At a Glance
- Tasks: Lead creative strategy for social channels and manage the full creative process.
- Company: Fast-growing brand in the women's wellness space with a mission-driven focus.
- Benefits: Competitive salary, supportive team, and opportunity to make a real impact.
- Other info: Collaborative environment with opportunities for personal and professional growth.
- Why this job: Join a pivotal growth stage and influence lives worldwide through creative strategy.
- Qualifications: Experienced in DTC, health/wellness, or subscription businesses with strong performance marketing knowledge.
The predicted salary is between 50000 - 65000 € per year.
Our client, an exciting fast-growing brand in the women's wellness space, is looking for a Creative Strategy Lead to join their team.
What you’ll do:
- Lead creative strategy for paid social channels, primarily Meta, with TikTok and YouTube also included.
- Use customer insights, market data, and performance results to develop creative ideas and testing plans.
- Manage the full creative process, including briefing, production, and a small in-house team of two direct reports, plus agency partners.
- Work closely with performance marketing, brand, CRM, and product teams to ensure alignment across the customer journey.
- Communicate creative testing results and business impact (like customer acquisition costs and lifetime value) to senior leadership.
Who you are:
- Experienced senior creative strategist from DTC, health/wellness, or subscription businesses with strong performance marketing knowledge.
- Strong creative judgment combined with commercial understanding – comfortable briefing designers and presenting to founders.
- Skilled at building testing roadmaps and incorporating AI tools to improve creative production.
- Collaborative team player who can partner across functions and position creative strategy as central to business growth.
Why join:
- Opportunity to join a mission-led brand at a pivotal growth stage.
- Make a tangible difference in people’s lives worldwide.
- Work within a supportive, smart and low-ego team.
- Competitive salary and benefits.
Performance Creative Lead in London employer: Growth & Company
Join a dynamic and mission-driven brand in the women's wellness sector, where you'll have the opportunity to lead creative strategy at a pivotal growth stage. Our supportive and collaborative team fosters an environment of innovation and personal development, ensuring that your contributions make a meaningful impact on people's lives globally. Enjoy a competitive salary and benefits while working alongside passionate professionals who value creativity and teamwork.
StudySmarter Expert Advice🤫
We think this is how you could land Performance Creative Lead in London
✨Tip Number 1
Network like a pro! Reach out to people in the women's wellness space or related industries. Use LinkedIn to connect with potential colleagues and join relevant groups to get your name out there.
✨Tip Number 2
Show off your creative chops! Create a portfolio that highlights your best work in performance marketing and creative strategy. Make sure it’s easy to navigate and showcases your results, especially in DTC or health/wellness sectors.
✨Tip Number 3
Prepare for interviews by understanding the brand's mission and values. Be ready to discuss how your experience aligns with their goals and how you can contribute to their growth in the wellness space.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take that extra step to engage with us directly.
We think you need these skills to ace Performance Creative Lead in London
Some tips for your application 🫡
Show Your Creative Spark:When you're crafting your application, let your creativity shine through! Use engaging language and examples that showcase your unique approach to creative strategy. We want to see how you think outside the box!
Tailor Your Experience:Make sure to highlight your experience in DTC, health/wellness, or subscription businesses. We’re looking for someone who understands performance marketing, so connect your past roles to the skills we need for this position.
Be Data-Driven:Since we value insights and performance results, include specific metrics or outcomes from your previous work. Show us how your creative strategies have led to tangible business impacts, like improved customer acquisition costs or lifetime value.
Apply Through Our Website:We encourage you to apply directly through our website! It’s the best way for us to receive your application and ensures you don’t miss out on any important updates during the process.
How to prepare for a job interview at Growth & Company
✨Know Your Creative Strategy Inside Out
Before the interview, dive deep into the creative strategies that have worked for you in the past. Be ready to discuss specific campaigns you've led, especially in paid social channels like Meta, TikTok, and YouTube. This will show your potential employer that you not only understand the creative process but also how it ties into performance marketing.
✨Bring Data to the Table
Since this role involves using customer insights and market data, prepare to share examples of how you've used data to inform your creative decisions. Highlight any testing plans you've developed and the results they yielded. This will demonstrate your ability to blend creativity with analytical thinking.
✨Showcase Your Collaborative Spirit
This position requires working closely with various teams, so be ready to discuss how you've successfully collaborated in the past. Share stories that illustrate your ability to partner with performance marketing, brand, CRM, and product teams. Emphasising your teamwork skills will resonate well with the interviewers.
✨Communicate Impact Clearly
Prepare to articulate how your creative strategies have impacted business metrics like customer acquisition costs and lifetime value. Being able to communicate these results clearly to senior leadership is crucial, so practice summarising your achievements in a concise and impactful way.