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- Tasks: Lead global marketing for Multiple Myeloma, shaping strategy and delivering patient impact.
- Company: Join GSK, a global biopharma company dedicated to advancing health.
- Benefits: Comprehensive benefits, career growth, and a chance to make a real difference.
- Why this job: Drive impactful marketing strategies in a dynamic, innovative environment.
- Qualifications: 10+ years in pharma/biotech with strong leadership and collaboration skills.
- Other info: Be part of a culture that values ambition, accountability, and doing the right thing.
The predicted salary is between 54000 - 90000 £ per year.
Location: Upper Providence (US – Collegeville, PA), GSK HQ (London, UK), Baar (Zug, Switzerland).
As Senior Global Marketing Director, you will lead global brand marketing for the relapsed / refractory Multiple Myeloma indications, working across functions and regions to shape strategy and deliver patient impact. You will partner with medical, access & insights colleagues alongside local co-create markets to build clear, evidence-led marketing plans.
This role offers growth, visible impact, and the chance to help GSK unite science, technology and talent to get ahead of disease together. This role will suit marketers who thrive in dynamic environments, are comfortable with ambiguity, and who are motivated to drive performance with high impact for Multiple Myeloma. The selected individual will need to demonstrate high accountability for impact and a strong track record of building new capabilities and developing innovative approaches to win in highly-competitive markets.
Key responsibilities:- Lead the development and execution of global marketing strategy for Multiple Myeloma relapsed / refractory Multiple Myeloma indications.
- Translate customer and patient insights into clear positioning, messaging, and multichannel campaigns.
- Establish and track key performance indicators to measure commercial impact and inform rapid learning cycles.
- Manage external agency and vendor partners to deliver high-quality, compliant marketing materials and initiatives.
- Coach and develop team members and influence senior leaders to secure resources and alignment.
- Ensure marketing plans comply with relevant regulations and internal policies while maintaining high ethical standards.
- Drive launch readiness activities including market segmentation, customer journey mapping, and commercial enablement.
- Collaborate in cross-functional planning with medical affairs, market access, insights, and commercial teams to align goals and tactics.
- Bachelor’s degree in business, life sciences, or a related field.
- Minimum 10 years of experience in the pharmaceutical or biotech industry.
- Demonstrated experience leading product launches or major lifecycle campaigns.
- Strong cross-functional collaboration skills in a matrix environment.
- Proven ability to use data and insights to inform strategic decisions and measure outcomes.
- Advanced degree (MBA, MPH, MSc, or related).
- Prior experience leading a global launch in oncology or hematology.
- Commercial Experience at the global or above-country (e.g. regional) level.
- Track record of managing external agencies and vendor partnerships.
- Strong financial acumen with experience in budget management and ROI assessments.
- Excellent communication and presentation skills.
GSK is a global biopharma company with a purpose to unite science, technology and talent to get ahead of disease together. We aim to positively impact the health of 2.5 billion people by the end of the decade, as a successful, growing company where people can thrive.
People and patients around the world count on the medicines and vaccines we make, so we’re committed to creating an environment where our people can thrive and focus on what matters most. Our culture of being ambitious for patients, accountable for impact and doing the right thing is the foundation for how, together, we deliver for patients, shareholders and our people.
GSK is an Equal Opportunity Employer. This ensures that all qualified applicants will receive equal consideration for employment without regard to race, color, religion, sex (including pregnancy, gender identity, and sexual orientation), parental status, national origin, age, disability, genetic information (including family medical history), military service or any basis prohibited under federal, state or local law.
Senior Global Marketing Director - Multiple Myeloma in London employer: Gsk
Contact Detail:
Gsk Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Global Marketing Director - Multiple Myeloma in London
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work at GSK or in similar roles. A friendly chat can open doors and give you insider info that could help you stand out.
✨Tip Number 2
Prepare for interviews by diving deep into GSK's mission and values. Show us how your experience aligns with our goal of uniting science, technology, and talent to tackle diseases. Tailor your answers to reflect our culture!
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or mentors to refine your responses. Focus on articulating your achievements in leading marketing strategies and how they’ve made an impact in previous roles.
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email expressing your enthusiasm for the role can leave a lasting impression. It shows us you’re genuinely interested in joining the GSK team.
We think you need these skills to ace Senior Global Marketing Director - Multiple Myeloma in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Global Marketing Director role. Highlight your experience in leading product launches and how you've used data to drive marketing strategies, as this is key for us.
Showcase Your Collaboration Skills: We love team players! In your application, emphasise your cross-functional collaboration experience. Share examples of how you've worked with medical, access, and insights teams to create impactful marketing plans.
Be Clear and Concise: When writing your application, keep it straightforward. Use clear language to convey your achievements and how they align with our mission at GSK. We appreciate a well-structured application that gets straight to the point!
Apply Through Our Website: Don’t forget to submit your application through our official website. It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it’s super easy!
How to prepare for a job interview at Gsk
✨Know Your Stuff
Before the interview, dive deep into the specifics of Multiple Myeloma and GSK's role in this space. Familiarise yourself with recent advancements, challenges, and how GSK is positioning itself in the market. This will not only show your passion but also your commitment to making an impact.
✨Showcase Your Leadership Skills
As a Senior Global Marketing Director, you'll need to demonstrate your ability to lead teams and projects. Prepare examples of past experiences where you've successfully led product launches or campaigns, especially in dynamic environments. Highlight how you influenced cross-functional teams and drove performance.
✨Data-Driven Decision Making
GSK values insights and data. Be ready to discuss how you've used data to inform marketing strategies and measure outcomes in previous roles. Bring specific examples of key performance indicators you've tracked and how they influenced your decisions.
✨Cultural Fit Matters
GSK has a strong culture focused on accountability and doing the right thing. Reflect on how your personal values align with theirs. Prepare to discuss how you've fostered a positive team environment and contributed to a culture of accountability in your past roles.
