Senior Global Marketing Director, Solid Tumor Oncology

Senior Global Marketing Director, Solid Tumor Oncology

Full-Time No working from home possible
Gsk

At a Glance

  • Tasks: Lead global marketing strategies for innovative oncology products and drive commercial success.
  • Company: Join GSK, a leading biopharma company dedicated to improving global health.
  • Benefits: Enjoy competitive pay, comprehensive benefits, and opportunities for professional growth.
  • Other info: Be part of a culture that values ambition, accountability, and doing the right thing.
  • Why this job: Make a real impact on patients' lives while working with cutting-edge science and technology.
  • Qualifications: 5+ years in oncology marketing and strong cross-functional collaboration skills required.

We need fresh thinking to get ahead of disease as our patients deserve bold ambitious ideas. As a Senior Global Marketing Director on a specific asset in our solid tumor portfolio, you will translate our science into commercial success throughout the product lifecycle by ensuring you drive competitive product profiles, build long term brand value, and lead global commercialization of specific tumor indications through working in partnership with the cross functional oncology team.

You will lead the development of insight-driven global product strategies and plans, deliver ambitious long-range forecasts, enable outstanding launches, and ensure excellent customer experience in partnership with co-create markets. This role will report to the Medicine Commercialization Lead for the asset. In this role you will develop and stretch to be the best in industry across key Global Strategy and Enterprise Leadership Capabilities. Within GSK’s Pharmaceuticals business, you are expected to generate long-term value for GSK and improve the lives of patients around the world. You will produce precise insights and develop clear, competitive global brand strategies and plans. Partnering with R&D and Medical affairs to maximize the Clinical Development Plan (CDP) for this asset and ensure a robust data generation plan is in place to enable outstanding commercial launches. Co-creation with key markets through the commercialization team will be a key focus to drive excellence in execution.

Key responsibilities

  • Lead lifecycle management strategy within specific solid tumor cancers to drive value for the asset, determine unmet needs, launch sequence strategy, and optimize approaches to markets.
  • Establish themselves as a tumor specific commercial lead and expert, supporting the Medicine Commercialization Team and Medical Development Team.
  • Support governance deliverables and workstreams aligned to key decisions for the organization.
  • Understand, value, and prioritize sources of differentiation by leveraging cross functional insights, elucidating implications of emerging data and competitive launches across cross functional teams and strategies.
  • Partner with Insights to deliver global forecast aligned to strategy, generating recommended assumptions and strategic input.
  • Ensure the market access strategy underpins decision-making throughout the entire product lifecycle, including portfolio decision-making.
  • Embrace an agile mindset to build an organization that seeks continuous improvement, productivity, value, speed to market and customer satisfaction.
  • Lead cross-functional team and build followship to ensure brand strategy is executed to maximize commercial success and deliver exceptional customer experience.
  • Identify future strategic opportunities to drive long term asset value expansion through thoughtful and proactive assessment of unmet need, commercial valuation and science.
  • Elucidate required SG&A and commercial model to optimize Brand performance in Global markets.

Basic Qualifications

  • Bachelor’s degree in business, marketing, or science.
  • 5+ years of oncology pharmaceutical marketing experience, including launch.
  • 1+ year experience in a pipeline role partnering with R&D on Ph2 – 3 drug development.

Preferred Qualifications

  • Master’s degree in relevant field.
  • Experience in specific solid tumors of interest.
  • Ability to utilize insights from key customers – patients, payers, providers – to drive key marketing decisions and forecasts.
  • Demonstrated ability to drive insights from analytics and create innovative customer-focused programs.
  • Experience leveraging organizational channels and influencing skills to facilitate successful project.
  • Demonstrated strength in oral / written communications and cross-functional collaboration skills.
  • Ability to manage complex, multi-disciplinary projects.
  • Comfortable operating in a highly regulated environment and industry.

Skills

  • Brand Marketing
  • Data to Insights
  • Digital Fluency
  • Enterprise Thinking
  • Global Product Strategy
  • Launch Excellence
  • Scientific Literacy

GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive. We get ahead of disease by preventing and treating it with innovation in specialty medicines and vaccines. We focus on four therapeutic areas: respiratory, immunology and inflammation; oncology; HIV; and infectious diseases – to impact health at scale. People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.

GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.

Senior Global Marketing Director, Solid Tumor Oncology employer: Gsk

GSK is an exceptional employer located in Greater London, offering a dynamic and inclusive work environment that fosters innovation and collaboration. As a Senior FinOps Product Manager, you will have the opportunity to drive impactful projects while benefiting from robust employee growth opportunities and a culture that values diverse perspectives. With a commitment to professional development and a focus on agile methodologies, GSK empowers its employees to thrive in their careers while contributing to meaningful advancements in cloud financial management.

Gsk

Contact Details:

Gsk Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Global Marketing Director, Solid Tumor Oncology

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Gsk and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Gsk are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Gsk on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Gsk. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Global Marketing Director, Solid Tumor Oncology

Oncology Pharmaceutical Marketing
Brand Marketing
Global Product Strategy
Launch Excellence
Data Analysis
Customer Insights Utilisation
Cross-Functional Collaboration

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Gsk. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Gsk:Show us that you’ve done your homework! In your application, briefly mention what you admire about Gsk’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Gsk

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Gsk will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Gsk, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.