At a Glance
- Tasks: Lead paid media strategies for fast-scaling brands and drive customer acquisition.
- Company: Join a dynamic team focused on innovative performance marketing for DTC businesses.
- Benefits: Enjoy competitive salary, equity opportunities, and regular team events.
- Why this job: Make a real impact while working in a fast-paced, creative environment.
- Qualifications: 3+ years of experience in performance marketing, especially with Paid Social.
- Other info: 5 positions available; hands-on roles and less hands-on options offered.
The predicted salary is between 28800 - 42000 £ per year.
We’re hiring multiple Performance Marketing Leads to drive growth across our portfolio of fast-scaling brands.
With 5 positions available, we’re on the lookout for data-driven, innovative marketers who thrive on turning creative ideas into measurable results. If you’re passionate about performance marketing, scaling DTC businesses, and enjoy working in fast-paced environments, we want to hear from you!
Each role offers the opportunity to lead paid media strategies for high-growth digital brands. You’ll combine analytical expertise with creative problem-solving to drive customer acquisition and retention, working at the cutting edge of performance marketing.
Ideally you are happy being hands-on running the accounts yourself. If you\’re not, it\’s still worth applying, as we do have less hands-on roles as well.
What You’ll Be Doing:
📈 Owning Paid Media Strategy. Lead the execution and optimisation of paid media campaigns across key platforms including Meta, TikTok, Google (YouTube & Search), and Affiliate.
🎯 Driving Results. Focus on sustainable customer acquisition growth, with full ownership of CAC, LTV, and ROAS targets.
💡 Creative Campaign Development. Collaborate with in-house teams to produce high-impact creatives, leveraging UGC, branded content, whitelisting, and spark ads to enhance campaign performance.
📊 Data-Driven Experimentation. Develop and manage an experimentation framework to identify opportunities for growth and optimisation, prioritising tests based on impact and feasibility.
🤝 Collaborative Marketing Leadership. Work cross-functionally with Growth, Product, and Creative teams to amplify new product launches, refine the customer journey, and execute retention strategies.
💼 Building High-Performing Teams. Help develop and lead paid media teams, fostering a culture of data-driven decision-making and innovation.
Who You Are:
📱 Performance Marketing Expert. You have 3+ years of hands-on experience with Paid Social (Meta & TikTok) and some Paid Search experience (Google & Bing) as well, ideally within DTC brands.
🧮 Analytical & Data-Obsessed. You’re comfortable diving into the details, using insights to optimise campaigns and drive efficiency.
🎨 Creative Problem Solver. You bring innovative ideas to the table and are excited to own projects from concept to execution.
⚡ Execution-Oriented. While you’re comfortable leading strategy, you still enjoy getting hands-on with campaign setup and optimisation.
🧩 Detail-Oriented Multi-Tasker. You thrive when managing multiple priorities, leaving no stone unturned.
🌍 Mission-Driven. You’re excited to work for purpose-led brands that are making a positive impact on the world.
What The Companies Are Offering:
🌟 Competitive salary + equity opportunities
🎉 Regular team socials, lunches, and events
🎁 Many other benefits…
💼 The chance to shape the growth strategy for exciting DTC brands
Ready to drive growth and make an impact? Apply now to find out more!
Growth & Company | Performance Marketing Lead employer: Growth & Company
Contact Detail:
Growth & Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Growth & Company | Performance Marketing Lead
✨Tip Number 1
Familiarize yourself with the latest trends in performance marketing, especially on platforms like Meta and TikTok. Being able to discuss recent case studies or successful campaigns during your interview can showcase your passion and expertise.
✨Tip Number 2
Prepare to demonstrate your analytical skills by bringing examples of how you've used data to drive campaign success. Highlight specific metrics like CAC, LTV, and ROAS that you've managed in previous roles.
✨Tip Number 3
Showcase your creativity by thinking of innovative campaign ideas that could work for DTC brands. Be ready to discuss how you would collaborate with creative teams to bring these ideas to life.
✨Tip Number 4
Emphasize your ability to work in fast-paced environments. Share experiences where you've successfully managed multiple projects simultaneously, demonstrating your detail-oriented and execution-oriented mindset.
We think you need these skills to ace Growth & Company | Performance Marketing Lead
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your experience in performance marketing, especially with Paid Social and Paid Search. Use specific metrics to showcase your achievements in customer acquisition and campaign optimization.
Craft a Compelling Cover Letter: In your cover letter, express your passion for performance marketing and how your innovative ideas can contribute to the company's growth. Mention specific platforms you have experience with and any successful campaigns you've led.
Showcase Analytical Skills: Emphasize your analytical abilities by providing examples of how you've used data to drive campaign decisions. Discuss any frameworks or methodologies you've implemented for experimentation and optimization.
Highlight Collaboration Experience: Since the role involves working cross-functionally, share examples of how you've collaborated with different teams in previous roles. Highlight any leadership experiences that demonstrate your ability to build high-performing teams.
How to prepare for a job interview at Growth & Company
✨Showcase Your Data-Driven Mindset
Be prepared to discuss specific examples of how you've used data to drive marketing decisions. Highlight your experience with metrics like CAC, LTV, and ROAS, and be ready to explain how you optimized campaigns based on these insights.
✨Demonstrate Creative Problem-Solving Skills
Think of innovative campaign ideas that you've implemented in the past. Share how you collaborated with teams to create high-impact creatives and how those efforts led to measurable results.
✨Prepare for Hands-On Campaign Discussions
Since the role involves being hands-on with campaign execution, be ready to discuss your experience with platforms like Meta, TikTok, and Google. Prepare to talk about specific campaigns you managed and the outcomes achieved.
✨Emphasize Your Collaborative Spirit
This position requires working cross-functionally, so share examples of how you've successfully collaborated with other teams. Discuss how you contributed to product launches or retention strategies in previous roles.