At a Glance
- Tasks: Translate employer brand strategy into engaging content and manage the careers site.
- Company: Join Haleon, a purpose-driven consumer health company with a trusted portfolio of brands.
- Benefits: Inclusive culture, career growth opportunities, and a chance to make a real impact.
- Other info: Flexible work environment with a focus on diversity and inclusion.
- Why this job: Be part of a team that shapes how we connect with talent and tell our story.
- Qualifications: Experience in communications or branding, strong writing skills, and a collaborative mindset.
The predicted salary is between 50000 - 60000 £ per year.
Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity. Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
The Manager, Employer Brand supports the delivery and application of Haleon’s employer brand, ensuring frameworks, content and channels are consistently and effectively maintained. Siting within Corporate Affairs and in close partnership with HR and Recruitment Marketing, this role focuses on translating employer brand strategy into practical outputs – including content, guidance and core employer brand channels, such as the careers site. This role also works hand in hand with Internal and External Communications teams (both of which sit within a broader Global Communications team) to support consistent application of employer brand across employee and external channels.
The role supports the definition and application of employer brand, while Recruitment Marketing is responsible for campaign execution and hiring outcomes.
Role and Responsibilities- Content and Employer Brand Application
- Translate employer brand strategy into clear, practical content and materials for use across the organisation, ensuring consistency of tone, messaging and storytelling.
- Provide input into templates and hiring materials (owned by Recruitment Marketing) to ensure alignment with employer brand standards.
- Partner with Internal Communications on alignment of employer brand content with internal messaging and priorities.
- Support External Communications with employer brand content where relevant to corporate storytelling.
- Careers Site (Content and Experience)
- Manage and maintain the careers page, in collaboration with Global External Communications as owners of the PLC site and Recruitment Marketing as primary users, ensuring it is up to date, engaging and aligned with our employer brand narrative.
- Support development of careers site structure and user experience from a brand perspective.
- Reputation
- Maintain employer brand presence on platforms such as Glassdoor. Monitor feedback and inform strategic decision making.
- Coordinate with External Communications on content planning and timing where employer brand activity intersects with corporate campaigns.
- Ensure employer brand content reflects internal priorities and messaging in partnership with Internal Communications.
- Measurement and Insight
- Support tracking of employer brand metrics through channels (engagement, perception, content performance).
- Support reporting and analysis.
- Cross-functional co-ordination
- Coordinate with Internal and External Communications teams to ensure consistent application of employer brand across channels.
- Work closely with Recruitment Marketing to ensure employer brand is effectively applied in campaigns and hiring materials.
- Provide input on messaging and tone for job ad templates and hiring content.
- Coordinate across functions to support consistent application of employer brand.
- Experience in communications, brand or employer brand
- Strong writing and storytelling skills
- Good organisational skills and attention to detail
- Collaborative, with the ability to work with multiple stakeholders
- Practical, delivery-focused mindset
Equal Opportunities: Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.
Adjustment or Accommodations Request: If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.
Note to candidates: The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.
Manager, Employer Brand employer: Gsk
At Haleon, we pride ourselves on being a purpose-driven employer that champions everyday health and fosters a collaborative, agile work culture. Our commitment to employee growth is evident through our Win as One strategy, which not only inspires our team but also ensures that every voice is valued in our mission to deliver better health solutions. With a focus on inclusivity and a supportive environment, Haleon offers unique opportunities for professional development while working with trusted brands that make a real difference in people's lives.
StudySmarter Expert Advice🤫
We think this is how you could land Manager, Employer Brand
✨Tip Number 1
Get to know Haleon and its brands inside out! Familiarise yourself with their mission and values, especially how they focus on everyday health. This will help you tailor your conversations and show that you're genuinely interested in being part of their journey.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events where Haleon is present. Building relationships can give you insider info and might even lead to a referral, which can be a game-changer in landing that job.
✨Tip Number 3
Prepare for interviews by practising your storytelling skills. Think about how your experiences align with Haleon's employer brand and be ready to share specific examples that highlight your strengths and fit for the role.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the Haleon team and are keen to contribute to their exciting new chapter.
We think you need these skills to ace Manager, Employer Brand
Some tips for your application 🫡
Know Your Audience:Before you start writing, take a moment to understand who you're addressing. At Haleon, we value deep human understanding, so tailor your application to reflect our purpose-driven culture and the specific role of Manager, Employer Brand.
Showcase Your Storytelling Skills:This role is all about translating employer brand strategy into engaging content. Use your application to demonstrate your strong writing and storytelling skills. Share examples that highlight how you've effectively communicated brand messages in the past.
Be Organised and Detail-Oriented:Attention to detail is key! Make sure your application is well-structured and free from errors. Highlight your organisational skills by presenting your experience clearly and concisely, showing us you can manage multiple stakeholders effectively.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about Haleon and our exciting journey!
How to prepare for a job interview at Gsk
✨Know the Brand Inside Out
Before your interview, dive deep into Haleon's mission and values. Understand their portfolio of brands and how they position themselves in the market. This knowledge will help you articulate how your skills align with their purpose-driven approach.
✨Showcase Your Storytelling Skills
As a Manager, Employer Brand, storytelling is key. Prepare examples of how you've effectively communicated brand messages in the past. Be ready to discuss how you can translate Haleon’s employer brand strategy into engaging content that resonates with both internal and external audiences.
✨Highlight Collaboration Experience
This role requires working closely with various teams. Share specific instances where you've successfully collaborated with stakeholders from different departments. Emphasise your ability to coordinate efforts and ensure consistent messaging across channels.
✨Prepare for Metrics Discussion
Haleon values data-driven decisions. Brush up on how you've tracked and reported on brand metrics in previous roles. Be prepared to discuss how you would measure the success of employer brand initiatives and use insights to inform future strategies.