At a Glance
- Tasks: Assist in executing innovative marketing plans and support product launches in the beauty industry.
- Company: Join a prestigious luxury brand known for its creativity and excellence.
- Benefits: Gain hands-on experience, develop skills, and work in a dynamic team environment.
- Other info: Opportunity to grow within a leading brand and collaborate with diverse teams.
- Why this job: Be part of exciting product launches and make an impact in the beauty market.
- Qualifications: Degree in Marketing or Business Studies; passion for beauty and strong analytical skills.
The predicted salary is between 20000 - 30000 £ per year.
Assist in the day-to-day implementation of Guerlain Marketing plans across multiple trade environments and on monthly brand reporting.
Job Responsibilities
- Category Management
- Support the Product Marketing Manager (skincare, fragrance & beauty) with category launch plans (full year and phased).
- Work with the rest of the team using Circana to pull together analysis on a monthly basis for all categories as well as ad-hoc analysis as required.
- Assist with implementation of best-in-class campaigns to launch innovation whilst maintaining growth on icons and pillars within the categories continuously.
- Assist the product manager with the upcoming product launches creating PowerPoint presentations for internal and external meetings.
- Keep marketing tools (Launch Calendar, Aurora, NPR tracker) always up-to-date for the categories and all available supports provided by HQ (Launch platform, visual, guidelines, etc.) for upcoming launches.
- Create price benchmarks & product mappings for new product launches and key assets.
- Assist with the creation of printed collateral for in-store activity and product launches.
- Assist with in-store eventing and work together with the retail team to support their needs.
- Assist the Product Manager with the forecasting process for the category, updating working documents and analysing (Sell-in, Sell-out, Sell-through of defined benchmark).
- Follow-up on preseries forecasting and dispatch to the different departments for the responsible category.
- Update the Preseries budget tracker on a monthly basis for the category.
- Support product manager on the monthly allocation to store.
- Responsible for all the POSM orders.
- Responsible for the PO process.
- Contribute to the brainstorming of creative ideas.
- Manage own projects – dependent on development within the role.
- Understand cross-functional needs, supporting other departments on marketing requests.
- Have a strong understanding of the competitor landscape, making regular visits in store and reporting on new launches and competitor marketing activations.
- Category & Brand Reporting
- Review and analyse Sell-in and Sell-out performances using Circana, Power BI and Orion.
- Assist the Product Manager in day-to-day analytical reports/performance deep-dives requested by top management.
- Analyse competitor launches (store visits) and activity on a monthly basis, creating a report that can be circulated to the wider team in UK and Europe.
Profile
- Key Competencies/Technical Skills: Fluent in English, strong Microsoft Office skills, advanced analytical Excel skills (V lookup, pivot table, etc.), teamwork abilities, substantial organisational skills, strong attention to detail, creative flair, project management profile.
- Educational Requirement: Degree in Marketing / Business Studies or similar.
- Experience: 12 months experience in Marketing in Luxury and/or FMCG, strong interest in the beauty & skincare industry, passion for numbers/analysis.
- Languages: French language a plus.
Position Within the Organisation
- Internal: HQ, Sales, Retail, Training, E-retail, Visual Merchandising, Finance, Shared Service Centre, Business Unit Team Europe.
- Direct Reports: None.
- External: Retailers, Print/Production suppliers, direct marketing agencies.
Product Marketing Intern in London employer: Guerlain
As a Product Marketing Intern at Guerlain in London, you will be part of a prestigious brand that values creativity and innovation within a collaborative work culture. The company offers a dynamic environment with opportunities for personal and professional growth, allowing you to contribute to impactful marketing strategies while gaining invaluable experience in the luxury beauty sector. With a commitment to employee development and a supportive team atmosphere, Guerlain stands out as an exceptional employer for those seeking meaningful and rewarding careers.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Intern in London
✨Tip Number 1
Network like a pro! Reach out to people in the beauty and skincare industry on LinkedIn. A friendly message can go a long way, and you never know who might have the inside scoop on job openings.
✨Tip Number 2
Prepare for interviews by researching the company and its products. Show us that you’re genuinely interested in Guerlain and have a solid understanding of their marketing strategies. Bring your A-game!
✨Tip Number 3
Practice your pitch! Be ready to explain why you’re the perfect fit for the Product Marketing Intern role. Highlight your analytical skills and passion for the beauty industry – we want to see your enthusiasm!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows us you’re serious about joining our team at Guerlain.
We think you need these skills to ace Product Marketing Intern in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Product Marketing Intern role. Highlight any relevant experience in marketing, especially in luxury or FMCG sectors. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for the beauty and skincare industry. Tell us why you’re excited about this role and how you can contribute to our team at StudySmarter.
Show Off Your Analytical Skills:Since the role involves a lot of analysis, make sure to mention any experience you have with tools like Excel or Power BI. We love numbers, so don’t shy away from showcasing your analytical flair!
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and keep track of all the amazing candidates like you!
How to prepare for a job interview at Guerlain
✨Know Your Product Marketing Basics
Before the interview, brush up on key concepts in product marketing, especially in the beauty and skincare sectors. Familiarise yourself with recent trends and successful campaigns from competitors. This will show your passion for the industry and help you engage in meaningful discussions.
✨Showcase Your Analytical Skills
Since the role involves a lot of data analysis, be prepared to discuss your experience with tools like Excel, Power BI, or any other analytical software. Bring examples of how you've used these skills in past projects, particularly in relation to market analysis or performance reporting.
✨Prepare Creative Ideas
Think of a few creative marketing ideas or campaigns that could work for the brand. This shows initiative and your ability to think outside the box. Be ready to share these during the interview, as it demonstrates your understanding of the brand and its audience.
✨Ask Insightful Questions
Prepare thoughtful questions about the company's marketing strategies, upcoming product launches, or how they measure success. This not only shows your interest in the role but also helps you gauge if the company is the right fit for you.
