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- Tasks: Build and own Grypp's inbound growth engine using AI-driven strategies.
- Company: Join an ambitious SaaS company transforming contact centre experiences.
- Benefits: Competitive salary, flexible work environment, and opportunities for professional growth.
- Why this job: Make a real impact by driving qualified leads and shaping marketing strategies.
- Qualifications: 3-6 years in B2B SaaS marketing with strong HubSpot expertise.
- Other info: Collaborative culture with a focus on innovation and measurable results.
The predicted salary is between 36000 - 60000 £ per year.
We’re an ambitious SaaS company transforming the contact centre experience with a simple belief: Unite through Sight. Our visual engagement technology helps contact centres connect with customers in richer, faster, and more human ways - using video, co-browsing and interactive tools that let agents and customers truly see the conversation.
To date, Grypp has grown through strong partnerships. Now, we’re building a serious inbound growth engine to complement sales and indirect GTM. Marketing is shifting from supporting activity to creating pipeline and this role sits at the centre of that shift.
This is a hands-on growth role, not a brand-only or campaign-heavy position. You’ll build Grypp’s inbound engine from scratch, owning inbound, AI-driven search visibility, partner marketing, and HubSpot with a single focus: creating qualified pipeline, not noise. You’ll establish the function, demonstrate measurable impact, and scale it as Grypp grows.
Your Mission
- Build an AI-enabled inbound growth engine that:
- Gets Grypp discovered via AI search, SEO, and LinkedIn
- Converts content into qualified inbound leads
- Makes sales teams and partners more effective in live deals
- Operates lean, fast, and commercially focused
Key Responsibilities
- Own inbound lead generation across website, SEO, AI search, LinkedIn, and email
- Build topical authority around Grypp’s core use cases and target verticals
- Use AI tools to research, create, optimise, and out-execute competitors with larger budgets
- Establish and run scalable webinars with reusable content
- Support CCaaS partners and SIs with co-branded GTM materials
- Turn real sales feedback into fast, usable marketing outputs
- Own HubSpot end-to-end: landing pages, workflows, sequences, reporting
- Build clean inbound qualification and sales handoff
- Track marketing impact against pipeline and closed deals
- Run LinkedIn as a credible inbound channel
- Package founder and sales POV into content that sparks conversations
- Focus on proof, insight, and relevance - not vanity metrics
Skills & Experience
- 3 - 6 years of marketing experience in B2B SaaS, preferably in contact centre, CX, or enterprise software
- Strong inbound track record: proven at generating qualified leads and pipeline while navigating rapid shifts in SEO, AI, and digital marketing channels
- Demonstrable HubSpot expertise: hands on building campaigns, email sequences, workflows, dashboards, and reporting
- Collaborative: comfortable working closely with sales, partners and leadership to fuel pipeline momentum
- AI-fluent: you use AI daily (not theoretically) to accelerate ideation, creation, optimisation, and performance insight
- Ambitious builder who thrives on ownership and accountability: driving initiatives end-to-end, managing projects effectively, prioritising proactively, and delivering measurable impact on Grypp’s growth
- Resourceful and effective with limited budget: used to building pipeline through insight, speed, and execution rather than spend
- Excellent writing, communication, and attention to detail: clear, concise, and adaptable across formats
- A creator, not a committee-writer: comfortable experimenting, iterating, and owning outputs
- Used to working across UK, US, and EMEA and able to join cross time zone meetings
Growth Marketing Manager in London employer: Grypp.io
Contact Detail:
Grypp.io Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth Marketing Manager in London
✨Tip Number 1
Get your networking game on! Connect with people in the industry on LinkedIn, attend webinars, and join relevant groups. The more you engage, the more likely you'll hear about opportunities before they even hit the job boards.
✨Tip Number 2
Show off your skills! Create a personal website or portfolio showcasing your marketing projects, especially those that highlight your inbound lead generation prowess. This is your chance to demonstrate how you can build Grypp’s growth engine from scratch.
✨Tip Number 3
Don’t just apply; stand out! When you apply through our website, tailor your application to reflect how your experience aligns with Grypp’s mission. Use specific examples of how you've driven qualified leads and pipeline in your previous roles.
✨Tip Number 4
Prepare for the interview like it’s a marketing campaign! Research Grypp’s current strategies, think about how you can enhance their inbound efforts, and come ready with ideas. Show us you’re not just a fit, but the perfect fit for this hands-on role.
We think you need these skills to ace Growth Marketing Manager in London
Some tips for your application 🫡
Show Your Passion for Growth: When writing your application, let your enthusiasm for growth marketing shine through. We want to see how you can build an inbound engine from scratch and your ideas on making it happen. Be bold and share your vision!
Be Specific About Your Experience: We love details! Highlight your past successes in generating qualified leads and pipeline. Use numbers and examples to show how you've navigated the ever-changing landscape of SEO, AI, and digital marketing channels.
Demonstrate HubSpot Know-How: Since HubSpot expertise is non-negotiable, make sure to showcase your hands-on experience with it. Talk about the campaigns you've built, the workflows you've created, and how you've tracked marketing impact against pipeline and closed deals.
Keep It Clear and Concise: Your writing should reflect the clarity and attention to detail we value at Grypp. Avoid fluff and focus on delivering a clear message. Remember, we’re looking for creators who can communicate effectively across various formats!
How to prepare for a job interview at Grypp.io
✨Know Your Stuff
Before the interview, dive deep into Grypp’s products and services. Understand how their visual engagement technology works and think about how you can leverage AI and SEO to enhance their inbound growth. This knowledge will help you speak confidently about how you can contribute to their mission.
✨Showcase Your Inbound Success
Prepare specific examples from your past experiences where you've successfully generated qualified leads and built inbound marketing strategies. Be ready to discuss the tools you used, like HubSpot, and how you measured success. This will demonstrate your hands-on experience and ability to drive results.
✨Be AI-Ready
Since this role requires a strong understanding of AI tools, come prepared with examples of how you've used AI in your previous roles. Whether it’s for content creation or optimising campaigns, showing that you’re not just familiar with AI but actively using it will set you apart.
✨Collaborate and Communicate
Grypp values collaboration, so be ready to discuss how you've worked closely with sales teams and partners in the past. Highlight your communication skills and how you’ve turned feedback into actionable marketing strategies. This will show that you can thrive in a team-oriented environment.
