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- Tasks: Lead brand strategy and enhance visibility in the aesthetics industry.
- Company: Join a dynamic company known for innovation and collaboration in the UK market.
- Benefits: Enjoy creative autonomy, work with cutting-edge technology, and engage in impactful projects.
- Why this job: Be part of a vibrant team that values creativity and drives real change in the aesthetics sector.
- Qualifications: Experience in marketing, brand management, and a flair for creativity are essential.
- Other info: Opportunity to work closely with cross-functional teams and key industry stakeholders.
The predicted salary is between 28800 - 42000 £ per year.
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After a successful launch in the UK, our client stands out for embodying a robust culture that values collaboration, cutting-edge technology, and exceptional service. Central to their mission is the continuous drive to empower clinics in surpassing their business aspirations.
In line with their expansion in the UK, the company is actively seeking a Brand Manager to join their accomplished marketing team. The ideal candidate should possess a natural flair for creativity, unafraid to challenge conventional boundaries in the creative realm. A solid foundation in the science underpinning the aesthetics industry, particularly regarding aesthetics devices, is essential. Proficiency in both B2B and B2C communication within this sector is crucial, as the role involves taking charge of one of the company\’s key brands. This responsibility offers strategic and creative autonomy, enabling the candidate to spearhead the brand\’s growth and enhance its prominence among clinics and consumers across the UK.
Key responsibilities:
- Develop and implement the company\’s device brand strategy to heighten brand visibility, awareness, and market share.
- Identify B2B and B2C trends, competitor activities, and growth opportunities for the brand.
- Manage and oversee brand budgets, ensuring optimal resource allocation for maximum impact.
- Collaborate closely with cross-functional teams—marketing, sales, clinical, and service—to gather feedback for continuous development and maintain brand consistency across all channels and cultivate and nurture relationships with key stakeholders, such as media, influencers, and industry partners.
- Utilize creativity and keen attention to detail in supporting the execution of brand experience events.
To be considered for the role, you must closely match the following criteria:
- Solid background in marketing and brand management roles. Previous experience in Aesthetics is an advantage.
- Proficiency in developing campaigns from initial idea to final implementation.
- Proven skill in crafting compelling copy and transforming technical content into engaging narratives.
- Exceptional abilities in managing relationships with both internal and external stakeholders.
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Brand Manager employer: Guided Solutions
Contact Detail:
Guided Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Brand Manager
✨Tip Number 1
Familiarise yourself with the aesthetics industry, especially the latest trends and technologies. This knowledge will not only help you understand the market better but also allow you to engage in meaningful conversations during interviews.
✨Tip Number 2
Network with professionals in the aesthetics field, including those who work in marketing and brand management. Attend industry events or webinars to build connections that could lead to valuable insights and potential referrals.
✨Tip Number 3
Showcase your creativity by preparing a mini brand strategy for a hypothetical product in the aesthetics sector. This will demonstrate your proactive approach and ability to think outside the box, which is crucial for the Brand Manager role.
✨Tip Number 4
Research the company’s existing brands and their positioning in the market. Understanding their current strategies and identifying areas for improvement can give you an edge in discussions about how you would contribute to their growth.
We think you need these skills to ace Brand Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in marketing and brand management, especially any roles related to the aesthetics industry. Use specific examples that demonstrate your creativity and ability to develop campaigns from start to finish.
Craft a Compelling Cover Letter: In your cover letter, express your passion for the aesthetics sector and how your background aligns with the company's mission. Highlight your understanding of B2B and B2C communication and provide examples of how you've successfully managed brand strategies in the past.
Showcase Your Creativity: Since the role requires a flair for creativity, consider including a portfolio or examples of previous campaigns you've worked on. This could be a great way to demonstrate your ability to challenge conventional boundaries and think outside the box.
Research the Company: Familiarise yourself with the company's brand and its position in the market. Understanding their current strategies and challenges will allow you to tailor your application and show how you can contribute to their growth and visibility.
How to prepare for a job interview at Guided Solutions
✨Showcase Your Creativity
As a Brand Manager, creativity is key. Prepare examples of past campaigns where you challenged conventional boundaries and achieved great results. Be ready to discuss your thought process and how you came up with innovative ideas.
✨Understand the Aesthetics Industry
Familiarise yourself with the latest trends and technologies in the aesthetics sector. Being knowledgeable about aesthetics devices will demonstrate your commitment and understanding of the industry, which is crucial for this role.
✨Highlight B2B and B2C Experience
Since the role involves both B2B and B2C communication, prepare to discuss your experience in these areas. Share specific examples of how you've successfully engaged different audiences and what strategies you used to connect with them.
✨Prepare for Collaboration Questions
Collaboration is essential in this role. Think of instances where you've worked closely with cross-functional teams. Be ready to explain how you gathered feedback and maintained brand consistency across various channels.
