At a Glance
- Tasks: Shape the future of AI-driven security solutions through innovative marketing strategies.
- Company: Join GTT, a global leader in secure connectivity and innovation.
- Benefits: Flexible remote work, career growth opportunities, and a collaborative culture.
- Other info: Be part of a dynamic team that values ownership and customer success.
- Why this job: Make a real impact in a fast-paced environment while driving product success.
- Qualifications: 3+ years in product marketing with a focus on SaaS and security.
The predicted salary is between 60000 - 80000 £ per year.
Grow Your Career with GTT! Join GTT to be part of a global mission to simply and securely connect people and data through innovative, AI-driven solutions. We empower curious, adaptive professionals to take ownership of their work, offering a culture where your ideas have a visible, real-world reach. If you are energized by complex challenges and a supportive team that lifts each other up, GTT is the place to build a rewarding career.
Shape how the market understands and adopts AI driven security solutions. This is an opportunity to join a global marketing team and play a central role in how a growing security portfolio is positioned, launched, and scaled. You will bring products to life through clear messaging, strong go to market execution, and close partnership with teams across the business.
About the Role: We are looking for a Product Marketing Manager to join our growing Global Marketing Team. The GTT Product Marketing Manager is responsible for supporting the security portfolio with a focus on AI security through go-to-market strategy and execution with tailored messaging, packaging, and delivery to the market. You will work closely with GTT security leaders to improve awareness, knowledge and understanding both internally and externally of our solution portfolio that drives profitable revenue growth. Collaboration is crucial to your success, and you will support the product commercialization process and partner with cross-functional teams including Product, Sales, Marketing and at times the larger GTT organization. This is a core role at the heart of GTT’s growth and strategy.
Key Responsibilities:
- Accountable for the go-to-market product roadmap, strategy, and execution of product launches for our security portfolio.
- Lead the development and execution of GTM strategies pre and post launch for product features and updates for retention, acquisition, upsell and cross sell opportunities that drive engagement and adoption.
- Partner with our Audience and Vertical Marketing Manager to develop persona-based value proposition and messaging frameworks that will be leveraged both internally and externally for our security response portfolio to drive articulation positioning aligned to GTT’s KPIs.
- Work closely with Product Leaders to identify needs and sharpen product offerings based on competitive landscape and feedback from customers.
- Partner with our Storyteller to create new and manage existing marketing and sales enablement materials (sales documentation, product videos, website copy, blog posts, data sheets and whitepapers).
- Conduct product marketing data analysis by gathering and interpreting data and presenting it in a clear and actionable manner.
- Identify GTM success metrics and measure the results of your strategies and initiatives and continue to iterate to maximize results.
- Establish clear understanding of our client’s needs, product offerings, and competitive landscape in order to ensure product strategies align with market demand.
What We're Looking For:
Essential Experience:
- 3+ years of product marketing, product management, or digital marketing experience, preferably in the defense security market.
- Proven track record of executing successful product marketing strategies that have impactful results.
- Experience bringing SaaS based solutions to market.
- Ability to translate technical functionality into key messaging that effectively conveys the benefits to end-users.
- Ability to create, organize, and maintain documentation and enablement collateral.
- Experience launching products or product features with cross departmental alignment, and tailoring communications to different audiences, both internally and externally.
- Ability to effectively prioritize and manage your time to address multiple responsibilities in a fast-paced, professional environment.
- Metrics-driven and analytical; proven ability to prioritize, drive, and achieve results through self and others under time pressure.
- Strong communication and presentation skills.
Nice to have:
- Experience working in the cyber security industry.
- Experience working with international teams.
- Bachelor’s degree in Marketing, Journalism, English, Communications, or a related field.
- Experience in Telecommunications, Technology, or complex B2B services environments.
Hours/Travel/Shift: Normal Office Hours. Remote with flexibility to travel as and when required for customer/team meetings.
Why Join GTT?
At GTT, you’ll join a global, collaborative culture built around ownership, customer focus and continuous learning. Adaptive mindset: We meet change head-on to build the capabilities we need now. We take personal ownership of our professional development to keep pace with change and actively drive it. Collective impact: We treat innovation as a team sport, working powerfully together to create extraordinary impact. We collaborate openly and with a shared purpose and amplify our unique human strengths to solve complex challenges that technology alone cannot. Customer ownership: We own our customers’ success, whether an internal stakeholder or an external client. We take full accountability, anticipate their needs and create smooth experiences to build trust with every touchpoint. In an automated world, personal ownership is GTT’s competitive edge. You’ll have the opportunity to make a visible impact, grow your career and help shape how GTT delivers value to enterprise customers worldwide.
Product Marketing Manager (Security) in Coventry employer: GTT
At GTT, we foster a dynamic and inclusive work environment where innovative minds thrive. As a Product Marketing Manager, you'll be empowered to shape the future of AI-driven security solutions while collaborating with a global team that values ownership and continuous learning. With flexible remote work options and a commitment to employee growth, GTT offers a unique opportunity to make a significant impact in a rapidly evolving industry.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Manager (Security) in Coventry
✨Tip Number 1
Network like a pro! Reach out to current employees at GTT on LinkedIn or other platforms. Ask them about their experiences and any tips they might have for your application process. Personal connections can give you an edge!
✨Tip Number 2
Prepare for the interview by understanding GTT's mission and values. Think about how your skills in product marketing, especially in AI security, align with their goals. Show them you’re not just a fit for the role, but for the company culture too!
✨Tip Number 3
Practice your pitch! Be ready to explain how you’ve successfully launched products in the past. Use specific examples that highlight your metrics-driven approach and how you’ve collaborated with cross-functional teams.
✨Tip Number 4
Don’t forget to follow up after your interview! A simple thank-you email reiterating your enthusiasm for the role can leave a lasting impression. Plus, it shows you’re proactive and genuinely interested in joining the GTT team.
We think you need these skills to ace Product Marketing Manager (Security) in Coventry
Some tips for your application 🫡
Tailor Your Application:Make sure to customise your CV and cover letter to highlight your experience in product marketing, especially in the security sector. Use keywords from the job description to show that you understand what GTT is looking for.
Showcase Your Achievements:Don’t just list your responsibilities; focus on what you’ve achieved in previous roles. Use metrics to demonstrate how your strategies have driven engagement or revenue growth, as this will resonate with us at GTT.
Be Clear and Concise:When writing your application, keep it straightforward and to the point. We appreciate clarity, so make sure your messaging is easy to understand and directly addresses how you can contribute to our mission.
Apply Through Our Website:We encourage you to submit your application through our website. This ensures that your application goes directly to our hiring team and helps us keep track of all candidates efficiently.
How to prepare for a job interview at GTT
✨Know Your Product Inside Out
Before the interview, dive deep into GTT's security portfolio, especially the AI-driven solutions. Understand the key features, benefits, and how they stand out in the market. This will help you articulate your thoughts clearly and show that you're genuinely interested in the role.
✨Craft Your Go-To-Market Strategy
Prepare a mock go-to-market strategy for a hypothetical product launch. Think about messaging, target audience, and how you'd measure success. This will demonstrate your strategic thinking and ability to align with GTT’s goals during the interview.
✨Showcase Your Collaboration Skills
GTT values teamwork, so be ready to discuss past experiences where you've successfully collaborated with cross-functional teams. Highlight specific examples of how you’ve worked with product, sales, or marketing teams to achieve common goals.
✨Be Metrics-Driven
Since the role requires a metrics-driven approach, come prepared with examples of how you've used data to inform your marketing strategies. Discuss any tools or methods you've employed to analyse performance and iterate on your strategies for better results.
