Website Optimisation Manager
Website Optimisation Manager

Website Optimisation Manager

London Full-Time 36000 - 60000 ÂŁ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead website optimisation to boost online sales and enhance user experience.
  • Company: Join Clarins, a top skincare and make-up brand with a commitment to responsible beauty.
  • Benefits: Enjoy flexible working, generous leave, training opportunities, and staff discounts.
  • Why this job: Be part of a dynamic team driving eCommerce innovation in a globally recognised company.
  • Qualifications: Experience in eCommerce, especially in beauty, with strong analytical and leadership skills.
  • Other info: Join a certified great employer focused on diversity and inclusion.

The predicted salary is between 36000 - 60000 ÂŁ per year.

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Job description:
Website Optimisation Manager – London, Hybrid – 37.5hrs

Ready to bring passion into your career?

Clarins Group is a trusted French family-owned company, a leader in skincare and make-up, operating in more than 150 countries.

We are looking for aWebsite Optimisation Manager based in our London Head Office.

About the Job

The Website Optimisation Manager will support the growth of our online sales through insight-led optimisation. In this role, you’ll be responsible for analysing website performance using tools such as Google Analytics, Contentsquare, and SFCC to identify opportunities that improve conversion and user experience.

You’ll lead A/B testing and personalisation strategies across all digital platforms, including our app, managing the process from ideation to execution with a focus on measurable KPI improvements. Working closely with the Trade and Content teams, you\’ll help ensure that optimisation efforts align with commercial priorities and enhance the overall customer journey.

Additionally, you’ll manage relationships with third-party CRO partners, contribute to the testing roadmap, and report on key user behaviours and journeys to drive meaningful insights. Collaboration is key in this role, as you\’ll work cross-functionally to support an omni-channel approach and contribute to ongoing eCommerce innovation and performance.

About you:

You are a Clarins fit if you are:

  • Data driven and Commercially focused.
  • Passionate about beauty, skin care and fragrance.
  • Eager to grow in a company genuinely committed to responsible beauty

Essential qualifications:

  • Experience in Ecommerce, preferably in the beauty industry or luxury retail
  • Adept at working cross-functionally with creative, marketing, tech, and operations teams to align digital activity with business goals.

  • Experience with major eCommerce platforms such as Salesforce Commerce Cloud.

  • Proactive, strategic thinker with the ability to lead and influence across teams while delivering ambitious, yet achievable, trading plans.
  • Self-starter with exceptional leadership, communication, and decision-making skills—comfortable working to tight deadlines in a dynamic environment.

  • Numerical and advanced Excel user.

Preferred qualifications:

  • Google analytics and content square experience preferable.

About the benefits:

  • A flexible work environment, with up to 2 days of remote working per week
  • 25 days annual leave, increasing by 1 day every year with a maximum of 30 plus Birthday off
  • Development and training opportunities
  • Generous Staff discount
  • Employee Assistance Programme
  • We Care Day – Volunteering

If you have a curious mind, a thirst to go further and the drive to boldly take on new challenges, join us.

About Clarins Group

AB-Corp certifiedglobal leading skincare and make-up company, Clarins group is the embodiment of a committed family history, with a fierce passion for innovation and spirit of independence. Our purpose \”making life more beautiful, passing on a more beautiful planet,\” is a core commitment outlined in our by-laws.

Operating in more than 150 countries thanks to our 8,000 employees worldwide, we are now the number one skincare company in Europe and are accelerating our development on all other continents, particularly in Asia and the Americas.

In line with our dual CSR mission of ‘Caring for people, caring for the planet’ we take pride in offering a rewarding yet challenging work environment where everyone can thrive.

This culture allowed us to achieve the certification of Forbes\’ World’s Best Employers 2024, Forbes\’ World’s Best Employers 2024 for Women.

To learn more about our group and our commitments to people, visit

Equal opportunity employer

We believe in making life more beautiful for our employees and our customers.

Inclusion and diversity are firmly grounded in our core values. We strive to achieve inclusiveness, and we foster an equal-opportunity culture where everyone can reach their full potential and do their best work.

