CAD Manager

Location: London (5 days/week in-office) A fast-growing, VC-backed fintech startup is on a mission to reinvent banking for international users. With a growing customer base, the team is now focused on deepening engagement, improving retention and maximising customer lifetime value through smart, data-driven lifecycle marketing. What You\’ll Do Design and run lifecycle campaigns across email, push and in-app messaging Optimise onboarding and activation flows Build personalised journeys across touchpoints Segment users and deliver targeted communications Reduce churn and drive retention through experimentation and data Collaborate with product to implement lifecycle tools Analyse key metrics like LTV, engagement and retention What You\’ll Bring Strong experience in lifecycle marketing or CRM Hands-on with marketing tools, automation, and A/B testing Data-driven mindset with a focus on results Excellent messaging and communication skills Ability to thrive in fast-paced, startup environments Why Join Help build a new category in financial services Work cross-functionally across marketing and product Be part of a mission-driven, low-ego, high-ownership team