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- Tasks: Lead and inspire a team to drive retail success for Guerlain in London.
- Company: Join the luxury brand Guerlain, known for its exceptional fragrances and craftsmanship.
- Benefits: Competitive salary, career progression, and a vibrant work culture.
- Why this job: Be part of a prestigious brand and make a real impact in the luxury market.
- Qualifications: 3+ years in customer-facing roles and 2+ years in team management.
- Other info: Dynamic environment with opportunities for personal and professional growth.
The predicted salary is between 36000 - 60000 £ per year.
The London Area Manager for Guerlain is passionate about exceptional fragrances and lifestyle products with a respect for creativity, and a focus on luxury and craftsmanship. In the role, you will grow and drive retail in Guerlain Brand Ambassador and Non-Ambassador doors, with focus on the flagships to increase market share and enhance Guerlain brand image. Through your passion for the brand, you will demonstrate an attitude that benefits Guerlain always.
Main Responsibilities:
- Monitor trading results on a daily, weekly, and monthly basis to ensure performance is on track to target.
- Develop and deliver proposals to enhance performance ‘in flight’.
- Partner with peers and other functions to share best practices and to ensure all retail opportunities are maximised, with productivity always front of mind.
- Be an Ambassador of Retail Excellence & Retail Excellence tools.
- Develop, coach, and manage a team of brand ambassadors to help achieve a high-performance culture of excellence.
- Motivate and inspire to develop the ambassador team, to achieve the retail targets, but also help them progress through the career path.
- Customer centric - lead by example, and coach all Brand Ambassadors.
- Recruit and retain exceptional talent into the brand.
- Develop the skills and capabilities of the team at both a group and an individual level.
- Conduct regular team assessment and give feedback.
- Recruitment and Retention through Customer Experience Evaluation, BA Turnover, BAs career path progression.
- Achievement of area targets: retail sales, OOS, point of sale KPIs (Average Basket Units, New Customers, CRM).
- Implement the company strategy and vision throughout the area.
- Ensure all retail partners are briefed and aware of the brand ambition and marketing plans.
- Manage the store visit frequency in line with the agreed store categorisation.
- Build strong relationships with key store/floor managers to support the retail ambition of the brand and gain locally additional support in stores.
- Be the guarantor of the brand image.
- Ensure marketing plans and all merchandising guidelines are implemented perfectly in both Ambassador and non-Ambassador doors.
- Build effective relationships with the Head Office team (marketing, sales, training, customer service, finance, HR).
- Train and coach retail partner staff on lifestyle products and take the opportunity to do this on each visit.
- Temporary staff Management.
- HR – deal with disciplinaries, absence, performance management, and ensure all HR documents are completed.
Person Specification:
- Key Competencies/Technical Skills:
- Experience: At least 3 years experiences in a customer facing role & 2 years experiences of managing a team/other people.
- Intermediate level of Microsoft Office (Outlook, Excel, Word, PowerPoint).
- Effective planning and organization.
- Ability to analyse retail results and interpret them.
- Flexibility and agility.
- Proven people management experience.
- Ability to drive retail results.
- Self-motivated and results driven.
Profile:
- Enthusiastic individual, dedicated, approachable and strong team player.
- Strong observation and communication as well as interpersonal skills, be solution focused with ability to adapt.
- Be relatable, confident, and influential at all levels.
- A genuine interest in the Guerlain brand and passion for exceptional fragrances.
Guerlain London Area Manager employer: Guerlain
Contact Detail:
Guerlain Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Guerlain London Area Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, or even hit up social media groups related to luxury retail. The more connections we make, the better our chances of landing that dream job!
✨Tip Number 2
Show off your passion for the brand! When you get the chance to chat with potential employers, let your enthusiasm for Guerlain shine through. Share your favourite products and why they resonate with you – it’ll show them you’re not just another candidate, but someone who truly cares about the brand.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Know their latest campaigns, product launches, and market strategies. This will help us stand out as candidates who are genuinely interested and ready to contribute to Guerlain’s success.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we often have exclusive opportunities listed there that you won’t find anywhere else. Let’s make sure we’re putting our best foot forward!
We think you need these skills to ace Guerlain London Area Manager
Some tips for your application 🫡
Show Your Passion for the Brand: When writing your application, let your love for Guerlain shine through! Share why you’re excited about fragrances and luxury products, and how that passion can help you excel in the Area Manager role.
Tailor Your Experience: Make sure to highlight your relevant experience in customer-facing roles and team management. Use specific examples that demonstrate your ability to drive retail results and develop a high-performance culture.
Be Clear and Concise: Keep your application straightforward and to the point. Use clear language to describe your skills and achievements, making it easy for us to see how you fit the role without wading through unnecessary fluff.
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity with Guerlain!
How to prepare for a job interview at Guerlain
✨Know Your Fragrances
Before the interview, dive deep into Guerlain's fragrance range. Familiarise yourself with their bestsellers and any new launches. Being able to discuss specific products and what makes them unique will show your genuine passion for the brand.
✨Showcase Your Leadership Skills
Prepare examples of how you've successfully managed a team in the past. Think about times when you motivated your team or improved performance. This role is all about leading by example, so be ready to share your experiences that highlight your ability to inspire others.
✨Understand Retail Metrics
Brush up on key retail metrics like sales targets, customer acquisition, and inventory management. Be prepared to discuss how you've used data to drive results in previous roles. This will demonstrate your analytical skills and your ability to keep performance on track.
✨Build Relationships
Think about how you can build strong relationships with store managers and teams. Prepare to discuss strategies you've used in the past to foster collaboration and support within a retail environment. This is crucial for enhancing the Guerlain brand image and achieving retail excellence.
