At a Glance
- Tasks: Lead and execute innovative marketing campaigns in the financial services sector.
- Company: Guardian, a forward-thinking company focused on protection and growth.
- Benefits: Hybrid work model, competitive salary, and opportunities for professional development.
- Other info: Join a dynamic team with a focus on collaboration and career advancement.
- Why this job: Shape impactful marketing strategies and drive real change in the financial services industry.
- Qualifications: Proven experience in B2B marketing and strong stakeholder management skills.
The predicted salary is between 40500 - 49500 £ per year.
Guardian is seeking an experienced Marketing Manager to shape and deliver the annual marketing plan for its financial services division, focusing on protection, with hands-on execution and strong stakeholder management.
You will lead campaigns, partnerships and events, collaborating with sales and external agencies, while developing a small marketing team.
You will manage social channels, content, and communications to build brand awareness and support adviser engagement and business growth.
Strategic B2B Marketing Manager — Financial Services (Hybrid) employer: Guardian1821
Guardian is an excellent employer that fosters a collaborative and dynamic work culture, where innovation and relationship-building are at the forefront of our mission. As a Business Development Manager, you will benefit from ongoing professional development opportunities and a supportive environment that values your contributions, all while working in a flexible setting that accommodates both virtual and face-to-face interactions with key industry players.
StudySmarter Expert Advice🤫
We think this is how you could land Strategic B2B Marketing Manager — Financial Services (Hybrid)
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Guardian1821 and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Guardian1821 are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Guardian1821 on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Guardian1821. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Strategic B2B Marketing Manager — Financial Services (Hybrid)
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Guardian1821. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Guardian1821:Show us that you’ve done your homework! In your application, briefly mention what you admire about Guardian1821’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Guardian1821
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Guardian1821 will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Guardian1821, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
