Overview
As Senior Social Producer, you lead how Guardian journalism lives on social platforms, turning award-winning reporting into scroll-stopping content. You’ll oversee and refine output, shaping stories for audiences on Instagram and TikTok and driving reach beyond the core newsroom. You work closely with senior stakeholders, make editorial calls on story treatment, and uphold rigorous verification and legal checks. This role offers influence across editorial strategy and audience growth in a diverse, inclusive environment with a strong mission to inform and hold power to account.
Pay / Benefits
- six weeks of annual leave
- generous pension scheme
- volunteering days
- life cover
- eye tests
- dental insurance
Responsibilities
- Create written and visual content for social platforms (Instagram, TikTok).
- Commission and supervise daily news items and make final calls on videos/posts as needed.
- Pitch social video ideas aligned with priorities and audience needs.
- Review and edit scripts and videos for accuracy and standards; provide constructive feedback.
- Build relationships with senior newsroom stakeholders and external partners.
- Make independent editorial decisions on story treatment, structure, and angles.
- Ensure verification, fact-checking, and contextual accuracy across published content.
- Refine pieces before publication and handle verification, copyright, and legal risk with legal rights teams.
- Use analytics to evaluate performance and refine social video strategy.
- Establish and maintain best practices for visual style and voice in social promotion
Key requirements
- Proven track record producing, shooting, and editing videos for social media
- Authoritative knowledge of industry-standard video equipment and post-production software
- Strong writing skills with ability to condense complex information
- Ability to brainstorm original story ideas and compelling storytelling for social platforms
- Experience with major social platforms and optimizing content for each ecosystem
- Familiarity with content management systems (CMS) and analytics for major social platforms
- Strong design skills with Adobe Creative Suite and Figma
- Ability to bring diverse perspectives to the role
- Strong storytelling and summarising ability
- Attention to accuracy and editorial standards
- Cross-functional collaboration
- Video production, shooting, and editing
- Adobe Creative Suite
- Figma
Senior Social Producer (News, Features, Opinion) in London employer: Guardian Media Group
At the Guardian, we pride ourselves on being an exceptional employer that champions diversity and inclusivity within a dynamic and innovative environment. As a Technical Product Manager, you will benefit from generous annual leave, comprehensive healthcare options, and robust support for personal and professional development, all while working in a hybrid model that promotes work-life balance. Our commitment to employee wellbeing and growth, combined with our mission-driven culture, makes the Guardian a truly rewarding place to advance your career in the media industry.
