At a Glance
- Tasks: Lead CRO strategy, analyse websites, and drive performance improvements for ecommerce brands.
- Company: Join Growth Needle, a fast-growing agency focused on ecommerce success.
- Benefits: Competitive salary, remote work, paid training, and clear career progression.
- Other info: Enjoy a warm team culture with genuine friendships and regular socials.
- Why this job: Make a real impact on client growth while developing your skills in a supportive environment.
- Qualifications: 2+ years of CRO experience and strong communication skills required.
The predicted salary is between 48000 - 57000 £ per year.
Growth Needle is a fast-growing website and CRO agency helping ambitious ecommerce brands unlock more revenue from their website and customer journey. We work closely with brands in the UK and US to improve conversion, sharpen strategy, and build better-performing digital experiences. Our work sits across CRO strategy, website design, development, testing, and performance improvement.
We’re hiring a high-calibre Conversion Rate Optimization Specialist to lead performance thinking across client accounts and play a central role in how Growth Needle delivers results. You’ll work across CRO strategy, website analysis, experimentation, client communication, and delivery, helping turn insight into action and action into measurable performance gains.
A few of the key benefits of this role are:
- Large ownership over your role and accounts
- Direct exposure to client strategy, decision-making, and growth
- Clear progression toward senior responsibility as the agency scales
- Consistent paid training and development
- Paid annual leave
- Remote working with clear structure
- Genuine autonomy, trust, and low bureaucracy
- A warm team environment, real friendships, and regular team socials
At Growth Needle, you will have:
- Large ownership over your role and accounts
- Direct exposure to strategy, decision-making, and client growth
- A fast-moving environment with very little bureaucracy
- A genuine voice in what we do, how we improve, and how we scale
- The chance to grow into senior responsibility as the agency grows
You will not be micromanaged. You will not be stuck just pushing tickets around. You will be expected to think, lead, communicate clearly, and make things better.
What You’ll Own
- CRO Strategy and Analysis
- Understanding what quality landing page design, website design, and eCommerce UX looks like.
- Conducting CRO analysis across GA4, Shopify data, user behaviour, and the website experience.
- Creating strategy for homepages, PDPs, collection pages, landing pages, and sales funnels for eCommerce clients.
- Auditing Shopify websites to identify friction, weak messaging, missed opportunities, and conversion blockers.
- Reviewing designs and builds to ensure pages are accurate, polished, and aligned with CRO goals/strategy.
- Creating clear briefs for landing pages, CRO improvements, A/B tests, and website updates.
- Turning insights into clear priorities, strategy, and strategic roadmaps.
- Planning landing page improvements tied to CVR, AOV, LTV, revenue, and funnel performance.
- Client Leadership
- Being the primary point of contact for key accounts.
- Leading client-facing communication and calls with confidence, structure, and warmth.
- Building trust quickly through strong communication, reliability, and clear thinking.
- Managing expectations well.
- Pushing back when needed with authority and professionalism.
- Keeping clients aligned, informed, and confident at all times.
- Project and Delivery Ownership
- Coordinating designers and developers across active accounts.
- Running delivery in ClickUp: scoping, prioritisation, timelines, and accountability.
- Writing excellent briefs for designers and developers.
- QA’ing output to ensure work is accurate, polished, and aligned with CRO goals.
- Keeping projects moving quickly while controlling scope.
- Protecting a high standard of work across every account.
This is a role with real upward movement. As Growth Needle grows, the right person can grow into broader ownership across strategy, client leadership, team development, and operational standards.
If you perform strongly, there is a genuine path toward becoming one of the senior people in the business over time. Depending on performance, progression can include:
- Owning larger and more strategic accounts
- Taking greater leadership over delivery and internal standards
- Mentoring and guiding other team members
- Helping shape service development and agency systems
- Growing into a senior CRO, strategy, or leadership position within the business
We want someone who sees this as more than just a job. We want someone who wants to grow with us.
Requirements
- 2+ years of experience as a CRO Specialist at an agency or as a freelancer
- 2+ years of experience working with ecommerce / Shopify brands
- Strong understanding of conversion principles, website UX, messaging, funnel thinking, and ecommerce performance
- Confidence analysing both quantitative and qualitative data
- Strong communication skills and commercial awareness
Conversion Rate Optimization Specialist employer: Growth Needle
Growth Needle is an exceptional employer for those seeking a dynamic and rewarding role as a Conversion Rate Optimization Specialist. With a strong emphasis on employee autonomy, genuine growth opportunities, and a warm team culture, you will have the chance to make a significant impact while working remotely within a fast-paced environment. The agency prioritises professional development through consistent training and offers clear pathways to senior leadership, making it an ideal place for ambitious individuals looking to thrive in the ecommerce sector.
StudySmarter Expert Advice🤫
We think this is how you could land Conversion Rate Optimization Specialist
✨Tip Number 1
Network like a pro! Reach out to people in the ecommerce and CRO space on LinkedIn. Join relevant groups, participate in discussions, and don’t be shy about asking for informational interviews. You never know who might have a lead on your dream job!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best CRO projects. Include case studies that highlight your thought process, strategies, and results. This will give potential employers a clear view of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by practising common CRO questions and scenarios. Think about how you would approach specific challenges in ecommerce. Be ready to discuss your past experiences and how they relate to the role at Growth Needle.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Growth Needle team. Don’t forget to follow up after applying; a little persistence goes a long way!
We think you need these skills to ace Conversion Rate Optimization Specialist
Some tips for your application 🫡
Show Your Passion for CRO:When writing your application, let your enthusiasm for Conversion Rate Optimisation shine through. We want to see that you’re not just ticking boxes but genuinely excited about improving ecommerce experiences and driving results.
Tailor Your Application:Make sure to customise your CV and cover letter to highlight relevant experience in CRO and ecommerce. Use specific examples that demonstrate your skills in strategy, analysis, and client communication, as these are key to what we do at Growth Needle.
Be Clear and Concise:We appreciate clarity! When you describe your past experiences and achievements, keep it straightforward and to the point. Avoid jargon unless it’s necessary, and make sure your writing is easy to understand—this reflects how you’ll communicate with clients.
Apply Through Our Website:Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at Growth Needle
✨Know Your CRO Stuff
Make sure you brush up on your conversion rate optimisation knowledge. Understand the principles of website UX, messaging, and funnel thinking. Be ready to discuss how you've applied these concepts in past roles, especially with ecommerce brands.
✨Showcase Your Analytical Skills
Prepare to talk about your experience with data analysis tools like GA4 and Shopify. Be specific about how you've used data to identify conversion blockers and improve performance. Bring examples of successful strategies you've implemented based on your findings.
✨Communicate Clearly
Since you'll be the primary point of contact for clients, practice explaining complex ideas in simple terms. Think about how you can break down technical jargon so that everyone understands. This will show your ability to lead client communications effectively.
✨Demonstrate Ownership and Initiative
Growth Needle values proactive individuals. Be prepared to share instances where you've taken ownership of projects or led initiatives. Highlight your ability to manage expectations and push back when necessary, showcasing your confidence and professionalism.
