Marketing Executive – Job Description
Reports to: Marketing Manager or Director of E-commerce
About The Role
We are looking for an ambitious, proactive and highly organised Marketing Executive with a strong understanding of digital marketing. The Marketing Executive will work closely with the marketing and e-commerce teams to develop, implement, and optimise online marketing campaigns that drive customer acquisition, engagement, and revenue growth. This role requires a data‑driven mindset, a creative approach to problem‑solving, and a passion for growing brands online.
Key Responsibilities
- Plan, develop, and execute e‑commerce marketing campaigns across various digital channels, including email, social media, paid search, and display ads.
- Research, write, and edit a variety of content, including website copy, product descriptions, email campaigns, social media posts, and press releases.
- Develop and manage email marketing campaigns that engage customers, promote new products, and drive repeat purchases. Includes list segmentation, A/B testing, email automation and performance analysis.
- Conduct market and competitor analysis to stay informed of industry trends and identify opportunities for differentiation.
- Work closely with product, customer service, and technical teams to ensure seamless execution of campaigns and to align on key objectives.
Qualifications
- Education: Bachelor’s degree in Marketing, or a related field.
- Experience: 2+ years of experience in B2C, preferably in an e‑commerce setting. CRM experience.
- Technical Skills: Experience with digital marketing tools (Google Analytics, Google Ads, Facebook Business Manager, SEO tools like SEMrush or Ahrefs, email marketing platforms like Mailchimp). Ideally used Magento.
- Experience in content creation and social media management.
- Excellent written and verbal communication skills, with a customer‑centric mindset.
About Us
GSF Car Parts is one of the UK’s leading automotive parts distributors, supplying thousands of independent garages throughout the UK and Ireland with parts, tools, garage equipment and specialist training. The group has over 175 branches nationwide and a turnover exceeding £475 million. Built on the heritage and success of a dozen local brand identities acquired over several years, we have traded as one brand since November 2021. Our branch network is bolstered by centralised support and expertise from specialist departments in key areas such as procurement and supply chain, marketing and national accounts. The business also benefits from integrated IT systems, which include our industry leading catalogue system, Allicat, and access to the Group's national garage programme, Servicesure.
Ecommerce Marketing Executive in Wolverhampton employer: GSF Car Parts
GSF Car Parts is an excellent employer that values its employees by fostering a supportive work culture and providing opportunities for growth within the company. As a Delivery Driver, you will enjoy flexible working hours, competitive pay, and the chance to be part of a dedicated team that prioritises customer satisfaction and community engagement in the UK.
