At a Glance
- Tasks: Drive performance through face-to-face and multi-channel detailing with healthcare professionals.
- Company: Join GSK, a leading healthcare company committed to innovation.
- Benefits: Competitive salary, health benefits, and opportunities for professional growth.
- Other info: Dynamic role with a focus on collaboration and compliance.
- Why this job: Make a real impact in healthcare by advising professionals with your scientific knowledge.
- Qualifications: Bachelor’s degree in pharmacy and strong communication skills required.
The predicted salary is between 30000 - 40000 £ per year.
Products: Rx + Vaccine
Job Purpose: To drive performance in your territory through face-to-face and multi-channel detailing (medical communication) and to establish GSK as a key advisor by making relevant recommendations to health-care professionals, supported by scientific knowledge which are aligned to medical and pharmacist professionals (Health care professionals – HCPs).
Key Responsibilities
- Scientific Knowledge: Continuously builds knowledge of GSK multi-channel brand strategies. Understands GSK brands features and benefits and applies knowledge effectively in detailing activities. Builds a comprehensive disease and pathology knowledge and leverages it with health-care professionals to support decision making. Has strong understanding of treatment guidelines and patient profiles and leverages them to build credibility with health-care professionals.
- Activities Planning: Uses multiple data sources to analyse and review territory performance dynamics, identify territory trends and opportunities for GSK to address right HCPs. Based on health-care practices insights, develop multi-channel activities plans with strategically aligned ASMART objectives, prioritise health-care professionals for detailing, build and adjust robust territory coverage call plans. Implements multi-channel activities plans, uses KPIs to track performance and adjust plans where required.
- Detailing Skills: Effectively engages with health-care professionals through an effective detailing approach or multi-channel detailing approach and is proficient in using appropriate multi-channel detailing platforms aligned to HCP’s preferences. Actively prepares for, and executes the effective detailing approach for uncovering opportunities, making recommendations aligned to health-care professionals needs, addressing objections and effectively closing. Regularly measures call performance and seeks FLFL feedback to continuously improve. Builds collaborative internal and external relationships that enhance the health-care professionals’ journey, channels their feedback into the wider organization.
- Compliance: In all areas, demonstrate understanding of and compliance with laws, codes of conduct, policies and frameworks in which GSK operates and live our vision, values and expectations.
Key Requirements:
- Bachelor’s degree in pharmacy.
- Solid scientific knowledge with the ability to clearly communicate complex medical and scientific information.
- Demonstrates adaptability, resilience, and a strong results-oriented mindset.
- Strong planning and execution skills with an analytical and strategic mindset.
Medical Representative - HCM employer: Gsk
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