Paid Social Director

The purpose of this document is to help prospective team members better understand the role and responsibilities with the position of Paid Social Director at OpenDoor, WPP’s bespoke global operating model for Amazon.

At WPP, we’re constantly reinventing the future of creativity on an ever-broader canvas, bringing together unrivalled talent, resources and skills to provide an integrated offer of communications, experience, commerce and technology. Over the last decade, we have developed a dedicated global client practice with the mission of accelerating WPP’s impact for our largest clients by bringing them the best of WPP. Each team is custom-built around a client’s specific needs and challenges, providing easy access to the right capabilities.

OpenDoor is a unique integration of the best of WPP and Amazon – building on their respective strengths and visions. Whether at WPP or at Amazon, every project is an OpenDoor on new possibilities. Anything and everything can be an opportunity for our people to drive impact – for them to innovate, learn, thrive, and occasionally fail too.

By joining OpenDoor, not only are you joining a cross-function team partnering with one of WPP’s top five global clients, but you are also taking a step to challenge yourself and the world around you every day, working in the most unusual way on some of Earth’s most ambitious opportunities in marketing, tech, media, business, and creativity.

We are searching for a talented and enthusiastic individual to join our OpenDoor team as a Paid Social Director. This is a Full-time position based in London. This role plays a crucial part in supporting WPP's mission to deliver consistency, delivery excellence and best in class service for Amazon in every country across its diverse businesses, including XCM, Prime Video, and RMI.

• Campaign Management: Overseeing the production of comprehensive paid social media plans that align with client’s objectives and KPIs. Able to clearly articulate the rationale for proposed campaign tactics and present these back to internal and external stakeholders.
• Overseeing a hybrid team responsible for the end-to-end setup of paid social campaigns across all relevant social platforms.
• Ultimately responsible for maintaining the standard of regular quality assurance checks undertaken by everyone working on the account.
• Working with the team to ensure the standard and accuracy of weekly/monthly campaign performance reports.
• Ensuring all performance commentary delivers valuable insight and recommendations to clients.
• Client & Partner Management: Responsible for delivering on the overarching paid social strategy across the account(s) and ensuring this ties in with the wider digital and comms strategy.
• Demonstrating a deep understanding of the media and technology developments that influence your client’s business.
• People Management: Ensuring the effective management of both the local team and Global Hub employees.
• Operational Excellence: Identify opportunities to test and innovate in the paid social space.

• Extensive experience setting up and optimising paid social campaigns across key social platforms.
• Experience planning large-scale paid social campaigns, preferably across a mix of brand and direct-response objectives.
• Experience managing a team to jointly compile regular client presentations.

• A clear track record of working with clients and external stakeholders.
• Experience line managing others, helping ensure day-to-day workloads are effectively managed.
• Teamwork is key to this role and we are looking for someone who is collaborative, friendly, and with a can-do attitude.

• Unparalleled Access: Gain direct experience working with one of the world’s most innovative and influential companies.
• Mentorship & Training: Receive guidance from experienced professionals at both WPP and Amazon.
• Cutting-Edge Technology: Utilize industry-leading tools and platforms.
• Global Impact: Be part of a team that is shaping the future of marketing on a global scale.

Interested candidates are encouraged to submit their resume and cover letter to [email protected] by [application deadline]. We are an equal opportunity employer and value diversity at our company.