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For Companies At a Glance
- Tasks: Create engaging website content and optimise it for SEO to drive online growth.
- Company: Join Grouper, a leader in data security and strategic consulting.
- Benefits: Flexible work environment, opportunities for growth, and a chance to make an impact.
- Why this job: Combine your creativity and technical skills to enhance our online presence.
- Qualifications: Experience in technical writing and a passion for technology are essential.
- Other info: Be part of a dynamic team that values innovation and collaboration.
The predicted salary is between 30000 - 42000 £ per year.
Overview
The Scoop on the Role:
Our company is undergoing a significant business transformation to drive our online growth. As part of this transformation, we are seeking a Technical Website Content Writer who will ensure the quality of our online content, enhancing our online presence and optimising our current digital offerings to accelerate sales.
Responsibilities
- Content Review and Editing: Proofread and review all content produced by the Content and Marketing teams, advising on necessary changes and improvements. Ensure all content aligns with the company's style guide and maintains high quality and accuracy.
- Collaboration: Work closely with designers to create engaging website and social media banners, graphics, images, and marketing materials.
- Technical Writing and Documentation: Perform research and technical writing to develop documents such as product manuals, reports, user guides, implementation guides, briefings, presentations, guidelines, release notes, and process flows.
- Creative Writing: Write clear, concise, and compelling text that accurately describes products and drives sales. Craft well-researched, entertaining, and informative articles that resonate with our target audience, using a conversational and engaging tone.
- SEO and Content Optimisation: Conduct keyword research and apply SEO best practices to maximise the reach and effectiveness of content. Develop and implement SEO strategies to ensure content ranks well for relevant keywords and enhances website traffic and leads.
- Content Strategy: Produce and maintain a content calendar supporting product launches, marketing campaigns, and customer education initiatives. Tailor content to different stages of the customer journey, ensuring it meets the needs of both technical and non-technical readers.
The Role's Areas of Focus
- Technical Content Creation: Develop comprehensive, accurate, and accessible content about HRIS software features, functionalities, integrations, and benefits. Write detailed product descriptions, technical articles, user guides, FAQs, and white papers. Create diverse content formats, including blog posts, web pages, case studies, eBooks, and infographics.
- SEO and Content Optimisation: Implement SEO best practices across all web content. Regularly update and refine content to keep it relevant and accurate, incorporating the latest industry trends and software updates.
- Content Strategy and Planning: Collaborate with product managers, engineers, and marketing teams to understand technical requirements and align content with business goals. Develop and execute a content strategy that supports business objectives and engages our audience.
- Audience Engagement and User Experience: Write content that is both technically precise and easily understood by non-technical readers. Ensure content is engaging and tailored to various stages of the customer journey, from awareness to decision-making.
- Brand Voice and Consistency: Maintain a consistent brand voice across all written content, aligning with the company's tone and messaging guidelines. Create content that builds trust and credibility with our audience.
The Perfect Match
Our ideal candidate is creative, analytical, and highly organised. You should possess an exceptional ability to write concisely in English and have experience planning content that generates leads and supports business growth. If you possess some of these skills, Grouper is excited to hear from you!
- Educational Background: A degree in Technical Writing, Communication, Computer Science, HR, or a related field is preferred but not required.
- Experienced Writer: 3-5 years of experience in technical writing, ideally within the software or HR technology industry.
- Tech-Savvy: Comfortable with technology and knowledgeable about HRIS systems, SaaS platforms, or enterprise software.
- Analytical Thinker: Capable of understanding complex systems and processes and explaining them clearly to diverse audiences.
- Creative and Innovative: Proficient in creating engaging narratives and finding new ways to present technical information.
- Self-Motivated: Proactive and driven, with a passion for continuous learning and improvement.
- WordPress and HTML Skills: Experience with WordPress, basic HTML, and creating content for social media.
- Strong Communication Skills: Excellent oral and written communication skills in English, with robust editing and proofreading capabilities.
- Time Management: Excellent organisational skills with the ability to multitask and prioritise effectively.
Meet Grouper
We are our customers' trusted partner in the exciting world of safeguarding data, strengthening cybersecurity, and strategic consulting. We lead the way in ensuring data integrity, securing information, and navigating regulatory compliance with confidence. With a blend of technical expertise and clever thinking, we redefine GRC and IT strategies, empowering organisations to shine. From wielding cyber-superpowers to mastering security frameworks like ISO 27001:2013 and NIST, we're certified wizards ready to chart a course to success, strengthen defenses, and turn challenges into opportunities to excel.
So whether our customers are battling cyber dragons or navigating the tumultuous seas of change, Grouper is their trusted ally on the journey to greatness.
Join Grouper
Are you ready to embark on an epic journey where your technical prowess meets strategic brilliance? Join Grouper's Digital Team.
Website Content Writer - UK in London employer: Grouper Technology Limited
Contact Detail:
Grouper Technology Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Website Content Writer - UK in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best writing samples. Make it easy for potential employers to see what you can do and how you can add value.
✨Tip Number 3
Prepare for interviews by researching the company and its content style. Tailor your responses to show how your experience aligns with their needs, especially in technical writing.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about joining our team.
We think you need these skills to ace Website Content Writer - UK in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in technical writing and SEO. We want to see how your skills align with our needs, so don’t hold back on showcasing your best work!
Show Off Your Creativity: As a Website Content Writer, creativity is key! Include samples of your writing that demonstrate your ability to craft engaging and informative content. We love seeing unique styles that resonate with audiences.
Proofread Like a Pro: Before hitting send, give your application a thorough proofread. Typos and grammatical errors can distract from your message. We’re looking for attention to detail, so make sure your application reflects that!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, you’ll get a feel for our company culture while you’re at it!
How to prepare for a job interview at Grouper Technology Limited
✨Know Your Content Inside Out
Before the interview, make sure you thoroughly understand the company's content style and the type of technical writing they focus on. Familiarise yourself with their existing content and think about how you can enhance it. This will show your genuine interest and help you discuss specific ideas during the interview.
✨Showcase Your SEO Skills
Since the role involves SEO and content optimisation, be prepared to discuss your experience with keyword research and SEO best practices. Bring examples of how you've successfully implemented these strategies in past roles, and be ready to suggest potential keywords or topics that could benefit the company’s online presence.
✨Prepare for Collaboration Questions
Collaboration is key in this role, so expect questions about how you work with designers and other teams. Think of specific examples where you’ve successfully collaborated on projects, and be ready to discuss how you ensure everyone is aligned and working towards the same goals.
✨Demonstrate Your Technical Knowledge
As a Technical Website Content Writer, you’ll need to convey complex information clearly. Brush up on HRIS systems and SaaS platforms, and be prepared to explain how you would approach writing about these topics. Showing that you can bridge the gap between technical and non-technical audiences will set you apart.
