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- Tasks: Manage PPC campaigns and optimise SEO strategies for legal services.
- Company: QualitySolicitors, a modern legal service provider with a supportive team culture.
- Benefits: 25 days holiday, remote work flexibility, and regular team socials.
- Other info: Opportunity to innovate in a rapidly evolving digital landscape.
- Why this job: Make a real impact in a forward-thinking industry while enjoying autonomy and variety.
- Qualifications: Experience in PPC and SEO, with a passion for digital marketing.
The predicted salary is between 30000 - 40000 £ per year.
Job Type: Full-time, Permanent
Location: Cambridge
About QualitySolicitors
At QualitySolicitors, we’re focused on modernising how people find and engage with legal services. We connect consumers with trusted law firms across the UK, while supporting our member firms with marketing that delivers measurable results. We’re a close-knit, approachable team. We work hard, support each other, and genuinely enjoy what we do – whether that’s collaborating on ideas, solving challenges, or taking time out together as a team. It’s a professional environment, but not a corporate one.
The Role
We’re looking for a Digital Marketing Executive who lives and breathes digital marketing – someone who is naturally curious, keeps up with industry changes, and takes pride in doing things properly. This is a hands‑on, technical role focused on PPC, SEO, and performance marketing across both the QualitySolicitors brand and our network of member law firms. You’ll be trusted to manage your own work, balance priorities, and deliver results, whether that’s long‑term strategic projects or urgent client requests that need quick turnaround.
What You’ll Be Doing
- Setting up, managing, and optimising PPC campaigns across: Google Ads, Meta Ads, LinkedIn Ads
- Leading SEO activity across the QualitySolicitors website and supporting member firms, including: Technical SEO, On‑page optimisation, Local SEO strategies, AI‑led search optimisation (AISEO)
- Carrying out annual SEO audits for member firms, identifying opportunities and clear actions
- Using tools such as: Ahrefs, Google Search Console, Microsoft Clarity
- Conducting keyword research to identify trends, search intent, and content gaps
- Working within WordPress (used by the majority of member firms) to implement SEO improvements and content updates
- Supporting updates on our main website (custom platform), where basic HTML knowledge would be advantageous
- Analysing campaign and website performance, making data‑driven decisions and recommendations
- Managing multiple priorities, balancing planned work with reactive client needs
- Contributing to thought leadership content, including written insights and occasional webinars
- Keeping ahead of industry developments, particularly the evolving impact of AI on search behaviour and website traffic
What We’re Looking For
- Proven experience managing PPC campaigns (Google Ads essential; Meta and LinkedIn desirable)
- Strong understanding of SEO, including technical SEO and local SEO
- Experience using tools such as Ahrefs, Google Search Console, and Microsoft Clarity
- Confident working with WordPress
- Basic understanding of HTML (advantageous)
- Ability to identify keyword opportunities, trends, and gaps in content
- Comfortable working both independently and as part of a team
- Strong organisational skills and the ability to prioritise effectively
- Most importantly: You have a genuine passion for digital marketing – you keep up with trends, test ideas, and care about doing things the right way
- You understand that long‑term success comes from quality, not shortcuts
- You’re not reliant on mass AI‑generated content or low‑quality backlinks as a strategy
- Experience in professional services or legal marketing is beneficial, but not essential.
Why Join Us?
- A genuinely supportive and approachable team
- A role with autonomy, variety, and real impact
- The flexibility of predominantly remote working – making day‑to‑day life easier (whether that’s the school run or just having more control over your time)
- A business that values quality, not shortcuts
- Regular team socials and a positive, down‑to‑earth culture
What You’ll Get
- 25 days holiday + option to buy 5 additional days
- Your birthday off
- Flexible working arrangements
- Remote‑first environment with hybrid touchpoints
- Company events and team days
A Final Word
The legal sector may not always be seen as the most forward‑thinking, but that’s exactly where the opportunity is. There’s real scope to innovate, improve, and lead in a space that’s still evolving digitally. If you’re someone who takes pride in your work, enjoys solving problems, and wants to make a genuine impact, we’d love to hear from you.
Digital Marketing Executive (PPC, SEO & Performance) employer: GrowWithQS
Contact Detail:
GrowWithQS Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Marketing Executive (PPC, SEO & Performance)
✨Tip Number 1
Get your networking game on! Connect with people in the digital marketing space, especially those who work in legal services. Attend industry events or webinars, and don’t be shy to reach out on LinkedIn – you never know who might have a lead for you!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your PPC campaigns, SEO successes, and any performance marketing projects you've worked on. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Stay updated with the latest trends in digital marketing. Follow industry blogs, join relevant forums, and participate in discussions. This not only helps you stay informed but also shows employers that you're genuinely passionate about the field.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team at QualitySolicitors, where we value quality and genuine passion for digital marketing.
We think you need these skills to ace Digital Marketing Executive (PPC, SEO & Performance)
Some tips for your application 🫡
Show Your Passion for Digital Marketing: Let us see your enthusiasm for digital marketing in your application! Share examples of how you keep up with trends and what you've done to test new ideas. We want to know that you genuinely care about doing things the right way.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience with PPC, SEO, and performance marketing. Use specific examples that relate to the role and show how your skills align with what we're looking for at QualitySolicitors.
Be Clear and Concise: When writing your application, keep it straightforward and to the point. We appreciate clarity, so avoid jargon and make sure your key achievements stand out. This will help us quickly see why you're a great fit for the team!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our supportive and approachable team!
How to prepare for a job interview at GrowWithQS
✨Know Your Digital Marketing Stuff
Make sure you brush up on your PPC and SEO knowledge before the interview. Be ready to discuss specific campaigns you've managed, tools you've used like Ahrefs or Google Search Console, and how you've optimised performance in the past. Showing that you live and breathe digital marketing will definitely impress them!
✨Showcase Your Curiosity
QualitySolicitors is looking for someone who keeps up with industry changes. Prepare to talk about recent trends in digital marketing, especially around AI's impact on search behaviour. Bring examples of how you've adapted your strategies based on new insights or tools – it’ll show you're proactive and passionate.
✨Demonstrate Your Problem-Solving Skills
Since this role involves balancing multiple priorities, think of examples where you've successfully managed urgent requests alongside long-term projects. Highlight your organisational skills and how you prioritise tasks effectively. They want to see that you can handle the fast-paced nature of the job!
✨Be Ready to Discuss Teamwork
Even though you'll be managing your own work, QualitySolicitors values a collaborative environment. Prepare to share experiences where you've worked as part of a team, contributed to thought leadership content, or supported colleagues. This will show that you fit well into their close-knit culture.