We welcome applications from all backgrounds and are a member of the ILO (International Labor Organization) and the Employers Network for Equity and Inclusion (ENEI).

Seniority level

  • Seniority level

    Mid-Senior level

Employment type

  • Employment type

    Full-time

Job function

  • Job function

    Marketing

  • Industries

    Personal Care Product Manufacturing

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Website Optimisation Manager employer: Groupe Clarins

Groupe Clarins is an exceptional employer, offering a dynamic and inclusive work culture that prioritises employee growth and well-being. With flexible working arrangements, generous annual leave, and a commitment to responsible beauty, employees are empowered to thrive in their roles while contributing to meaningful initiatives. Located in London, the company fosters collaboration across teams, ensuring that every employee can make a significant impact in the beauty industry.
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Contact Detail:

Groupe Clarins Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Website Optimisation Manager

✨Tip Number 1

Familiarise yourself with the tools mentioned in the job description, like Google Analytics and Contentsquare. Having hands-on experience or even completing online courses on these platforms can give you a significant edge during interviews.

✨Tip Number 2

Showcase your understanding of A/B testing and personalisation strategies. Prepare examples from your past experiences where you've successfully implemented these techniques to improve website performance or user experience.

✨Tip Number 3

Network with professionals in the beauty and eCommerce sectors. Attend industry events or join relevant online communities to connect with people who might provide insights or referrals for the role at Clarins.

✨Tip Number 4

Research Clarins' current digital marketing strategies and recent campaigns. Being knowledgeable about their brand and demonstrating how your skills align with their goals can make a strong impression during the interview process.

We think you need these skills to ace Website Optimisation Manager

Google Analytics
Contentsquare
Salesforce Commerce Cloud (SFCC)
A/B Testing
User Experience (UX) Optimisation
Data Analysis
Cross-Functional Collaboration
Project Management
Leadership Skills
Communication Skills
Strategic Thinking
Numerical Proficiency
Advanced Excel Skills
Commercial Awareness
Problem-Solving Skills

Some tips for your application 🫡

Tailor Your CV: Make sure your CV highlights relevant experience in eCommerce, particularly within the beauty or luxury retail sectors. Emphasise your skills in data analysis and any specific tools like Google Analytics or Salesforce Commerce Cloud.

Craft a Compelling Cover Letter: In your cover letter, express your passion for beauty and skincare. Discuss how your previous experiences align with the responsibilities of the Website Optimisation Manager role, particularly your ability to lead A/B testing and personalisation strategies.

Showcase Your Analytical Skills: Provide examples of how you've used data to drive decisions in past roles. Mention specific metrics or KPIs you’ve improved through optimisation efforts, as this will demonstrate your data-driven approach.

Highlight Cross-Functional Collaboration: Since the role requires working closely with various teams, include examples of successful collaborations in your application. This could involve working with marketing, tech, or operations teams to achieve common goals.

How to prepare for a job interview at Groupe Clarins

✨Show Your Data Savvy

As a Website Optimisation Manager, you'll need to demonstrate your ability to analyse data effectively. Be prepared to discuss your experience with tools like Google Analytics and Contentsquare, and share specific examples of how you've used data to drive website performance improvements.

✨Highlight Cross-Functional Collaboration

This role requires working closely with various teams. Make sure to provide examples of past experiences where you successfully collaborated with marketing, tech, and operations teams to achieve common goals. Emphasise your communication skills and ability to align digital activities with business objectives.

✨Prepare for A/B Testing Discussions

Since A/B testing is a key part of the role, be ready to discuss your approach to testing strategies. Share any successful tests you've led in the past, including the ideation process, execution, and the measurable outcomes that resulted from those tests.

✨Express Your Passion for Beauty and E-commerce

Groupe Clarins values a passion for beauty and skincare. During the interview, convey your enthusiasm for the industry and how it aligns with your career aspirations. Discuss any relevant experiences or insights that showcase your commitment to responsible beauty and e-commerce innovation.

Website Optimisation Manager
Groupe Clarins
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  • Website Optimisation Manager

    London
    Full-Time
    36000 - 60000 ÂŁ / year (est.)

    Application deadline: 2027-07-15

  • G

    Groupe Clarins

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