At a Glance
- Tasks: Lead innovative marketing campaigns across multiple platforms and build strong client partnerships.
- Company: Join a leading media organisation known for its creative storytelling and audience engagement.
- Benefits: Enjoy 30 days of annual leave, competitive salary, and opportunities for professional growth.
- Other info: Be part of a dynamic team that values creativity and collaboration.
- Why this job: Make a real impact by driving brand growth and engaging audiences through creative strategies.
- Qualifications: Experience in multi-platform marketing and strong negotiation skills are essential.
The predicted salary is between 60000 - 80000 £ per year.
Responsibilities:
- Build a cross-platform commercial product offering that gives clients and advertisers unique access to our global audience.
- Lead planning and execution of multi-platform campaigns (video, social, influencer, experiential, live, content partnerships).
- Lead strategic conversations to deliver best-in-class partnerships, fostering innovation and campaign excellence.
- Craft market-leading pitches that fit the client or agency brief to obtain new or repeat business opportunities.
Requirements:
- Experience selling multi-platform content-based partnerships that meet client objectives.
- Experience leading a team to deliver integrated brand partnerships.
- Clear experience of innovating and building commercial packages that effectively reach audiences on social.
- Demonstrable expertise in understanding a brief and developing the right integrated proposal.
- Proven contacts within the industry and excellent negotiation skills.
- Ideally sales experience at a social-first/video media owner.
About the role:
We are now looking for an Integrated Marketing Director to join our Advertising team for a 12-month fixed-term contract. The role ensures that the Guardian is a trusted tier-one partner for business-critical clients, leveraging relationships to develop meaningful long-term partnerships, driving brand growth, audience engagement, and commercial impact by uniting creative storytelling, data insights and multi-platform activation. The successful candidate will be the conduit between the editorial team and the commercial team.
Benefits:
30 days of annual leave per year.
Integrated Marketing Director employer: Guardian News and Media Limited
As an Integrated Marketing Director at our company, you will thrive in a dynamic and innovative work culture that prioritises creativity and collaboration. With 30 days of annual leave and a commitment to employee growth through continuous learning opportunities, we empower our team to excel in their roles while fostering meaningful partnerships with clients. Located in a vibrant city, our workplace offers unique advantages, including access to a diverse talent pool and a rich network of industry connections, making it an excellent employer for those seeking impactful and rewarding careers.
Contact Details:
Guardian News and Media Limited Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Integrated Marketing Director
✨Tip Number 1
Network like a pro! Reach out to industry contacts and attend events where you can meet potential employers. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Showcase your expertise! Create a portfolio or case studies of your past campaigns and partnerships. This will help us demonstrate your ability to deliver integrated brand partnerships and innovative solutions that meet client objectives.
✨Tip Number 3
Prepare for interviews by researching the company and its recent campaigns. We want to see that you understand their brand and can contribute to their goals. Tailor your pitch to show how your experience aligns with their needs.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about joining our team!
We think you need these skills to ace Integrated Marketing Director
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter for the Integrated Marketing Director role. Highlight your experience with multi-platform campaigns and partnerships, as this will show us you understand what we're looking for.
Showcase Your Achievements:Don’t just list your responsibilities; we want to see your successes! Include specific examples of how you've driven brand growth or audience engagement in previous roles. Numbers and results speak volumes!
Be Authentic:Let your personality shine through in your application. We value creativity and innovation, so don’t be afraid to express your unique approach to integrated marketing. Show us why you’re the perfect fit for our team!
Apply Through Our Website:We encourage you to submit your application directly through our website. This ensures that your application gets to the right people quickly and helps us keep track of all applicants efficiently.
How to prepare for a job interview at Guardian News and Media Limited
✨Know Your Audience
Before the interview, research the company and its audience. Understand their values, mission, and the type of clients they work with. This will help you tailor your responses and demonstrate how your experience aligns with their goals.
✨Showcase Your Campaign Successes
Prepare specific examples of successful multi-platform campaigns you've led. Be ready to discuss the strategies you used, the challenges you faced, and the results achieved. This will highlight your expertise in delivering integrated brand partnerships.
✨Demonstrate Your Negotiation Skills
Since negotiation is key for this role, come prepared with examples of how you've successfully negotiated deals or partnerships in the past. Highlight your approach and the outcomes to show your capability in fostering long-term relationships.
✨Ask Insightful Questions
Prepare thoughtful questions that show your interest in the role and the company. Inquire about their current campaigns, challenges they face in the market, or how they measure success. This not only demonstrates your enthusiasm but also helps you gauge if the company is the right fit for you.
