Senior CRM Architect - Email & SMS Growth for Ecommerce in London

Growth Shop is seeking a Senior CRM Manager to own the CRM strategy across ecommerce client portfolios. You will drive email and SMS revenue, develop lifecycle architectures, and own flow strategies while leading CRM resources.
The role requires strategising with technical execution and presenting outcomes to clients. You will manage multiple accounts with hands-on Klaviyo expertise, optimise campaigns, and identify growth opportunities like win-back, loyalty, and lifecycle expansion.
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