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For Companies At a Glance
- Tasks: Create engaging written content for various clients, focusing on SEO and digital PR strategies.
- Company: Join WPP Media, a leader in creative transformation and innovative media solutions.
- Benefits: Enjoy competitive pay, flexible work options, and a supportive environment for personal growth.
- Why this job: Be part of a dynamic team that values creativity, collaboration, and continuous learning.
- Qualifications: A passion for writing, some experience preferred, and a willingness to learn about SEO and digital media.
- Other info: Hybrid work model with a vibrant office culture and opportunities for networking and training.
The predicted salary is between 28800 - 42000 £ per year.
Overview
Editorial Content Executive
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary and Impact
As Editorial Content Executive, you will play a key role in driving results for a range of EssenceMediacom clients through considered and effective written content. You will be involved in all aspects of Editorial Content production to achieve and support client objectives with your written work. Sitting within our Digital PR and Content team, you will also work closely with Digital PR on creative content and cross-channel strategies. As this role comes under the Organic Search department, much of your Editorial Content output will be focused on SEO KPIs, including improved site visibility and boosted keyword rankings in search engines.
Types of content you will be assisting with
- Client blog content
- Guides and long-form content
- Category pages
- Product pages
- Creative on-site content
- Branded content
- Ad copy
- Press releases
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
You would ideally possess some experience of long-from writing, either within a professional or personal capacity. Whether experienced or not, we are looking for an individual who is open to new ways of writing, is able to learn quickly, and has a passion for copywriting and working within the media.
- Strong organisational skills and the ability to prioritise tasks
- A proactive attitude towards work, with an enthusiasm to try new tasks, continue to build your knowledge of Editorial/SEO/Digital PR, and develop your role
- An understanding of what SEO is and the role it plays in supporting brand objectives
- Confidence and pride in writing content for different clients/sectors
- An interest in and openness to training and joining webinars to expand knowledge of media sector
- Writing experience or a writing background is preferred. Please show examples of experience during interview stage.
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we\\\’re together, fostering creativity, collaboration, and connection. That\\\’s why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
While we appreciate all applications received, only those candidates selected for an interview will be contacted.
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Editorial Content Executive employer: GroupM
Contact Detail:
GroupM Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Editorial Content Executive
✨Tip Number 1
Familiarise yourself with SEO principles, as this role heavily focuses on improving site visibility and keyword rankings. Understanding how search engines work will help you demonstrate your knowledge during the interview.
✨Tip Number 2
Showcase your writing versatility by preparing a portfolio that includes various types of content, such as blog posts, press releases, and long-form articles. This will highlight your ability to adapt your writing style to different client needs.
✨Tip Number 3
Engage with the latest trends in digital PR and content marketing. Being well-versed in current industry practices will not only impress your interviewers but also show your proactive attitude towards learning.
✨Tip Number 4
Prepare to discuss your organisational skills and how you prioritise tasks, as these are crucial for managing multiple projects effectively. Think of examples from past experiences where you successfully balanced competing deadlines.
We think you need these skills to ace Editorial Content Executive
Some tips for your application 🫡
Understand the Role: Before applying, make sure to thoroughly read the job description for the Editorial Content Executive position. Understand the key responsibilities and the skills required, especially focusing on SEO and content creation.
Tailor Your CV: Customise your CV to highlight relevant experience in writing, particularly long-form content. Include any specific examples of SEO-focused work or digital PR projects that align with the role's requirements.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for copywriting and your understanding of the media landscape. Mention how your values align with WPP Media’s core values and express your enthusiasm for the role.
Showcase Your Writing Samples: Include links or attachments of your best writing samples that demonstrate your ability to create engaging content. If you have experience with SEO-driven content, make sure to highlight that as well.
How to prepare for a job interview at GroupM
✨Showcase Your Writing Skills
As an Editorial Content Executive, your writing ability is crucial. Bring examples of your previous work, whether it's blog posts, guides, or any other content you've created. Be prepared to discuss your writing process and how you approach different types of content.
✨Understand SEO Fundamentals
Since much of the role focuses on SEO KPIs, make sure you have a solid understanding of SEO principles. Familiarise yourself with how SEO impacts content visibility and keyword rankings. You might be asked about specific strategies you've used in the past.
✨Demonstrate Your Proactive Attitude
WPP Media values a proactive approach. During the interview, share examples of times when you've taken initiative in your previous roles. Discuss how you stay updated with industry trends and your willingness to learn new skills related to Editorial, SEO, and Digital PR.
✨Embrace the Company Culture
WPP Media places a strong emphasis on their core values. Research these values and think about how they resonate with you. Be ready to discuss how you can contribute to a collaborative and open environment, and how you align with their mission of fostering creativity and growth.
