At a Glance
- Tasks: Lead innovative marketing campaigns across multiple platforms and build strong client partnerships.
- Company: Join a leading media organisation committed to creativity and inclusivity.
- Benefits: Enjoy 30 days annual leave, private healthcare, and wellness perks like yoga classes.
- Other info: Flexible working options and a supportive environment for all backgrounds.
- Why this job: Make a real impact by connecting brands with audiences through creative storytelling.
- Qualifications: Proven experience in multi-platform marketing and strong negotiation skills required.
The predicted salary is between 60000 - 80000 £ per year.
Responsibilities
- Build a cross-platform commercial product offering that gives clients and advertisers unique access to our global audience.
- Lead planning and execution of multi-platform campaigns (video, social, influencer, experiential, live, content partnerships).
- Lead strategic conversations to deliver best-in-class partnerships, fostering innovation and campaign excellence.
- Craft market-leading pitches that fit the client or agency brief to obtain new or repeat business opportunities.
Requirements
- Experience selling multi-platform content-based partnerships that meet client objectives.
- Experience leading a team to deliver integrated brand partnerships.
- Clear experience of innovating and building commercial packages that effectively reach audiences on social.
- Demonstrable expertise in understanding a brief and developing the right integrated proposal.
- Proven contacts within the industry and excellent negotiation skills.
- Ideally sales experience at a social-first/video media owner.
About the role
We are now looking for an Integrated Marketing Director to join our Advertising team for a 12-month fixed-term contract. The role ensures that the Guardian is a trusted tier-one partner for business-critical clients, leveraging relationships to develop meaningful long-term partnerships, driving brand growth, audience engagement, and commercial impact by uniting creative storytelling, data insights and multi-platform activation. The successful candidate will be the conduit between the editorial team and the commercial team.
Benefits
- 30 days of annual leave per year (plus bank holidays), with the option to purchase an additional 5 days.
- Generous pension scheme – 5% personal contribution receives 8–12% employer match depending on age.
- Volunteering days (2 annually) and payroll giving options.
- Season ticket loans.
- Private healthcare, life cover, income protection and eye tests.
- Dental insurance optional.
- Enhanced maternity, paternity, adoption and shared parental leave policies; support for IVF, menopause, baby loss and trans equality.
- Free yoga and Pilates classes; corporate gym membership; cycle-to-work scheme.
- Staff canteen with views of Regent's Canal, providing breakfast, lunch and dinner.
EEO Statement
We value and respect all differences (seen and unseen) in all people. We aspire to have inclusive working experiences and an environment that reflects the audience we serve, where our people have equal access to career development opportunities, their voices are heard and can contribute to our future. We actively encourage applications from people of all backgrounds. Many of our staff work flexibly and we consider all requests for flexible working arrangements.
Integrated Marketing Director in London employer: Guardian News and Media Limited
As an Integrated Marketing Director at our esteemed organisation, you will thrive in a dynamic and inclusive work culture that champions creativity and innovation. With generous benefits such as 30 days of annual leave, a robust pension scheme, and opportunities for personal growth through volunteering and wellness initiatives, we are committed to supporting your professional journey while ensuring a healthy work-life balance. Join us in our vibrant London office, where you will collaborate with talented individuals dedicated to delivering exceptional multi-platform campaigns that resonate with our global audience.
Contact Details:
Guardian News and Media Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Integrated Marketing Director in London
✨Tip Number 1
Network like a pro! Get out there and connect with industry folks on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream role.
✨Tip Number 2
Showcase your expertise! Create a portfolio that highlights your best multi-platform campaigns and partnerships. We want to see how you’ve driven brand growth and audience engagement in the past.
✨Tip Number 3
Prepare for those interviews! Research the company and come armed with ideas on how you can craft market-leading pitches. We love candidates who can think outside the box and bring innovative solutions to the table.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always on the lookout for talent that aligns with our values and vision.
We think you need these skills to ace Integrated Marketing Director in London
Some tips for your application 🫡
Know the Role Inside Out:Before you start writing, make sure you really understand what the Integrated Marketing Director role is all about. Dive into the job description and highlight key responsibilities and requirements. This will help us see how your experience aligns with what we're looking for.
Tailor Your Application:Don’t just send a generic application! Make it personal by tailoring your CV and cover letter to reflect the specific skills and experiences that match the job description. We want to see how you can bring value to our team, so show us your best stuff!
Showcase Your Achievements:When detailing your experience, focus on your achievements rather than just listing duties. Use numbers and examples to illustrate how you've successfully led campaigns or built partnerships in the past. We love seeing concrete results!
Keep It Professional Yet Engaging:While we appreciate a friendly tone, remember to keep your application professional. Use clear language and avoid jargon. We want to get to know you, but we also want to see that you can communicate effectively in a business context. And don’t forget to apply through our website!
How to prepare for a job interview at Guardian News and Media Limited
✨Know Your Audience
Before the interview, research the company and its audience. Understand their values, mission, and the type of clients they work with. This will help you tailor your responses and demonstrate how your experience aligns with their goals.
✨Showcase Your Campaign Successes
Prepare specific examples of successful multi-platform campaigns you've led. Highlight your role in crafting pitches and securing partnerships. Use metrics to illustrate the impact of your work, as numbers speak volumes in marketing.
✨Demonstrate Innovation
Be ready to discuss how you've innovated in previous roles. Share ideas on how you would approach building commercial packages that resonate with audiences on social media. This shows your forward-thinking mindset and ability to adapt.
✨Build Rapport and Ask Questions
During the interview, engage with your interviewers by asking insightful questions about their current campaigns and challenges. This not only shows your interest but also helps you gauge if the company culture aligns with your values.
