing solutions.
- Benefits: Enjoy remote work flexibility, competitive salary, and performance bonuses.
- Why this job: Be part of a collaborative team that values creativity and drives impactful marketing initiatives.
- Qualifications: 5+ years in marketing event coordination; experience in the UK insurance industry is a plus.
- Other info: Work with cutting-edge marketing tools and engage with diverse teams globally.
The predicted salary is between 36000 - 60000 £ per year.
Define collaboratively with local teams and implement strategic marketing plans and programs to achieve the company's goals, increase brand awareness, and drive sales. Take the lead in owning the marketing strategy and ensure alignment and accountability across departments such as Sales, Alliances, Customer Success etc.
Execution of demand generation activities from concept and strategy creation to planning and execution, including pre/post event logistics, communications, budget management, digital marketing, post-event analysis, vendors management. Leverage expertise in event management to facilitate productive engagement across departments, focusing on specific needs rather than both sides determining event requirements.
Experience working with different internal stakeholders, eg who needs to be aware of what, how is data shared, putting pivot tables or graphs over data so stakeholders can easily see at a glance the breakdown of registrations, who needs to be kept up to speed on the day to day information and who needs a weekly summary. Monitor and analyze campaign performance, provide regular reports on ROI, KPIs, and trends to inform decision-making, and make data-driven recommendations.
Develop and manage the allocated marketing budget, ensuring efficient allocation for a positive return on investment. Foster collaboration with local teams to ensure social media engagement aligns with marketing initiatives. Stay informed about industry trends and competitor strategies to refine marketing strategies accordingly.
Skills
- Strong organizational, analytical and planning skills, detail-oriented with excellent follow-up, and time management.
- Strong interpersonal and collaboration skills with an ability to communicate at all levels of an organization both internally and externally.
- Strong experience and understanding of marketing strategies, tools, and best practices.
- Ability to work in a fast paced environment, with multiple and changing priorities while maintaining strong focus on execution and results.
- Ability to anticipate future marketing and sales needs.
- Exceptional communication and interpersonal skills.
- Ability to think creatively and innovatively.
Requirements
- 5+ years of proven experience as a Marketing Event Coordinator or in a similar role.
- Field Marketing background; UK insurance industry experience would be a plus.
- Knowledge of marketing software and tools (e.g., Marketo, Pathfactory, DemandBase, Thoughtspot, Google Workspace, Salesforce).
- Flexibility to work from home.
Competitive market salary, LTI (Long-term cash Incentive), Bonus payment for achieving and exceeding individual, team, and company objectives.
Marketing Event Coordinator, UK employer: Guidewire
Contact Detail:
Guidewire Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Event Coordinator, UK
✨Tip Number 1
Network with professionals in the UK insurance industry to gain insights and make connections. Attend industry events or webinars where you can meet potential colleagues and learn about the latest trends in marketing strategies.
✨Tip Number 2
Familiarise yourself with the marketing software and tools mentioned in the job description, such as Marketo and Salesforce. Consider taking online courses or tutorials to enhance your skills and demonstrate your proficiency during interviews.
✨Tip Number 3
Prepare to discuss your experience with data analysis and reporting. Be ready to share specific examples of how you've monitored campaign performance and made data-driven recommendations in previous roles.
✨Tip Number 4
Showcase your organisational and planning skills by discussing past events you've coordinated. Highlight your ability to manage budgets, logistics, and cross-departmental collaboration to illustrate your fit for the role.
We think you need these skills to ace Marketing Event Coordinator, UK
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience as a Marketing Event Coordinator. Focus on your achievements in event management, collaboration with teams, and any specific marketing strategies you've successfully implemented.
Craft a Compelling Cover Letter: In your cover letter, express your passion for marketing and event coordination. Mention how your skills align with the job requirements, particularly your experience in the UK insurance industry and familiarity with marketing tools.
Showcase Analytical Skills: Demonstrate your analytical abilities by including examples of how you've monitored campaign performance and made data-driven decisions in previous roles. Use specific metrics to illustrate your impact.
Highlight Collaboration Experience: Emphasise your experience working with various internal stakeholders. Provide examples of how you've facilitated communication and collaboration across departments to achieve marketing goals.
How to prepare for a job interview at Guidewire
✨Showcase Your Event Management Skills
Be prepared to discuss your previous experience in managing events. Highlight specific examples where you successfully coordinated logistics, managed budgets, and executed marketing strategies. This will demonstrate your capability to handle the responsibilities of the role.
✨Understand the Company’s Marketing Goals
Research StudySmarter's marketing initiatives and goals before the interview. Being able to articulate how your skills and experiences align with their objectives will show that you are genuinely interested in the position and understand the company's mission.
✨Prepare for Data-Driven Discussions
Since the role involves monitoring campaign performance and making data-driven recommendations, be ready to discuss how you've used analytics in past roles. Bring examples of reports or analyses you've created to illustrate your analytical skills.
✨Emphasise Collaboration and Communication
Given the importance of working with various internal stakeholders, prepare to share examples of how you've fostered collaboration in previous roles. Highlight your interpersonal skills and ability to communicate effectively across different levels of an organisation.
