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- Tasks: Lead brand marketing strategies and manage product profitability for Tefal in the UK & Ireland.
- Company: Groupe SEB is a global leader in Small Domestic Appliances, with a strong presence in over 150 countries.
- Benefits: Enjoy hybrid working, performance bonuses, discounted lunches, and access to a 24/7 gym.
- Why this job: Join a dynamic team, collaborate with top brands, and make a real impact in a fun environment.
- Qualifications: An undergraduate degree and strong analytical skills are essential; proficiency in Microsoft Office is a must.
- Other info: Modern office with team-building activities and convenient transport options.
The predicted salary is between 43200 - 72000 £ per year.
Groupe SEB is the world reference in Small Domestic Appliances (SDA), with 11 products sold worldwide every second, 350 million products sold every year and a global turnover of €8 billion in 2023. As a group, we are present in more than 150 countries, represented by more than 35 brands (Tefal, Krups & Rowenta, to name a few) and 1,200 retail stores worldwide.
In the UK, we operate under the brand of Tefal, a UK brand leader in Cookware with a presence in Electrical Cooking & Food Preparation, Linen Care and Floorcare. As Tefal, we are a well-known brand with a strong product portfolio and have a partnership with world renown chef, Jamie Oliver and other brand collaborations with the likes of Nespresso.
Our modern office, located in the scenic Ditton Park in Datchet, offers state of the art and modern facilities.
Key Responsibilities:
- Own P&L and budget for all products within your category, monitoring and driving profitability against targets.
- Planning, developing, implementing and controlling promotional activities in collaboration with the sales team.
- Lead on brand strategies to ensure marketing activities are aligned.
- Lead on category analysis, identifying potential and planning marketing investment and assortment for the category.
- Develop constructive and collaborative relationships with Business Units in France to ensure UK consumer needs are identified and met.
- Act as a lead within the broader marketing team to support Marketing Director in achieving effectiveness.
Qualifications and Skills required:
- You will possess an undergraduate degree or equivalent qualification.
- You are analytical and able to draw conclusions from data to take corrective action.
- You must be highly IT literate and able to demonstrate competent use of Microsoft Office packages, especially Excel.
Overview on package:
- Working Monday to Friday.
- Hybrid working, 3 days in the office and 2 days from home.
- Opportunity to earn a yearly performance bonus.
- A modern office environment with the option to work in open areas.
- Fun and team building activities within the building – Pool and Table Tennis.
- On site-gym that is accessible 24/7.
- Discounted lunches (we provide a weekly allowance).
- On-site parking and a free bus service from Datchet and Slough station.
- Dental and Private Health care options.
Director of Brand Marketing employer: Groupe SEB
Contact Detail:
Groupe SEB Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director of Brand Marketing
✨Tip Number 1
Familiarise yourself with Groupe SEB's brand portfolio, especially Tefal. Understanding their product lines and recent marketing campaigns will help you demonstrate your knowledge during interviews and show how you can contribute to their brand strategy.
✨Tip Number 2
Network with current or former employees of Groupe SEB on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the Marketing Manager role.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully managed P&L and budget responsibilities in previous roles. Highlighting your analytical skills and ability to drive profitability will resonate well with the hiring team.
✨Tip Number 4
Stay updated on the latest trends in the small domestic appliances market. Being able to discuss current market dynamics and consumer behaviour will position you as a knowledgeable candidate who can lead effective marketing strategies.
We think you need these skills to ace Director of Brand Marketing
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in brand marketing and management. Focus on achievements that demonstrate your ability to drive profitability and lead successful marketing strategies.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the brand and the industry. Mention specific examples of how your skills align with the responsibilities outlined in the job description, particularly in leading brand strategies and collaborating with teams.
Showcase Analytical Skills: In your application, emphasise your analytical abilities. Provide examples of how you've used data to inform marketing decisions or improve campaign effectiveness, as this is crucial for the role.
Highlight IT Proficiency: Since the role requires high IT literacy, especially in Microsoft Office, ensure you mention your proficiency in these tools. If you have experience with data analysis software or marketing platforms, include that too.
How to prepare for a job interview at Groupe SEB
✨Know Your Numbers
As a Marketing Manager, you'll be responsible for P&L and budget management. Be prepared to discuss your experience with financial metrics and how you've driven profitability in previous roles. Bring specific examples of how you've used data to inform marketing strategies.
✨Showcase Your Analytical Skills
The role requires strong analytical abilities. Be ready to explain how you've used data analysis to identify market trends or consumer needs. Prepare to discuss tools or methods you’ve employed to draw insights from data.
✨Understand the Brand
Familiarise yourself with Tefal and its product portfolio. Research their recent marketing campaigns and partnerships, like those with Jamie Oliver. This will show your genuine interest in the brand and help you align your ideas with their current strategies.
✨Emphasise Collaboration
The job involves working closely with various teams, including sales and business units in France. Prepare examples of how you've successfully collaborated across departments in the past, highlighting your communication skills and ability to build relationships.
