Planning Account Executive

The purpose of this document is to help prospective team members better understand the role and responsibilities associated with the position of Planning Executive at OpenDoor, WPP's bespoke global operating model for Amazon.

At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivaled talent, resources, and skills to provide an integrated offer of communications, experience, commerce, and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities. That’s why we’ve built OpenDoor for Amazon. OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – to innovate, learn, thrive, and sometimes fail. The OpenDoor partnership model is designed to deliver next-level productivity, driven by our industry-leading approach to People, Platforms, and Process. It spans across all WPP agencies and disciplines such as media, business consultancy, communications and brand strategy, tech and commerce, public relations, and production. OpenDoor’s values are based on Amazon’s 16 Leadership Principles and WPP’s core values of Open, Optimistic, and Extraordinary. When WPP’s Creative Transformation meets Amazon’s customer-centric approach, our people challenge and impact the status quo to build a better future. Joining OpenDoor means working with a top-tier global client, challenging yourself daily, and engaging in innovative projects across marketing, tech, media, business, and creativity.

We are seeking a talented and enthusiastic individual to join our team as a Planning Executive. This is a full-time position based in London, reporting to the Planning Director. The role is crucial in supporting WPP’s mission to deliver consistent, excellent service for Amazon across its diverse businesses, including XCM, Prime Video, and RMI.

• Media Planning: Develop foundational knowledge of media planning across channels. Learn about DE+I planning and carbon-conscious media. Use media systems and tools such as TGI, Pathmatics, AdIntel, Open AI, etc. Run and analyze reports, including competitive and audience insights. Maintain an inquisitive mindset to deepen understanding of media planning. Stay updated on industry trends and news affecting media.
• Campaign Management: Learn the fundamentals of campaign management, including schematics updates, client communication, and creative coordination. Assist with financial processes like PO tracking, bookings, reconciliations, and queries. Collaborate with activation teams to deliver tactical plans and responses.
• Effective Communication: Update internal and external status reports. Coordinate meetings with clients and creative agencies, preparing relevant documents. Work with your line manager to set objectives aligned with your role and agency goals.

• Basic proficiency in MS Office, especially PowerPoint and Excel.
• Developing awareness and curiosity about media and marketing trends and challenges.
• Ability to research and summarize industry information effectively.
• Familiarity with industry tools like TGI, AdIntel, Pathmatics.
• Ability to perform simple tasks independently and present findings to clients or team.
• Experience in entertainment category and multi-market environments.
• Ability to thrive in a fast-paced, dynamic setting while maintaining partnership focus.

• Curiosity about communication frameworks, trends, and innovations.
• Willingness to contribute to new projects and ideation sessions.
• Experience in developing communication frameworks and cross-media strategies.
• Support in data reporting, audience intelligence, and client presentations.
• Understanding of media channel dynamics and their contribution to overall plans.
• Familiarity with Amazon’s working style (narratives over PowerPoint) and leadership principles.
• Knowledge of Amazon Ads and ecosystem.

• Unparalleled access to work with one of the world's most innovative companies.
• Mentorship and training from experienced professionals at WPP and Amazon.
• Use of industry-leading tools and platforms, including WPP Open.
• Development of analytical skills in a data-driven environment.
• Opportunity to make a global impact in marketing innovation.

Interested candidates should submit their resume and cover letter to the talent team. We are an equal opportunity employer and value diversity. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability.