At a Glance
- Tasks: Lead growth strategy and execution for a rapidly scaling DTC subscription business.
- Company: Join a dynamic, high-growth company focused on innovative consumer solutions.
- Benefits: Competitive salary, leadership opportunities, and a chance to shape the future of the business.
- Other info: High-autonomy role with significant budget management and cross-functional collaboration.
- Why this job: Make a real impact by driving growth and leading a talented team.
- Qualifications: Proven experience in growth strategy and team leadership.
The predicted salary is between 100000 - 150000 £ per year.
This senior, high-autonomy role reports directly to the CEO of a rapidly scaling, nationally-focused Direct-to-Consumer (DTC) subscription business. It has been through exceptional growth and with your help, it is looking to 3x turnover within the next couple of years.
Core role
The Director of Growth will take full accountability for growth performance across the business. The core focus is to:
- Break through existing acquisition scale ceilings.
- Improve overall growth economics and efficiency, even as investment increases.
- Significantly accelerate the execution tempo across all growth channels, creative output, and experimentation.
Main Duties and Responsibilities
This is a hands-on leadership position with end-to-end ownership of the growth strategy and execution. Responsibilities include:
- Budget and Financial Accountability: Owning and managing a significant multi-million-pound marketing budget, ensuring investment decisions consistently drive sustainable growth, strong unit economics, and long-term customer value.
- Team Leadership: Leading, mentoring, and developing the existing high-performing growth team, which spans performance marketing, influencer management, CRM, and creative growth strategy.
- Acquisition & Channel Strategy: Driving scale in paid acquisition while rigorously protecting the quality and long-term value of customer cohorts. This includes identifying and expanding into new strategic channels (e.g., partnerships, emerging platforms).
- Data and Optimization: Using cohort, customer, and performance data to inform prioritization, trade-offs, and set the direction for rapid creative testing and iteration speed.
- Customer Journey Optimization: Partnering closely with Product, Tech, Operations, Finance, and Customer Success teams to optimize the entire end-to-end customer journey and ensure lifecycle activity supports repeat purchasing and sustainable growth.
- Reporting: Providing clear, direct updates on performance, risks, and opportunities to the CEO and senior leadership team.
Director of Growth in City of London employer: Growth & Company
Contact Detail:
Growth & Company Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Growth in City of London
✨Tip Number 1
Network like a pro! Reach out to industry connections on LinkedIn or attend relevant events. We all know that sometimes it’s not just what you know, but who you know that can help you land that Director of Growth role.
✨Tip Number 2
Showcase your results! When you get the chance to chat with potential employers, be ready to discuss specific growth strategies you've implemented in the past. We want to hear about how you’ve broken through acquisition ceilings and improved growth economics.
✨Tip Number 3
Be proactive! Don’t wait for job postings to pop up. Reach out directly to companies you admire, like ours, and express your interest in contributing to their growth. We love seeing passionate candidates who take the initiative!
✨Tip Number 4
Prepare for interviews by understanding the company’s growth metrics and challenges. We appreciate candidates who come in with insights on how they can help accelerate execution tempo and optimise customer journeys. Do your homework!
We think you need these skills to ace Director of Growth in City of London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Director of Growth role. Highlight your experience in driving growth strategies and managing budgets, as this will show us you understand what we're looking for.
Showcase Your Achievements: Don’t just list your responsibilities; we want to see your impact! Use specific metrics and examples to demonstrate how you've successfully accelerated growth or improved efficiency in previous roles.
Be Authentic: Let your personality shine through in your application. We value authenticity and want to get a sense of who you are beyond your professional achievements. A bit of your unique flair can make a big difference!
Apply Through Our Website: We encourage you to submit your application directly through our website. This ensures that your application gets to the right people quickly and helps us keep track of all candidates efficiently.
How to prepare for a job interview at Growth & Company
✨Know Your Numbers
As a Director of Growth, you'll need to demonstrate your understanding of growth metrics and financial accountability. Brush up on key performance indicators (KPIs) relevant to DTC businesses, such as customer acquisition cost (CAC) and lifetime value (LTV). Be ready to discuss how you've used data to drive decisions in previous roles.
✨Showcase Your Leadership Style
This role involves leading a high-performing team, so it's crucial to convey your leadership approach. Prepare examples of how you've mentored and developed teams in the past. Highlight specific instances where your leadership directly contributed to growth or improved team performance.
✨Be Ready to Discuss Strategy
Expect questions about your strategies for breaking through acquisition scale ceilings and improving growth economics. Think about innovative channels you've explored or new partnerships you've established. Share your thought process and how you adapt strategies based on market changes.
✨Prepare for Cross-Functional Collaboration
You'll be working closely with various teams, so be prepared to discuss how you've successfully collaborated with product, tech, and finance teams in the past. Provide examples of how these collaborations have led to optimised customer journeys or enhanced growth strategies.