At a Glance
- Tasks: Support media planning by managing data and collaborating on campaign execution.
- Company: WPP Media is a creative transformation company focused on building better futures through media.
- Benefits: Enjoy competitive pay, flexible work options, and a supportive culture with great perks.
- Other info: This role is hybrid, requiring UK residency and offers opportunities for professional development.
- Why this job: Join a dynamic team that values creativity, collaboration, and personal growth in the media landscape.
- Qualifications: Passion for media, strong communication skills, and proficiency in basic Office programs required.
The predicted salary is between 28800 - 43200 Β£ per year.
Job Description
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary and Impact
Media Planning are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in flight cross-channel optimisation and reporting, and post-campaign analysis. We are our clients’ key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA.
The Media Planning Executive supports team deliverables across the campaign lifecycle by collating, managing and analysing data from internal and external sources. They support planning decisions by sourcing audience data from industry and proprietary research tools, and by compiling historical data to ensure previous campaign learning is incorporated.
They collaborate closely with Activation and Ad Operations to support the launch of new campaigns and to ensure plans are billed correctly. Media Planning Executives stay close to the plan during the live phase to support the optimisation of performance in-flight.
What we need from you
- Develop strong relationships with Client Servicing and Activation teams to facilitate flawless execution of plans.
- Communicate effectively across all levels of the team and across all practices.
- Support Media Planning Managers to ensure the smooth delivery of campaigns and their performance against agreed outcomes.
- Conduct research and compile data to guide and support planning and optimisation recommendations.
- Compile and validate creative specs. Collaborate with creative agency partners to ensure deadlines are met.
- Collaborate with Activation teams to complete the detail of the plan.
- Create trafficking sheet templates and collaborate with Ad Operations through campaign launch.
- Prepare data for reporting and analysis.
- Support the team in making optimisation recommendations.
- Assist in the management of CAPs for assigned campaigns.
- Contribute to internal case studies for the sharing of learning and best practice.
- Meet with vendors and attend presentations to build knowledge of the media landscape.
Skills and Experience
At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values:
- Be Extraordinary by Leading Collectively to Inspire transformational Creativity.
- Create an Open environment by Balancing People and Client Experiences by Cultivating Trust.
- Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.
- A passion for everything media and advertising, coupled with a continued desire to expand your knowledge
- Excellent communication skills, and an ability to collaborate and engage with those around you
- Diligent and attentive to detail, able to listen, learn, and put into practice
- Computer literate with good skills in all basic Office programs (including Excel)
- Problem-solving skills and ability to think outside of the box for creative solutions
- A comfort when working with numbers, we use them a lot!
Life at WPP Media & Benefits
Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.
WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.
We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.
Please note this is a UK based role and requires individuals to have the right to work in this location
Please read our Privacy Notice ( https://www.wppmedia.com/pages/privacy-policy) for more information on how we process the information you provide.
Account Executive in Midlothian employer: GroupM
WPP Media is an exceptional employer that prioritises the growth and well-being of its employees, offering a vibrant work culture that fosters creativity and collaboration. With access to global networks, competitive benefits including comprehensive health plans and generous paid time off, and a commitment to diversity and inclusion, WPP Media provides a supportive environment for Account Executives to thrive in their careers while making a meaningful impact in the media landscape.
StudySmarter Expert Adviceπ€«
We think this is how you could land Account Executive in Midlothian
β¨Tip Number 1
Familiarise yourself with the latest trends in media and advertising. Understanding the current landscape will not only help you during interviews but also demonstrate your passion for the industry, which is crucial for a role at WPP Media.
β¨Tip Number 2
Network with professionals in the media planning field. Attend industry events or webinars to connect with people who work at WPP Media or similar companies. Building these relationships can provide valuable insights and potentially lead to referrals.
β¨Tip Number 3
Brush up on your data analysis skills, especially in Excel. Since the role involves compiling and analysing data, being proficient in these tools will set you apart from other candidates and show that you're ready to hit the ground running.
β¨Tip Number 4
Prepare to discuss your problem-solving abilities. Think of examples where you've had to think outside the box to overcome challenges, as this aligns with the creative and analytical mindset WPP Media values in their employees.
We think you need these skills to ace Account Executive in Midlothian
Some tips for your application π«‘
Understand the Role:Before applying, make sure you fully understand the responsibilities of an Account Executive at WPP Media. Highlight your relevant experience in media planning and data analysis in your application.
Tailor Your CV:Customise your CV to reflect the skills and experiences that align with the job description. Emphasise your communication skills, attention to detail, and any experience with media and advertising.
Craft a Compelling Cover Letter:Write a cover letter that showcases your passion for media and advertising. Mention specific examples of how you've successfully collaborated with teams or managed campaigns in the past.
Showcase Your Analytical Skills:Since the role involves data analysis, include examples of how you've used data to inform decisions or optimise campaigns. This will demonstrate your ability to contribute effectively to the team.
How to prepare for a job interview at GroupM
β¨Know Your Media Landscape
Familiarise yourself with the current media trends and how they impact consumer behaviour. Being able to discuss recent developments in the media landscape will show your passion for the industry and your proactive approach to learning.
β¨Demonstrate Data Savvy
Since the role involves a lot of data analysis, be prepared to discuss your experience with data management and analytics tools. Highlight any specific examples where you've used data to drive decisions or optimise campaigns.
β¨Showcase Collaboration Skills
WPP Media values teamwork, so be ready to share examples of how you've successfully collaborated with different teams in the past. Emphasise your communication skills and how you build relationships to ensure smooth project execution.
β¨Prepare Questions
Have thoughtful questions ready for your interviewers about the company culture, team dynamics, and expectations for the role. This not only shows your interest but also helps you assess if the company is the right fit for you.