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- Tasks: Lead marketing initiatives for exciting electronic music artists and drive engagement across platforms.
- Company: Join a dynamic management company specialising in the vibrant world of electronic music.
- Benefits: Enjoy two days a week working from home and access to industry perks.
- Why this job: Be at the forefront of music marketing, shaping artist brands and engaging fans creatively.
- Qualifications: Experience in music/entertainment marketing and strong digital marketing skills are essential.
- Other info: Passion for music and creativity is a must; diverse candidates are encouraged to apply.
The predicted salary is between 36000 - 60000 £ per year.
Our client, a management company specialising in electronic music, is seeking a Head of Marketing to lead initiatives for their exciting roster of artists. The role offers two days a week WFH.
Key responsibilities will include:
- Driving engagement across digital and traditional platforms with the successful implementation of marketing strategies.
- Spearheading social media strategy and content planning for artists.
- Ensuring a consistent and compelling brand presence online.
- Overseeing and managing digital advertising campaigns to include social media ads, DSP promotions, and influencer partnerships.
- Aligning marketing activities with release cycles and major events in collaboration with record labels, creative agencies, and PR teams.
- Optimising campaign performance and identifying growth opportunities using data insights.
- Driving ticket and merchandise sales, working with touring and merchandise teams.
- Handling sponsorships and partnerships with artist brands.
- Using industry best practices and cutting-edge strategies to keep abreast of latest marketing innovations.
- Providing oversight and coordination of content creation; photo/video shoots, BTS content and fan-driven activations.
- Adjusting strategies according to marketing KPIs and measurable outcomes of success.
Requirements:
- Substantial music/entertainment/creative industry marketing experience.
- Robust understanding of digital marketing, streaming platforms, and social media trends.
- Adept user of Google Ads, TikTok Ads, Meta Business Suite and other digital advertising platforms.
- Strong project management skills.
- Ability to work collaboratively with external partners, artists, and managers.
- Understanding of fan engagement strategies.
- Passion for music.
- Knowledge of graphic design, video editing, or content creation tools is desirable.
Please note that due to the volume of submissions, only successful candidates who meet the exact requirements will be contacted. If you have not heard back within 10 days of submission, please assume that your application has been unsuccessful on this occasion. The Music Market/Arts and Media are an equal opportunities employer who supports diversity in the workplace.
Head of Marketing 0771, THE MUSIC MARKET (London) employer: Guardian Jobs
Contact Detail:
Guardian Jobs Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Marketing 0771, THE MUSIC MARKET (London)
✨Tip Number 1
Network within the music and entertainment industry. Attend events, join relevant online communities, and connect with professionals on platforms like LinkedIn. Building relationships can lead to insider information about job openings and recommendations.
✨Tip Number 2
Stay updated on the latest trends in digital marketing and social media, especially within the music sector. Follow industry leaders and subscribe to newsletters that focus on marketing innovations to demonstrate your knowledge during interviews.
✨Tip Number 3
Showcase your understanding of fan engagement strategies by creating a personal project or case study. This could involve developing a mock marketing campaign for an artist or analysing successful campaigns in the industry to highlight your strategic thinking.
✨Tip Number 4
Familiarise yourself with the specific tools mentioned in the job description, such as Google Ads and Meta Business Suite. Consider taking online courses or certifications to enhance your skills and make your application stand out.
We think you need these skills to ace Head of Marketing 0771, THE MUSIC MARKET (London)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in the music or entertainment industry. Focus on your marketing achievements, especially those related to digital platforms and social media.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for music and your understanding of marketing strategies. Mention specific campaigns you've led and how they align with the responsibilities outlined in the job description.
Showcase Relevant Skills: In your application, emphasise your proficiency with digital advertising tools like Google Ads and Meta Business Suite. Provide examples of how you've used data insights to optimise campaign performance.
Highlight Collaborative Experience: Demonstrate your ability to work with external partners, artists, and managers. Share examples of successful collaborations that resulted in increased engagement or sales, as this is crucial for the role.
How to prepare for a job interview at Guardian Jobs
✨Show Your Passion for Music
Make sure to express your genuine love for music during the interview. Discuss your favourite artists, genres, or concerts you've attended. This will demonstrate that you not only have the skills but also the passion that aligns with the company's ethos.
✨Highlight Your Digital Marketing Expertise
Be prepared to discuss your experience with digital marketing tools and platforms like Google Ads, TikTok Ads, and Meta Business Suite. Share specific examples of successful campaigns you've managed, focusing on how you drove engagement and optimised performance.
✨Demonstrate Project Management Skills
Since the role requires strong project management abilities, come equipped with examples of how you've successfully led marketing projects in the past. Talk about your approach to coordinating with external partners and managing timelines effectively.
✨Prepare for Collaboration Questions
Expect questions about how you work with artists, managers, and creative teams. Prepare anecdotes that showcase your collaborative spirit and ability to align marketing activities with various stakeholders, especially during release cycles and major events.
