At a Glance
- Tasks: Lead innovative marketing strategies to revolutionise HIV treatment and prevention.
- Company: ViiV Healthcare, dedicated to ending the HIV epidemic.
- Benefits: Hybrid work model, competitive salary, and comprehensive employee benefits.
- Why this job: Make a real difference in global health while working with passionate professionals.
- Qualifications: Experience in pharmaceutical marketing and strong leadership skills required.
- Other info: Join a diverse team committed to inclusion and innovation.
The predicted salary is between 72000 - 108000 Β£ per year.
We are a specialist pharmaceutical company 100% dedicated to developing medicines to treat and prevent HIV. Born out of a partnership between GSK and Pfizer in 2009, with Shionogi joining in 2012, our ambition is to end the HIV epidemic. We are ViiV Healthcare. Here until HIV and AIDS are not.
The Global Marketing Director will be responsible for leading and delivering marketing strategy and operations, with focus on CX, AI & digital Omnichannel, as ViiV continues to lead the revolution in HIV. We value candidates who are strategic thinkers, strong communicators, and passionate about making a difference.
Key Responsibilities- Collaborate with Global Medical, with other Global functions, with regions, and with Local Markets to support the development of Global Strategies that drive the brand revolution.
- Lead the delivery of Global marketing campaigns that drive HCPs belief in unmet needs as well as conviction and motivation that our product can make a difference to people.
- Lead the delivery of HCPs support tools and enhance the user experience for providers and patients.
- Lead on our Nurse and MDT approach with customers.
- Lead Global product CX, AI & Digital Omnichannel to improve user experience throughout our customer journey.
- Engage and lead Regional and Local Market partners to ensure we are ambitious for our brand, and to drive pull-through of Global strategy and tactics across the 30 countries where the brand is currently launched.
- Lead and manage global congress efforts, partnering closely with brand team and matrix partners.
- Lead on external ambassador network and external engagement strategy.
- Monitor performance metrics and use data-driven insights to optimize marketing activities.
- Inspire and mentor a high-performing team, fostering innovation and collaboration, whilst providing opportunities to develop, grow and lead.
- Collaborate with the other Global Marketing Directors and Senior Global Marketing Director in the team to lead the brand and the organisation on all aspects of Global Marketing.
- Bachelor's degree in a relevant field (e.g., biological sciences, marketing) or relevant work experience.
- Significant Pharmaceutical marketing experience related to the role.
- Experience leading teams and fostering a culture of innovation and collaboration.
- UK ABPI/Global Commercial Signatory status.
- Marketing experience in either specialties; HIV, Hospital Pharma, or Long-Acting Injectables.
- High personal accountability and integrity combined with the ability and experience to influence at a strategic level and gain the support and commitment of internal and external stakeholders.
- CX/ AI & Omnichannel digital savvy.
- Excellent communication, interpersonal influence, and prioritization skills.
- Master's degree or higher qualification in a scientific/ marketing subject.
- CX (Customer experience)/BUD/ Marketing head/First or Second-Line Sales Leadership experience.
- Demonstrated ability to use customer insights to drive marketing decisions.
This role is based at either our London (UK) or Durham (US) HQ Locations, Hybrid 2/3 days a week onsite.
At ViiV Healthcare, we will not rest until we leave no person living with HIV behind. We are the only pharmaceutical company solely focused on combating, preventing, and ultimately eradicating HIV and AIDS. We are guided by our mission to leave no person living with HIV behind and it is this mission that unites our employees located across the globe. We combine expertise in research, manufacturing, policy and more to push the boundaries of what people think is possible in HIV treatment and care. This means that you would receive all the employee benefits offered by GSK.
Living our mission of leaving no person living with HIV behind means keeping inclusion and diversity at the heart of everything we do. Having a truly inclusive culture where we're all able to be ourselves and feel like we belong will make us an even stronger team, better able to perform as a business and deliver on our mission to leave no person living with HIV behind.
ViiV is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information, military service or any basis prohibited under law.
ViiV Global Marketing Director in London employer: Gsk
Contact Detail:
Gsk Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land ViiV Global Marketing Director in London
β¨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with current employees at ViiV. A friendly chat can sometimes lead to opportunities that arenβt even advertised.
β¨Tip Number 2
Prepare for interviews by researching ViiVβs mission and values. Show us youβre passionate about ending the HIV epidemic and how your skills align with our goals. We love candidates who are genuinely excited about making a difference!
β¨Tip Number 3
Practice your pitch! Be ready to explain how your experience in pharmaceutical marketing can drive our brand revolution. Keep it concise and impactful β we want to hear how you can contribute to our mission.
β¨Tip Number 4
Donβt forget to apply through our website! Itβs the best way to ensure your application gets seen. Plus, it shows us youβre serious about joining our team at ViiV Healthcare.
We think you need these skills to ace ViiV Global Marketing Director in London
Some tips for your application π«‘
Tailor Your CV: Make sure your CV is tailored to the Global Marketing Director role. Highlight your relevant experience in pharmaceutical marketing, especially in HIV or similar fields. We want to see how your skills align with our mission!
Craft a Compelling Cover Letter: Your cover letter should tell us why you're passionate about ending the HIV epidemic. Share specific examples of how you've driven marketing strategies in the past and how you can bring that expertise to ViiV Healthcare.
Showcase Your Leadership Skills: As a Global Marketing Director, you'll be leading teams and driving innovation. Use your application to demonstrate your leadership style and how you've successfully mentored others in previous roles.
Apply Through Our Website: We encourage you to apply directly through our website. This ensures your application gets to the right people and helps us keep track of all candidates. Plus, itβs super easy to do!
How to prepare for a job interview at Gsk
β¨Know Your Stuff
Make sure youβre well-versed in ViiV's mission and the specifics of their work in HIV treatment. Brush up on recent advancements in the field, especially around CX, AI, and digital omnichannel strategies. This will show your genuine interest and help you connect your experience to their goals.
β¨Showcase Your Leadership Skills
Prepare examples that highlight your experience in leading teams and fostering innovation. Think about times when you inspired a team or drove a successful marketing campaign. Be ready to discuss how you can bring that same energy to ViiV Healthcare.
β¨Data-Driven Insights
Since the role involves optimising marketing activities based on performance metrics, come prepared with examples of how you've used data to inform your decisions in past roles. This will demonstrate your analytical skills and strategic thinking.
β¨Engage with Their Values
ViiV is all about inclusion and diversity, so be sure to reflect on how these values resonate with you. Share your thoughts on creating an inclusive culture and how youβve contributed to such environments in your previous roles. This will show that you align with their mission beyond just the job description.