At a Glance
- Tasks: Lead agency growth strategies and build strong client relationships to drive revenue.
- Company: Join Nexus Media Solutions, a leader in media solutions and client partnerships.
- Benefits: Enjoy a dynamic work environment with opportunities for mentorship and professional growth.
- Why this job: Be a key player in shaping agency success and making impactful decisions.
- Qualifications: Seeking a strategic leader with a proven track record in client growth and team management.
- Other info: This role offers the chance to influence industry trends and collaborate with top-tier clients.
The predicted salary is between 43200 - 72000 £ per year.
Role Overview
The Head of Agency is a senior stakeholder owning the overall Nexus Media Solutions (NMS) relationship for a given GroupM agency, setting the agenda on how NMS collaborates with that agency and their clients to accelerate growth. You will create an agency growth strategy focused on delivering outstanding leadership and direction in the areas of cross-channel activation, enlisting collaboration from C-suite agency stakeholders to deliver your strategy. You are expected to develop, maintain, and evangelize a full understanding of all GM capabilities, solutions, and services (e.g., Choreograph, Acceleration, and GOAT) and establish yourself as a trusted advisor and strategic partner to agencies and clients.
Responsibilities
Specific responsibilities include but are not limited to:
Agency Ownership
- Responsible for the overall financial performance attainment (revenue, net sales) of allocated agency against set monthly, quarterly, and annual targets.
- Enable this by designing and delivering a tailored growth strategy for specific agency aimed at accelerating spend from existing clients and winning new business.
- Ownership of agency forecasting including input into QRF process and accurate weekly/monthly performance representation.
- Establish and nurture C-level relationships across the agency, building trust and enlisting sponsorship and promotion for growth strategy.
- Own relationships across all agency Managing Partners and client leadership, establishing yourself as a trusted advisor with regular engagement cadence.
- Align NMS narrative and pitch efforts against the positioning of the agency.
Client / Industry Representation
- Act as a key strategic advisor to priority clients supporting their growth through delivering client growth plans, in partnership with the agency.
- Set parameters for your directors to own client engagement cadence, securing regular touchpoints with key stakeholders including QBRs and annual reviews.
- Build relationships with multiple client stakeholders across nominated accounts (e.g., CMOs & heads of media).
- Provide thought leadership across key topics for their agency and client base, including representation on panels and at industry events.
Stakeholder Management
- Work with Managing Partner on go-to-market strategies and generating ideas to generate incremental growth.
- Partner with NMS regional/global teams to align your agency strategy with those implemented at regional/global levels and represent the UK market in regional initiatives relating to your agency/priority clients.
- Collaborate with NMS UK teams (Client Services, Activation, Marketing Science, Solutions Development) with a priority focus on head of level, to secure support and resourcing against growth strategy and day-to-day service excellence.
- Contribute to the NMS UK extended leadership team.
Team Leadership
- Lead, manage, mentor, and develop a high-performing agency client leadership team to deliver against business targets & client growth.
- Set focus and priority areas for the team through defined and measurable OKRs.
- Act as a role model for customer excellence ensuring a high standard of your team’s delivery.
People and Culture
- Lead by example on the NMS core values, inspiring and coaching others to do the same.
- Build a culture of knowledge sharing and collaboration and step up to lead on key strategic priorities.
- Instill a collaborative and effective ‘one team’ ethos across NMS and with your agency.
Requirements
The ideal candidate is a commercially focused, seasoned client leader who:
- Is strategic, action-focused, inspires and coaches teams to continuously excel.
- Delivers impact with strong commercial awareness and business acumen.
- Can set and deliver the highest standards of work that others follow.
- Has a track record of setting and executing successful client growth strategies.
- Is collaborative and experienced in identifying opportunities for improved working across business functions.
- Is a strong and effective communicator across all levels, can translate technical and complex points to non-technical audiences and coach others to do the same.
- Is able to resolve issues through their solution-focused mindset, with diplomacy and tact.
- Is able to act as a cross-channel strategic advisor, including the use of data and AI, to match NMS solutions to client needs.
- Is a critical thinker, who is driven, ambitious, and takes a solutions-focused approach to their work, in order to deliver outstanding outputs for the business and their clients.
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Head of Agency employer: GroupM
Contact Detail:
GroupM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Head of Agency
✨Tip Number 1
Familiarize yourself with the specific capabilities and solutions offered by Nexus Media Solutions, such as Choreograph and Acceleration. Understanding these tools will help you articulate how they can drive growth for the agency and its clients.
✨Tip Number 2
Network with current and former employees of GroupM agencies to gain insights into their culture and expectations. This will not only help you tailor your approach but also demonstrate your commitment to understanding the agency landscape.
✨Tip Number 3
Prepare to discuss your previous experiences in developing and executing client growth strategies. Be ready to share specific examples that highlight your ability to drive revenue and build strong relationships with C-suite stakeholders.
✨Tip Number 4
Stay updated on industry trends and challenges that agencies face. Being knowledgeable about the market will position you as a thought leader and strategic advisor, which is crucial for the Head of Agency role.
We think you need these skills to ace Head of Agency
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and requirements of the Head of Agency position. Tailor your application to highlight your experience in agency ownership, client representation, and stakeholder management.
Highlight Relevant Experience: In your CV and cover letter, emphasize your previous roles that demonstrate your ability to develop growth strategies, manage client relationships, and lead teams. Use specific examples to showcase your achievements in these areas.
Showcase Leadership Skills: Since this role involves leading a high-performing team, be sure to illustrate your leadership style and how you've successfully mentored others. Mention any measurable outcomes from your leadership efforts.
Communicate Effectively: Given the importance of communication in this role, ensure your application is clear and concise. Avoid jargon and focus on how you can translate complex ideas into actionable strategies for clients and stakeholders.
How to prepare for a job interview at GroupM
✨Understand the Agency Landscape
Before your interview, make sure you have a solid grasp of the agency's current position in the market. Research their recent campaigns, financial performance, and any challenges they may be facing. This will help you tailor your growth strategy ideas to their specific needs.
✨Showcase Your Leadership Skills
As a Head of Agency, you'll need to demonstrate strong leadership capabilities. Prepare examples from your past experiences where you've successfully led teams, mentored individuals, or driven significant change within an organization. Highlight how you inspire and coach others to excel.
✨Prepare for Strategic Discussions
Be ready to discuss your approach to developing and executing client growth strategies. Think about how you would align NMS solutions with client needs and how you can leverage data and AI in your strategies. This shows that you're not only strategic but also innovative.
✨Build Relationships with C-Level Stakeholders
Since establishing C-level relationships is crucial for this role, prepare to discuss how you've built trust and rapport with senior stakeholders in the past. Share specific examples of how you've engaged with clients and agency leaders to drive growth and collaboration.